Canada Executive Education Program Market Outlook (2023 to 2033)

Future Market Insights (FMI) projects that the Canada executive education industry would reach US$ 8,341.4 million during the forecast period 2023 to 2033. The market is expected to experience impressive growth at a CAGR of 13.9%.

The report estimates that the market would reach around US$ 2,266.9 million by the end of 2023. Growth is due to rise in remote work culture. Now, organizations are willing to invest in employee engagement and experience. The focus is on technological, cultural, economic upskilling, and ‘digital disruption’. This would result in high market demand.

With a rise in digital technologies, Canadian organizations are preferring specialized courses like cybersecurity, sustainability, and data analytics. The topmost programs preferred are purpose-driven leadership, human resources and communication skill enhancement.

In contemporary times, executives are seeking out digital programs that offer flexible scheduling and personalized learning experiences. They predominantly prefer learning on weekends, or through a virtual platform.

Executive education program providers are utilizing technological advancements to connect with executives in remote settings. To achieve these objectives, providers aim to partner with global educational institutions to widely extend their reach.

In terms of region, Canada has become a favourable market due to its stable and growing economy, diverse population, and international reputation. The region nurtures several corporate houses with high demand for skilled executives.

Technology becoming the prime facet of this market, there is a steep rise in Augmented Reality (AR) and Virtual Reality (VR) solutions. These are often found specialized for personalized learning, which has paved way for blended learning pedagogies.

Gamification techniques like leaderboards and badges would be used to make learning engaging and motivate executives to complete tasks and achieve learning objectives.

In the forecast period, education providers partnering with tech driven educational institutions will experience high demand from organizations willing to empower its executive with leadership coaching.

Attributes Key Insights
Canada Executive Education Program Market Estimated Size (2023E) US$ 2,266.9 million
Projected Market Valuation (2033F) US$ 8,341.4 million
Value-based CAGR (2023 to 2033) 13.9%
Collective Value Share: Top 5 Players (2022A) 20% - 25%

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2018 to 2022 Executive Education Program Sales Outlook Compared to Demand Forecast from 2023 to 2033

Future Market Insights (FMI) estimates that executive education program sales for the historical period 2018 to 2022 were US$ 1,992.9 million with a CAGR of 9.7%. In the forecast period, this market is expected to grow at 13.9% CAGR with a valuation of US$ 8,341.4 million.

Historically, between 2018 to 2022, the market grew at a CAGR of 9.7%. At the end of 2022, the total revenue for this market was pegged at US$ 1,992.9 million. Over the forecast period 2023 to 2033, the market is expected to grow to US$ 8341.4 million at a CAGR of 13.9%.

In the current year 2023, the executive education program industry is set to be revolutionized to become innovation focused. It aims to facilitate a multi-disciplinary process integrated with critical thinking.

By the end of 2033, customized executive education would assist organizational leaders in developing extant and new talent capabilities. Strategy building and AI programs would act as icebreakers for the complex business challenges.

E-learning would be highly appreciated by organizations as these programs would decrease the digital skills gap. The combination of low cost, high convenience, and accessibility is expected to transform e-learning into the predominant educating force.

From an organizational perspective, every dollar spent on learning results in three-fold productivity. The competitive spirit and elevated flexible work environment is expected to make education simple for individuals. This will also help employees pursue their own development while working full-time.

Top Canada Executive Education Program Market Trends Listed by Future Market Insights (FMI)

  • AR and VR are slowly gaining pace in the education industry. Educators today are increasingly adopting these technologies with an aim to make education interactive and collaborative.
  • These interactive technologies facilitate immersive learning methods. This enhances the learners’ experience.
  • VR has the capability to recreate real-life scenarios indoors. With an aim to increase technology and visual literacy, the adoption of AR and VR in the education sector is increasing.
  • To facilitate learners to reach their full potential, in-person learning is combined with virtual sessions. This is often labelled as a ‘blended model’.
  • Focus on diversity, equity, and inclusion (DEI): In response to social and cultural shifts, many executive education programs in Canada are placing greater emphasis on DEI issues.
  • Unconscious bias training, cultural competency, and gender equality programs are now all considered to be an essential part of executive education programs in Canada.
  • Owing to massive global interconnectedness, many executive education programs in Canada are expanding their reach beyond the country's borders to offer global learning experiences.
  • These include international study tours and collaborations with international universities.
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Sudip Saha

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What are the Factors Restraining the Growth of Executive Education Program in Canada?

The executive education industry is becoming competitive with many universities and business schools offering similar programs. This has resulted in a saturated market, making it difficult for new entrants to gain a foothold.

