Brazil Aesthetic Equipment Market Snapshot

The Brazil aesthetic equipment market enjoys a valuation of USD 1.8 Billion in 2022 and it is further projected to expand at a CAGR of 15.5% over the forecast years. According to a recent study by Future Market Insights, non-energy based aesthetic device segment is leading the market with a share of about 88.4% in the year 2022, within the Brazil market.

Market Outlook

Data Points Market Insights
Market Value 2022 USD 1.8 Billion
Market Value 2033 USD 8.6 Billion
CAGR 2023 to 2033 15.5%
Market Share of Top 4 Key Players 43.2%
Key Market Players AbbVie Inc.; Alma Lasers; Cutera Inc.; Silimed Indústria de Implantes Ltda.; GC Aesthetics; Bausch & Lomb Incorporated; Hologic Inc.; Boston Scientific (Lumenis Inc.); LUTRONIC; Syneron Medical Ltd.; Venus Concept, Genesis Biosystems, Inc.; POLYTECH Health & Aesthetics GmbH; Lifesil; Candela Corp.; Cynosure Inc.; Lumenis Ltd.; Sientra Inc.; Galderma Laboratories; Merz Pharma; Teoxane Laboratories; Suneva Medical; Anika Therapeutics

Brazil aesthetic equipment are devices that combine healthcare and beauty services with lasers or other energy-based technologies and non-energy based technologies to improve a person's physical attractiveness. Aesthetic devices (especially implants) are also use to correct abnormalities caused by accidents, trauma and other congenital illnesses.

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Sales Analysis of Brazil Aesthetic Equipment Market from 2017 to 2022 Vs Market Outlook for 2023 to 2033.

The Brazilian sales of the market are anticipated to rise at a CAGR of 15.5% between 2023 and 2033. The market is expanding as a result of rising skin disorders, increased use of minimally invasive and non-invasive aesthetic procedures and improved consumer awareness of beauty products.

The Brazilian market holds around 5.3% share of the overall dermatology market with a value of around USD 33.7 Billion, in 2022.

Aesthetic medical device techniques can differ depending on the therapy and condition being treated. In medicated procedures, a variety of aesthetic devices are used. The most advanced aesthetic devices can also rejuvenate healthy skin on the face, giving customers a non-invasive option as well for facial rejuvenation, body contouring and cellulite reduction and breast augmentation.

The rate at which new devices are adopted by physicians and clinics is influenced by factors such as efficacy, safety, ease of use, cost and the availability of support. Manufacturers that can develop devices that meet these criteria and provide strong technical and marketing support are likely to see higher adoption rates.

The cosmetics industry has experienced rapid growth in Brazil due to factors such as increased disposable income, changing social norms and the rise of social media influencing general population. These factors are increasing demand for aesthetic procedures and devices. Manufacturers that can capitalize on this trend and offer innovative and effective devices are likely to see significant growth in the Brazilian market.

Owing to the above-mentioned factors, the Brazil market is expected to grow at a prominent pace and reach a valuation of around USD 8.6 Billion during the year 2033.

What are the Key Opportunities for the Manufacturers Operating in the Brazil Market?

The growing middle class population in Brazil is a significant driver for the Brazil aesthetic equipment market. As the middle class population in Brazil continues to grow, more people have access to disposable income, which has led to increased demand for aesthetic treatments.

  • According to the Brazilian Institute of Geography and Statistics (IBGE), the middle class population in Brazil grew by 19.4% between 2004 and 2014, reaching 54.9% of the population. As per the International Society of Aesthetic Plastic Surgery 2020 report, Brazil has the most nonsurgical procedures worldwide after the USA and the total number of cosmetic surgical procedures reported in Brazil was 1,929,359 in 2020

The use of social media platforms to market aesthetic treatments has become a popular trend in Brazil. Celebrities and influencers in Brazil are also becoming more open about their aesthetic treatments, which has helped reduce the stigma surrounding these procedures. For example, in 2019, Brazilian singer Anitta spoke openly about her use of Botox and other aesthetic treatments, which helped increase awareness and acceptance of these treatments among the population.

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What Are the Factors Restraining Demand within the Brazilian Market?

The high cost of aesthetic treatments is a key restraint to the Brazil aesthetic equipment market. Aesthetic treatments such as cosmetic surgery, non-surgical procedures and other aesthetic medical devices can be expensive, making them prohibitively expensive for many patients.

  • According to a report by the International Society of Aesthetic Plastic Surgery (ISAPS), Brazil is the second largest market for cosmetic surgery, with more than 1.5 Million procedures performed in 2019, but the cost of these procedures can be a barrier for many patients.

The Brazil aesthetic equipment market is strictly regulated by the National Health Regulatory Agency (ANVISA). The regulatory environment is designed to ensure that medical devices are safe and effective, but it can also present challenges for industry players.

