Breakfast Takeout Market Outlook (2023 to 2033)

The Breakfast Takeout Market is projected to witness an average growth momentum in the global market at a CAGR of 7.40% during 2023 and 2033. The market share is estimated to be valued at USD 95,086.4 million in 2023 and is anticipated to reach USD 1,86,148.9 million by 2033.

Due to rising health concerns, consumers are increasingly embracing breakfast, driving the demand for breakfast takeout during the forecast period. To keep up with the latest market trends, restaurants offer a diverse breakfast menu with all-day availability, which is anticipated to boost the sales of breakfast takeout.

Increased consumer awareness about various health benefits is expected to promote market growth over the projection period. In addition to healthy menu standards, demand for breakfast takeout and non-traditional food products is rising rapidly.

Popular key players in the breakfast takeout market are developing a niche sector due to the rising demand for breakfast takeout. As a result of this, the sales of breakfast takeout are projected to rise by 2033.

Furthermore, for customer convenience, numerous breakfast restaurants offer comfortable seating arrangements and breakfast menu items even at late hours, which is projected to boost market share.

Attribute Details
Breakfast Takeout Market CAGR (2023 to 2033) 7.40%
Breakfast Takeout Market Value (2023) USD 95,086.4 million
Breakfast Takeout Market Value (2033) USD 1,86,148.9 million

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What are the Key Dynamics Governing the Growth of Breakfast Takeout Market?

The demand for breakfast takeout grew as customers gained a better understanding of the concept and the importance of eating breakfast first thing in the morning. The sales of breakfast takeout are also rising as a result of widespread customer acceptance of such morning meals.

Furthermore, developments in breakfast takeout and diverse breakfast menus by key players are anticipated to provide future growth opportunities in the breakfast takeout market. Restaurants' rising investments in developing innovative breakfasts contribute to the breakfast takeout market growth.

Due to the increased demand for breakfast takeout, the rising preference of vegan and non-veg meals is projected to appeal to a wider audience, resulting in an increase in market size.

Key players are concentrating their efforts on consumers' growing concerns about their digestive health, prompting them to expand their breakfast portfolios with prebiotic-like substances. The market growth is aided by the rapidly expanding distribution channels around the world.

Due to increasing demand for breakfast takeout has been more accessible to customers because of the expansion of distribution channels such as online stores, supermarkets, hypermarkets, and foodservice, which has contributed to the growth of the market. Furthermore, grab-and-go breakfast food is one of the latest trends in the global breakfast takeout industry.

Many countries have acknowledged lifestyle-related diseases as a major concern in recent years, leading to an increase in consumer health awareness.

Furthermore, rising consumer knowledge of the health benefits connected with low-calorie breakfast has fueled the demand for breakfast takeout around the world. Oats and muesli, for example, serve to decrease cholesterol, manage blood sugar levels, and aid in weight loss, among other things.

Breakfast takeout market size is likely to be hampered by a limited distribution network, particularly in developing nations such as India, China, and Brazil.

Furthermore, market key players in these regions use various purchase models to reach consumers, such as chained foodservice, independent foodservice, or others, which is anticipated to hinder industry growth and the breakfast takeout market outlook.

Another major roadblock to the expansion of the market is the cost, as breakfast meals by purchase models are more expensive than typical breakfast options. As a result, the sales of breakfast takeout are expected to be hampered by the high cost which is not affordable by all.

What is the Segmentation Outlook for the Breakfast Takeout Market?

By nature, the non-vegetarian breakfast takeout segment is anticipated to hold the largest market share of 67.9% during the forecast period. Moreover, over the projection period, vegan breakfast takeout such as vegan butter, vegan boxed soup, vegan yoghurt, and others are predicted to be new and incredibly popular trends.

This is because many people are switching to a completely plant-based diet because of their growing understanding of the health risks associated with eating animal products, as well as the ethical and environmental implications of animal agriculture.

By breakfast type, the American breakfast is anticipated to hold the largest share in the market due to large user base in the United States breakfast takeout market.

By purchase model, the chained foodservice segment is projected to dominate the global breakfast takeout market by 2033.

By payment type, the digital wallets segment is forecasted to lead the market due to high demand potential for online transactions due to the extraordinarily high rates of mobile phone ownership.

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Nandini Roy Choudhury

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Which is the Leading Region in the Breakfast Takeout Market?

The global market for breakfast takeout is dominated by North America with a market share of 23.2%, followed by Europe with a market share of 21.2%. Excess production capacity, purchase behavior, and consumption patterns all contribute to market expansion in the region.

Due to the high number of breakfast takeout in the United States and Canada, North America accounted for the greatest revenue share of more than 57 percent in 2020. Increased consumer spending and travel are also driving the regional breakfast takeout market.

Furthermore, the growing spending power of customers in this region aids market expansion. The consumer goods sector in North America has a lot of prospects, thus the market is expected to increase significantly.

From 2023 to 2033, Asia Pacific is predicted to be the fastest-growing regional market, with a CAGR of more than 7%. Breakfast takeouts are in high demand in nations like India and China, which accounts for this rise. In many countries, rising disposable income is also fueling growth of the market.

Key players in breakfast takeout are also focusing on the North American health and wellness movement, with a focus on youth and the working class.