Innovating the learning experience using AR/VR and gamification would allow new players to gain a competitive edge.

In the Canadian executive education market, lack of diversity in program offerings is challenging. As the business landscape evolves, there is a growing need for programs that cater to emerging fields, such as technology and sustainability.

This lack of diversity may limit the appeal of existing programs.

The cost of technology is likely to restrain growth by the end of the forecast period. Market players infusing high investment for next-generation technologies would be likely to be able to attract organizations and executives for enrollment.

Category-wise Insights

Which Type of Programs will Gain Popularity in Executive Education Programs?

Organizations to Leverage Customized Executive Learning Courses for Employee Upskilling

Customized programs are expected to gain popularity during the forecast period 2023 to 2033. This segment is expected to witness high demand from the corporate sectors and grow at a CAGR of 16.4%.

These programs will provide tailored solutions and cater to the specific needs of organizations and executives. It would allow them to focus on developing skills that are relevant to their industry and job roles.

This personalized approach can lead to higher engagement and better outcomes.

By the end of forecast period, growth in the Canada executive education market would create a competitive environment for organizations. Transformation in employee engagement methods will help in fostering a culture of continuous learning and development.

This would also help to attract and retain top talent, as well as enhance the organization’s reputation as a leader in the industry

Currently, the pre-designed segment holds a predominant share of 55.3%. The customized program segment, however, is projected to grab a giant share by 2033.

Which Type of Course Would Experience High Demand over the Forecast Period?

Management and Leadership Courses to Facilitate Efficient Decision-making Practices in Corporate Houses

As per the Future Market Insights (FMI) report, management & leadership courses are expected to witness high demand in the Canada executive education industry. This course is expected to grow at a CAGR of 14.2%.

These programs encourage improved decision-making, increase productivity, develop future leaders, and strengthen teams, among other significant advantages.

The workforce in Canada is becoming diverse, with different generations, cultures, and backgrounds coming together in the workplace. Effective management and leadership require a deep understanding of these differences. This can empower executives with the ability to leverage them to create a high-performing team.

This is why training programs for top leaders, executives, managers at educational institutions are becoming quite popular.

Which Industry Segment is Poised to Provide High Demand for Executive Education Services in Canada?

Professional services segment is expected to have growing demand in the Canada executive education program industry. This segment is estimated to hold a significant share of the market, at 24.0% in 2023. Its share is projected to rise at a CAGR of 13.2% during the forecast period.

Industries are constantly changing, and the competition within the professional space is soaring. Continuing education has gained paramount importance among workers to stay abreast with the latest developments, skills, and new technologies.

Certain professions also require continuing education to comply with laws, remain licensed or certified, or maintain membership in an association or licensing body.

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Competitive Landscape

Companies providing executive education programs in Canada are seeking strategic alliances and partnerships with other players to diversify their product offerings and meet the need of a growing customer base.

They are also focusing on research and development to come up with technologically advanced systems to enhance their product portfolio.

For instance

  • In 2022, BYJU’S-owned upskilling platform Great Learning acquired Northwest Executive Education, a Singapore executive education company in a stock and cash deal of around $100 million.
  • In 2022, ExecOnline completed its partnership with 10 leading schools and Development Equity Council to provide online certified courses for professional development.

Scope of the Report

Attribute Insights
Estimated Market Value (2023) US$ 2,266.9 million
Projected Market Value (2033) US$ 8,341.4 million
Anticipated Growth Rate (2023 to 2033) 13.9% CAGR
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis US$ million/billion for Value
Key Regions Covered North America
Key Countries Covered Canada
Key Segments Covered Type of Courses, Industry Type, Leadership Level, Duration, Program Type, Mode of Learning
Key Companies Profiled Schulich Executive Education Centre; Ted Rogers; Rotman School of Management; UBC Sauder School of Business; Ivey Business School; Simon Fraser University; Smith School of Business; University of Alberta; Haskayne School of Business; Edwards Executive Education; Others (As Per Request)
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Canada Executive Education Program Market by Category

By Type of Courses:

  • Management & Leadership
  • Finance & Accounting
  • Strategic Leadership & Innovation
  • Marketing & Sales
  • Business Operations & Entrepreneurship
  • Others

By Industry Type:

  • Consumer Products & Retail
  • Energy & Transportation
  • Financial Services
  • Health Care & Pharmaceuticals
  • Manufacturing & Industrial
  • Professional Services
  • Technology & Communications
  • Others

By Leadership Level:

  • Senior Executives
  • Managers
  • Mid-Level Employees
  • Junior/Entry- Level Employees
  • Business owners

By Duration:

  • Less Than 1 Week
  • 1 Week to 1 Month
  • More Than 1 Month

By Program Type:

  • Customized Programs
  • Pre-designed Programs

By Mode of Learning:

  • Online Learning
  • In-Person Learning

Frequently Asked Questions

How big is this market in Canada?