The lack of qualified professionals is another significant restraint for the Brazil aesthetic equipment market.

Country-wise Insights

What Makes the South-east Region a Large Market for Brazil Medical Devices Market?

The South-east region dominates Brazil with a total market share of around 35.5% in the Brazilian market 2022. The Southeast region of Brazil has the high population density in the country, with a huge and expanding middle-class population driving up demand for aesthetic treatments. This region is economically more developed than any other region, with a well-established healthcare system and high levels of disposable income, high concentration of healthcare experts, well-developed medical device distribution network; and hence, boosting the market for cosmetic medical equipment.

What Is the Scenario of South Region of Brazil within the Brazilian Market Space?

South region holds a market share of 34.2% in the Brazilian market 2022. The South area of Brazil is one of the wealthiest regions which has raised demand for aesthetic treatments. The South has a high level of awareness regarding aesthetic treatments. The South region is an established tourist destination with many visitors interested in beauty treatments. As a result, the region now has a significant demand for cosmetic medical equipment. While not as large as in the Southeast, the South region's middle class is expanding, as is demand for aesthetic treatments and medical devices.

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Category-wise Insights

Which Aesthetic Medical Device is Driving the Market Growth?

Non-energy based aesthetic devices held market share at about 88.4% in the Brazilian market 2022. As people become more aware of the risks and side effects associated with invasive cosmetic surgeries, the demand for non-invasive and minimally invasive procedures has grown significantly. Non-energy based aesthetic devices offer a safe and effective alternative to surgical procedures and an increase in the number of populations that are concerned with their appearance, driving the market growth. The botulinum toxin among other non-energy-based aesthetic device is growing more and is anticipated to continue growing during the forecast period. Cosmetic botulinum toxin injections can be used to reduce dynamic face wrinkles, rectify facial asymmetry and emphasize or correct gender-specific anatomic correlations.

Which Application is Largely of Concern within the Brazilian Market?

Breast augmentation held market share at about 14.8% in the Brazilian market 2022. The Brazilian aesthetic equipment market for breast augmentation application is a significant contributor to the growth of the overall aesthetic medical devices market in Brazil.

  • According to the International Society of Aesthetic Plastic Surgery 2020 report, around 1,929,359 surgical procedures for cosmetic purpose were performed in 2020 in Brazil was and breast augmentation is one of the most popular cosmetic surgical procedures in Brazil. Aesthetic devices used in breast augmentation procedures include breast implants, tissue expanders and fat transfer systems, fat transfer systems and tissue expanders.

Which Body Part is Mainly Driving the Brazilian Market?

Body and extremities held market share of about 44.6% in the Brazilian market in 2022. The Brazilian aesthetic equipment market is segmented into various applications, including skin tightening, body contouring, cellulite reduction, feminine rejuvenation, tattoos and pigmentation, acne and acne scars, vascular lesions and others. Non-invasive treatments such as CoolSculpting and SculpSure for the reduction of unwanted fat in the arms, legs and other areas of the body have gained popularity in recent years.

Which the Social Class is Helping to Expand the Brazilian Market?

The social class B held market share at about 42.7% in the Brazilian market 2022. The expanding middle class in Brazil is driving the growth of the aesthetic equipment market. As the Brazilian economy continues to grow, the middle class is expanding and consumers have more disposable income to spend on aesthetic procedures and treatments. An ageing population, an increase in obesity and increased awareness of aesthetic procedures and the adoption of minimally invasive surgeries, is driving the market.

Which End User Benefits from the Sales within the Brazilian Market?

Dermatology and cosmetology clinics hold a market share of 35.8% in the Brazilian market 2022. Dermatology and cosmetology clinics play a significant role in driving the Brazilian aesthetic medical devices market. These clinics offer a variety of aesthetic procedures and treatments that require the use of medical devices, such as lasers, injectable and energy-based aesthetic devices, to enhance the appearance of the skin and body.

Dermatology and cosmetology clinics are important drivers of this growth as they provide a wide range of aesthetic procedures and treatments and they invest heavily in the latest technologies and medical devices to meet the demand of their patients. Therefore, it can be inferred that dermatology and cosmetology clinics in Brazil are playing a significant role in driving the growth of the aesthetic equipment market.

Competitive Landscape

Strategic partnerships and collaborations are another key supply-side driver for the Brazil aesthetic equipment market. Manufacturers are entering into strategic partnerships and collaborations to improve their supply chain and distribution channels, expand their reach to different regions of the country and offer their products to a wider range of customers. This has led to increased availability and affordability of aesthetic medical devices in Brazil.