How does Competition Influence the Breakfast Takeout Market?

The latest research on the market by FMI points out that the market's competitive landscape exhibits a fragmented nature, with various competitors present.

Most market participants are concentrating on developing innovative strategies to meet rising customer demand. Various market participants are likewise concentrating on expanding their businesses.

Buyers' consumption patterns have had a direct impact on the market in recent years. As a result, several industry players are boosting their spending on the addition of evening and lunch menu items, which is expected to offer up new growth potential. The following are the major developments in the global market:

  • PepsiCo, located in the United States, joined the breakfast cereal business in 2001 through its purchase of Quaker Oats Company. It continues to dominate the breakfast food sector through innovative alliances such as PepsiCo-Frito-Lay, ensuring its dominance.
  • Magic Spoon, which is known for its high-protein, keto-friendly cereals, added two more varieties to its original waffle in 2021.
  • Maple Waffle, a classic breakfast food, and Cookies & Cream, a popular dessert, are the two new protein cereal flavors.
  • General Mills released a cereal in 2021 that was inspired by the eerie comedy film Ghostbusters: Afterlife. To give the themed meal a sinister look, the cereal is filled with brilliant orange crunchy chunks and white and green ghost-shaped marshmallows.
  • Kellogg India introduced Froot Loops under the Breakfast Cereal Range in 2021. Froot Loops from Kellogg's feature a delicious fruity flavor, a fruity fragrance, and bright colors. Each loop color is natural, with a delicious fruity perfume and a flavor of berries mixed with citrus tones.
  • Waffle House publishes a report of about 17 million pounds of bacon, 3 million pounds of ham and 2 million pounds of pork chops being consumed by its customers in the year 2022.
  • Chick-fil-A launched 4 different Bottled Salad Dressings all over Canada in May 2023.

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Key Players in the Breakfast Takeout Market are

  • Bob Evans
  • Biscuitville
  • Another Broken Egg Cafe
  • The Original Pancake House
  • First Watch
  • Village Inn
  • Huddle House
  • Perkins
  • Cracker Barrel
  • Chick-fil-A
  • Waffle House
  • IHOP
  • The Wolseley
  • Kepos Street Kitchen

Key Segments

By Nature:

  • Vegetarian
  • Non-Vegetarian
  • Vegan

By Breakfast Type:

  • Continental breakfast
  • American breakfast
  • English Breakfast
  • Italian Breakfast
  • Indonesian Breakfast
  • Middle East Breakfast
  • Japanese Breakfast
  • Chinese Breakfast
  • Indian Breakfast

By Purchase Model:

  • Chained foodservice
  • Independent foodservice

By Payment Type:

  • Cash
  • Debit cards
  • Credit cards
  • Digital Wallets
  • Electronic bank transfers

By Business Type:

  • Direct-to-consumer
  • Platform-to-consumer

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)

Frequently Asked Questions

What is the Current Market Valuation?

This market is valued at USD 95,086.4 million in 2023.

What is the Key Dynamics Governing the Growth of the Breakfast Takeout Market?

Demand for breakfast takeout gained a major portion of the market.

Which is the Key Segment by Nature Type?

The non-vegetarian segment is likely to remain preferred through 2033.

Which Breakfast Type is Widely Favored in the Market?

The American breakfast is extensively preferred in the market.

How Big will the Breakfast Takeout Market by 2033?

The market is estimated to reach USD 1,86,148.9 million by 2033.

Table of Content
      1. Executive Summary
      2. Market Overview
      3. Market Background
      4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
      5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Nature
          5.1. Vegetarian
          5.2. Non Vegetarian
          5.3. Vegan
      6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Breakfast Type
          6.1. Continental breakfast
          6.2. American breakfast
          6.3. English Breakfast
          6.4. Italian Breakfast
          6.5. Indonesian Breakfast
          6.6. Middle East Breakfast
          6.7. Japanese Breakfast
          6.8. Chinese Breakfast
          6.9. Indian Breakfast
      7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Purchase Model
          7.1. Chained foodservice
          7.2. Independent foodservice
      8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Payment Type
          8.1. Cash
          8.2. Debit cards
          8.3. Credit cards
          8.4. Digital Wallets
          8.5. Electronic bank transfers
      9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Business Type
          9.1. Direct-to-consumer
          9.2. Platform-to-consumer
      10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
          10.1. North America
          10.2. Latin America
          10.3. Western Europe
          10.4. Eastern Europe
          10.5. South Asia and Pacific
          10.6. East Asia
          10.7. Middle East and Africa
      11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      13. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      14. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      15. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      16. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      17. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
      18. Key Countries Market Analysis
      19. Market Structure Analysis
      20. Competition Analysis
          20.1. Bob Evans
          20.2. Biscuitville
          20.3. Another Broken Egg Cafe
          20.4. The Original Pancake House
          20.5. First Watch
          20.6. Village Inn
          20.7. Huddle House
          20.8. Perkins
          20.9. Cracker Barrel
          20.10. Chick-fil-A
          20.11. Waffle House
          20.12. IHOP
          20.13. The Wolseley
          20.14. Kepos Street Kitchen
      21. Assumptions & Acronyms Used
      22. Research Methodology
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