The executive education program offering in Canada is estimated to reach a valuation of US$ 2,266.9 million in 2023.

At what rate will the Canada executive education program market grow between 2023 and 2033?

The executive education program market in the country is likely to grow at a 13.9% CAGR between 2023 and 2033.

At what rate did the industry grow from 2018 to 2022?

Executive education program offerings in Canada grew at a CAGR of 9.7% from 2018 to 2022.

What valuation is the Canada executive education program market expected to reach by 2033?

This market in Canada is expected to reach a valuation of US$ 8,341.4 million by the end of 2033.

Which market segment, based on type of course, is expected to lead growth in the Canada executive education industry?

Leadership and management courses encourage improved decision-making, increase productivity, develop future leaders, and strengthen teams, among other significant advantages. This segment is poised for maximum growth over the forecast period, at a CAGR of 14.2%.

Table of Content

1. Executive Summary | Canada Executive Education Program Market

    1.1. Canada Market Outlook

    1.2. Demand Side Trends

    1.3. Supply Side Trends

    1.4. Future Market Insights (FMI) Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

    2.3. Key Trends In the Market

    2.4. Product Innovation Trends

    2.5. Winning Themes

3. Market Demand (in Value or Size in US$ million) Analysis 2018 to 2022 and Forecast, 2023 to 2033

    3.1. Historical Market Value

    3.2. Current and Future Market Value (US$ million) Projections, 2023 to 2033

        3.2.1. Y-o-Y Growth Trend Analysis

        3.2.2. Absolute $ Opportunity Analysis

4. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Program Type

    4.1. Introduction / Key Findings

    4.2. Historical Market Size (US$ million) Analysis by Program Type, 2018 to 2022

    4.3. Current and Future Market Size (US$ million) Analysis and Forecast by Program Type, 2023 to 2033

        4.3.1. Customized Programs

        4.3.2. Pre-designed Programs

    4.4. Market Attractiveness Analysis by Program Type

5. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Leadership Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size (US$ million) Analysis by Leadership Type, 2018 to 2022

    5.3. Current and Future Market Size (US$ million) Analysis and Forecast by Leadership Type, 2023 to 2033

        5.3.1. Senior Executives

        5.3.2. Managers

        5.3.3. Mid-Level Employees

        5.3.4. Junior/Entry- Level Employees

        5.3.5. Business-owners

    5.4. Market Attractiveness Analysis by Leadership Type

6. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Mode of Learning

    6.1. Introduction / Key Findings

    6.2. Historical Market Size (US$ million) Analysis by Mode of Learning, 2018 to 2022

    6.3. Current and Future Market Size (US$ million) Analysis and Forecast by Mode of Learning, 2023 to 2033

        6.3.1. In-Person Learning

        6.3.2. Online Learning

    6.4. Market Attractiveness Analysis by Mode of Learning

7. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Duration

    7.1. Introduction / Key Findings

    7.2. Historical Market Size (US$ million) Analysis by Duration, 2018 to 2022

    7.3. Current and Future Market Size (US$ million) Analysis and Forecast by Duration, 2023 to 2033

        7.3.1. Less Than 1 Week

        7.3.2. 1 Week to 1 Month

        7.3.3. More Than 1 Month

    7.4. Market Attractiveness Analysis by Duration

8. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Type of Course

    8.1. Introduction / Key Findings

    8.2. Historical Market Size (US$ million) Analysis by Type of Course, 2018 to 2022

    8.3. Current and Future Market Size (US$ million) Analysis and Forecast by Type of Course, 2023 to 2033

        8.3.1. Management & Leadership

        8.3.2. Finance & Accounting

        8.3.3. Strategic Leadership & Innovation

        8.3.4. Marketing & Sales

        8.3.5. Business Operations & Entrepreneurship

        8.3.6. Others

    8.4. Market Attractiveness Analysis by Type of Course

9. Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Industry Type

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ million) Analysis by Industry Type, 2018 to 2022