A few examples of strategies acquired by the key players

  • In October 2022, GC Aesthetics medical technology company are supplying aesthetic and reconstructive resource for women’s global healthcare markets got the CE approval for LUNA XT breast implant under European Medical Device Regulations (MDR).
  • In September 2018, Allergan Aesthetics, an AbbVie company, announced a collaboration with Alibaba Health to expand its online presence in China. This collaboration allowed Allergan to offer its products to a larger number of customers through Alibaba's e-commerce platform.

Similarly, recent developments related to companies in the Brazil aesthetic equipment market have been tracked by the team at Future Market Insights. These are available in the full report.

Report Scope as per Brazil Aesthetic Equipment Market Industry Analysis

Attribute Details
Historical Data Available for 2017 to 2022
Forecast Period 2023 to 2033
Market Analysis USD Million for Value and 000 Units for Volume
Key Regions Covered South-east Region; ;South Region; North-east Region; Central-west Region and North Region
Key Countries Covered Brazil
Key Market Segments Covered Device, Application, Body Parts, Social Class, End User and Region
Key Companies Profiled AbbVie Inc.; Alma Lasers; Cutera Inc.; Silimed Indústria de Implantes Ltda.; GC Aesthetics; Bausch & Lomb Incorporated; Hologic Inc.; Boston Scientific (Lumenis Inc.); LUTRONIC; Syneron Medical Ltd; Venus Concept; Genesis Biosystems, Inc.; POLYTECH Health & Aesthetics GmbH; Lifesil; Candela Corp.; Cynosure Inc; Lumenis Ltd; Sientra Inc; Galderma Laboratories; Merz Pharma; Teoxane Laboratories; Suneva Medical; Anika Therapeutics
Report Coverage Market Forecast, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, Strategic Growth Initiatives
Pricing Available upon Request
Table of Content
  • 1. Executive Summary
  • 2. Market Overview
  • 3. Key Market Trends
  • 4. Value Added Insights
  • 5. Market Background
  • 7. Brazil Market Demand Volume Analysis 2017 to 2022 and Forecast, 2023 to 2033
  • 8. Brazil Market - Pricing Analysis
  • 9. Brazil Market Demand (in Value or Size in USD Million) Analysis 2017 to 2022 and Forecast, 2023 to 2033
  • 10. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by Device Type
    • 10.1. Energy-Based Aesthetic Devices
      • 10.1.1. Laser-Assisted Liposuction (LAL) Devices
      • 10.1.2. Laser Resurfacing Devices
      • 10.1.3. Radio Frequency-Assisted Liposuction (RFAL) Devices
      • 10.1.4. Power Assisted Liposuction (PAL) Devices
      • 10.1.5. Ultrasound-Assisted Liposuction (UAL) Devices
      • 10.1.6. Intense Pulsed Light (IPL) Equipment
      • 10.1.7. Cellulite Reduction Devices
    • 10.2. Non-Energy Based Aesthetic Devices
      • 10.2.1. Facial Aesthetics Products
        • 10.2.1.1. Dermal Fillers
        • 10.2.1.2. Botulinum Toxin Injections
        • 10.2.1.3. Microderma abrasions/Chemical Peels
        • 10.2.1.4. PRP (Platelet-Rich-Plasma)
        • 10.2.1.5. Microneedling
      • 10.2.2. Implants
        • 10.2.2.1. Breast Implants
        • 10.2.2.2. Buttock Implants
        • 10.2.2.3. Facial Implants
        • 10.2.2.4. Others Implants
  • 11. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by Application
    • 11.1. Skin Resurfacing and Tightening
    • 11.2. Anti-Aging
    • 11.3. Wrinkle Reduction
    • 11.4. Face Lift
    • 11.5. Lip Augmentation
    • 11.6. Acne & Scar Treatment
    • 11.7. Hair Removal
    • 11.8. Body Contouring and Cellulite Reduction
    • 11.9. Tattoo Removal
    • 11.10. Breast Augmentation
    • 11.11. Abdominoplasty
    • 11.12. Lower Body Lift
    • 11.13. Upper Body Lift
    • 11.14. Liposuction
    • 11.15. Dermabrasion
    • 11.16. Dentistry
    • 11.17. Others
  • 12. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by Body Parts
    • 12.1. Face
    • 12.2. Eyes
    • 12.3. Nose
    • 12.4. Lip
    • 12.5. Ears
    • 12.6. Neck
    • 12.7. Scalp
    • 12.8. Body and Extremities
      • 12.8.1. Arms and Elbow
      • 12.8.2. Buttocks
      • 12.8.3. Feet
      • 12.8.4. Thigh
      • 12.8.5. Breast
  • 13. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by Social Class
    • 13.1. Class A
    • 13.2. Class B
    • 13.3. Class C
    • 13.4. Class D
  • 14. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by End User
    • 14.1. Hospitals
    • 14.2. Ambulatory Surgical Clinics
    • 14.3. Free-Standing Aesthetic Centers
    • 14.4. Dermatology & Cosmetology Clinics
    • 14.5. Dental Clinics
    • 14.6. Medical Spas & Wellness Centers
  • 15. Brazil Market Analysis 2017 to 2022 and Forecast 2023 to 2033, by Region
    • 15.1. Southeast region
    • 15.2. South region
    • 15.3. Northeast region
    • 15.4. Central-west region
    • 15.5. North region
  • 16. Southeast Brazil Market 2017 to 2022 and Forecast 2023 to 2033
  • 17. South Brazil Market 2017 to 2022 and Forecast 2023 to 2033
  • 18. Northeast Brazil Market 2017 to 2022 and Forecast 2023 to 2033
  • 19. Central-West Brazil Market 2017 to 2022 and Forecast 2023 to 2033
  • 20. North Brazil Market 2017 to 2022 and Forecast 2023 to 2033
  • 21. Market Structure Analysis
  • 22. Competition Analysis
    • 22.1. AbbVie Inc. (Allergan PLC)
    • 22.2. Alma Lasers
    • 22.3. Cutera Inc.
    • 22.4. Silimed Indústria de Implantes Ltda.
    • 22.5. GC Aesthetics
    • 22.6. Bausch & Lomb Incorporated
    • 22.7. Hologic Inc.
    • 22.8. Boston Scientific (Lumenis Inc.)
    • 22.9. LUTRONIC
    • 22.10. Syneron Medical Ltd
    • 22.11. Venus Concept
    • 22.12. Genesis Biosystems, Inc.
    • 22.13. POLYTECH Health & Aesthetics GmbH
    • 22.14. Lifesil
    • 22.15. Candela Corp.
    • 22.16. Cynosure Inc
    • 22.17. Lumenis Ltd
    • 22.18. Sientra Inc
    • 22.19. Galderma Laboratories
    • 22.20. Merz Pharma
    • 22.21. Teoxane Laboratories
    • 22.22. Suneva Medical
    • 22.23. Anika Therapeutics
  • 23. Assumptions and Acronyms Used