    9.3. Current and Future Market Size (US$ million) Analysis and Forecast by Industry Type, 2023 to 2033

        9.3.1. Consumer Products & Retail

        9.3.2. Energy & Transportation

        9.3.3. Financial Services

        9.3.4. Healthcare & Pharmaceuticals

        9.3.5. Manufacturing & Industrials

        9.3.6. Others

        9.3.7. Professional Services

        9.3.8. Technology & Communications

    9.4. Market Attractiveness Analysis by Industry Type

10. Market Structure Analysis

    10.1. Market Analysis by Tier of Companies (Executive Education Program)

    10.2. Market Concentration

    10.3. Market Share Analysis of Top Players

    10.4. Market Presence Analysis

        10.4.1. by Regional Footprint of Players

        10.4.2. Product Footprint by Players

        10.4.3. Channel Footprint by Players

11. Competition Analysis (Universities)

    11.1. Competition Dashboard

    11.2. Pricing Analysis by Competition

    11.3. Competition Benchmarking

    11.4. Competition Deep Dive

        11.4.1. Schulich Executive Education Centre

            11.4.1.1. Product Portfolio

            11.4.1.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.1.3. Sales Footprint

            11.4.1.4. Strategy Overview

                11.4.1.4.1. Marketing Strategy

                11.4.1.4.2. Product Strategy

                11.4.1.4.3. Channel Strategy

        11.4.2. Ted Rogers

            11.4.2.1. Product Portfolio

            11.4.2.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.2.3. Sales Footprint

            11.4.2.4. Strategy Overview

                11.4.2.4.1. Marketing Strategy

                11.4.2.4.2. Product Strategy

                11.4.2.4.3. Channel Strategy

        11.4.3. Rotman School of Management

            11.4.3.1. Product Portfolio

            11.4.3.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.3.3. Sales Footprint

            11.4.3.4. Strategy Overview

                11.4.3.4.1. Marketing Strategy

                11.4.3.4.2. Product Strategy

                11.4.3.4.3. Channel Strategy

        11.4.4. UBC Sauder School of Business

            11.4.4.1. Product Portfolio

            11.4.4.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.4.3. Sales Footprint

            11.4.4.4. Strategy Overview

                11.4.4.4.1. Marketing Strategy

                11.4.4.4.2. Product Strategy

                11.4.4.4.3. Channel Strategy

        11.4.5. Ivey Business School

            11.4.5.1. Product Portfolio

            11.4.5.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.5.3. Sales Footprint

            11.4.5.4. Strategy Overview

                11.4.5.4.1. Marketing Strategy

                11.4.5.4.2. Product Strategy

                11.4.5.4.3. Channel Strategy

        11.4.6. Simon Fraser University

            11.4.6.1. Product Portfolio

            11.4.6.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.6.3. Sales Footprint

            11.4.6.4. Strategy Overview

                11.4.6.4.1. Marketing Strategy

                11.4.6.4.2. Product Strategy

                11.4.6.4.3. Channel Strategy

        11.4.7. Smith School of Business

            11.4.7.1. Product Portfolio

            11.4.7.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.7.3. Sales Footprint

            11.4.7.4. Strategy Overview

                11.4.7.4.1. Marketing Strategy

                11.4.7.4.2. Product Strategy

                11.4.7.4.3. Channel Strategy

        11.4.8. University of Alberta

            11.4.8.1. Product Portfolio

            11.4.8.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.8.3. Sales Footprint

            11.4.8.4. Strategy Overview

                11.4.8.4.1. Marketing Strategy

                11.4.8.4.2. Product Strategy

                11.4.8.4.3. Channel Strategy

        11.4.9. Haskayne School of Business

            11.4.9.1. Product Portfolio

            11.4.9.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.9.3. Sales Footprint

            11.4.9.4. Strategy Overview

                11.4.9.4.1. Marketing Strategy

                11.4.9.4.2. Product Strategy

                11.4.9.4.3. Channel Strategy

        11.4.10. Edwards Executive Education

            11.4.10.1. Product Portfolio

            11.4.10.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.10.3. Sales Footprint

            11.4.10.4. Strategy Overview

                11.4.10.4.1. Marketing Strategy

                11.4.10.4.2. Product Strategy

                11.4.10.4.3. Channel Strategy

        11.4.11. Others (As Per Request)

            11.4.11.1. Product Portfolio

            11.4.11.2. Profitability by Market Segments (Product/Channel/Region)

            11.4.11.3. Sales Footprint

            11.4.11.4. Strategy Overview

                11.4.11.4.1. Marketing Strategy

                11.4.11.4.2. Product Strategy

                11.4.11.4.3. Channel Strategy

12. Competition Analysis (Other Institutes)

    12.1. Competition Dashboard

    12.2. Pricing Analysis by Competition

    12.3. Competition Benchmarking

    12.4. Competition Deep Dive

        12.4.1. Coursera

        12.4.2. ExecOnline

        12.4.3. Everspring

        12.4.4. Hult EF Corporate Education

        12.4.5. Others (as per request)

13. Assumptions and Acronyms Used

14. Research Methodology

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