Key Market Segments Covered in the Brazil Aesthetic Equipment Industry Research

Device:

  • Energy-Based Aesthetic Devices
    • Laser-Assisted Liposuction (LAL) Devices
    • Laser Resurfacing Devices
    • Radio Frequency-Assisted Liposuction (RFAL) Devices
    • Power Assisted Liposuction (PAL) Devices
    • Ultrasound-Assisted Liposuction (UAL) Devices
    • Intense Pulsed Light (IPL) Equipment
    • Cellulite Reduction Devices

Non-Energy Based Aesthetic Devices:

  • Facial Aesthetics Products
    • Dermal Fillers
    • Botulinum Toxin Injections
    • Microderma abrasions/Chemical Peels
    • PRP (Platelet-Rich-Plasma)
    • Microneedling
  • Implants
    • Breast Implants
    • Buttock Implants
    • Facial Implants
    • Others Implants

Application:

  • Skin Resurfacing and Tightening
  • Anti-Aging
  • Wrinkle Reduction
  • Face Lift
  • Lip Augmentation
  • Acne & Scar Treatment
  • Hair Removal
  • Body Contouring and Cellulite Reduction
  • Tattoo Removal
  • Breast Augmentation
  • Abdominoplasty
  • Lower Body Lift
  • Upper Body Lift
  • Liposuction
  • Dermabrasion
  • Dentistry
  • Others

Body Parts:

  • Face
  • Eyes
  • Nose
  • Lip
  • Ears
  • Body and Extremities
    • Arms and Elbow
    • Buttocks
    • Feet
    • Thigh
    • Breast
  • Scalp
  • Neck

By Social Class:

  • Class A
  • Class B
  • Class C
  • Class D

End User:

  • Hospitals
  • Ambulatory Surgical Clinics
  • Free Standing Aesthetic Centers
  • Dermatology and Cosmetology Clinics
  • Dental Clinics
  • Medical Spas and Wellness Centers

Brazil:

  • Southeast region
  • South region
  • Northeast region
  • Central-west region
  • North region

Frequently Asked Questions

What is the Factor that Restrains Demand within the Brazil Market?

The high cost of aesthetic treatments is a key restraint to Brazil’s market growth.

What is the Growth Potential of the Market?

The growth potential of the market is 15.5% through 2033.

What is the Projected Size of the Market by 2033?

The global market size to reach USD 8.6 billion by 2033.

Who are the Key Market Players?

AbbVie Inc., Alma Lasers, and Cutera Inc. are the key market players.

Which is the Top Opportunity in the Market?

The use of social media platforms to market aesthetic treatments.

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