The global boxboard packaging market is expected to be valued at US$ 62.1 billion in 2023. Advancements in sustainability certification, bolsters the overall scope for boxboard packaging market, which is projected to grow at a CAGR of 6.5% between 2023 and 2033, totaling around US$ 116.7 billion by 2033.
Data Points | Key Statistics |
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Boxboard Packaging Market Value 2023 | US$ 62.1 billion |
Boxboard Packaging Market Projected Value (2033) | US$ 116.7 billion |
Boxboard Packaging Market CAGR (2023 to 2033) | 6.5% |
Innovation in design and printing is a significant factor driving the growth of the boxboard packaging market. Advancements in printing technologies, such as digital printing, offset printing, and flexography, have revolutionized the way designs are applied to boxboard packaging, which has opened up new possibilities for creative and visually appealing packaging solutions, contributing to enhanced product presentation and increased consumer engagement.
Boxboard packaging can now feature intricate patterns, vibrant colors, and lifelike images, with high-quality graphics and finishes. Brands can leverage these capabilities to create visually stunning packaging that captures consumers' attention and leaves a lasting impression.
Packaging is a crucial component of brand identity. Innovations in design and printing enable brands to showcase their logos, slogans, and distinctive visuals on boxboard packaging, reinforcing brand recognition and recall among consumers.
Advanced printing technologies allow for greater customization and personalization options. Brands can create unique packaging designs for different product variants or seasonal promotions, catering to specific consumer preferences and enhancing the overall customer experience.
Innovative designs on boxboard packaging can effectively convey the product's story and brand values. Intricate illustrations and graphics can depict the product's ingredients, origin, or usage, creating an emotional connection with consumers and building brand loyalty.
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The global demand for boxboard packaging increased at a CAGR of 3.2% during the forecast period between 2018 and 2022, reaching a total of US$ 116.7 billion in 2033. According to Future Market Insights, a market research and competitive intelligence provider, the boxboard packaging market was valued at US$ 58.3 billion in 2022.
The lightweight and space-efficient nature of boxboard packaging is a significant factor driving its popularity in the packaging industry, and this characteristic offers several advantages for both businesses and consumers, contributing to the overall growth of the boxboard packaging market. The lightweight nature of boxboard packaging reduces transportation costs significantly. Businesses, with lighter packaging, can transport larger quantities of products using the same resources, resulting in lower shipping expenses. Reduced fuel consumption leads to a decrease in the carbon footprint, aligning with sustainability goals.
Lightweight boxboard packaging is easy to handle and maneuver during shipping and distribution processes. It requires less labor for loading and unloading, minimizing the risk of workplace injuries and expediting the overall logistics process. Boxboard packaging's space-efficient design allows for easy stacking and optimal use of storage space. Businesses can store larger quantities of packaged products in a smaller area, leading to more efficient warehousing and distribution management.
In retail settings, space-efficient boxboard packaging allows for better product placement and display on shelves. Retailers can maximize shelf space utilization, enabling them to accommodate a wider product range and increase the variety available to consumers.
Growth in Food Delivery and Takeout Services is Likely to be Beneficial for Market Growth
The growth in food delivery and takeout services has become a significant driver for the increasing demand for boxboard packaging in the food industry. Foodservice establishments are adapting to meet the demands, as consumer preferences shift towards convenience and the on-the-go lifestyle becomes more prevalent. The shift has also led to a surge in the popularity of food delivery and takeout services, and boxboard packaging has emerged as a preferred solution for packaging restaurant meals and prepared foods.
Boxboard packaging offers a high level of convenience for both restaurants and consumers. For restaurants, these containers and trays are easy to store, assemble, and stack, simplifying the packaging process. For consumers, boxboard packaging is user-friendly, providing a hassle-free experience when handling and consuming the food.
Boxboard packaging is designed to maintain the freshness and integrity of the food during transportation. It offers good insulation, preventing heat loss or gain and helping to preserve the temperature and quality of the food, which ensures that customers receive their orders in optimum condition, enhancing the overall dining experience. Many boxboard containers come with leak-resistant properties, making them suitable for various types of cuisines, including dishes with sauces or gravies. The feature is essential for food delivery services to prevent spills or leaks during transit, avoiding potential complaints and ensuring customer satisfaction.
Customization and Branding to Fuel Market Growth
Customization and branding have become essential strategies for brands to differentiate themselves and connect with their target audience. Boxboard packaging offers a versatile canvas for customization, allowing businesses to create visually appealing and unique packaging solutions that reflect their brand identity and messaging.
Customized boxboard packaging provides an excellent opportunity for brands to showcase their logos, slogans, and other branding elements prominently. A well-designed and eye-catching package stands out on the store shelves, catching the attention of consumers and reinforcing brand recognition.
The unboxing experience has become a critical aspect of the customer journey, with the growth of e-commerce and the increasing popularity of online shopping. Brands are leveraging boxboard packaging to create an immersive and enjoyable unboxing experience for their customers. The use of creative designs, vivid colors, and engaging graphics enhances the excitement and anticipation of opening the package.
Boxboard packaging can be used as a storytelling tool, enabling brands to communicate their values, mission, and product stories. Brands can use the packaging to convey their commitment to sustainability, social causes, or product innovation, resonating with consumers who align with those values.
Cartons to Take the Lion’s Share
By product type, cartons segment is estimated to be the leading segment at a CAGR of 6.4% during the forecast period. Cartons are widely used in the packaging of various consumer goods, including food products, beverages, cosmetics, and pharmaceuticals. The increasing demand for these consumer goods is driving the need for carton packaging, contributing to the growth of this segment.
Cartons offer excellent opportunities for customization and branding. Companies can easily print vibrant graphics, logos, and product information on cartons, enhancing brand visibility and consumer appeal. Customized carton packaging helps in creating a unique and memorable product presentation, positively impacting sales.
Consumers and businesses are increasingly opting for sustainable packaging options, with rising environmental awareness. Cartons made from recyclable and biodegradable materials align with sustainable packaging practices, making them a preferred choice for eco-conscious consumers and brands.
Cartons provide a high level of protection and security for packaged products. They are sturdy and resistant to damage during transit and storage, safeguarding the contents from impacts, moisture, and other external factors.
Food & Beverage to Take the Lion’s Share
Based on the end-use, the food & beverage segment holds the largest share of the market. The segment is expected to hold a CAGR of 6.4% during the forecast period. The demand for food products is also increasing, as the global population continues to grow. Boxboard packaging is widely used in the food industry for packaging items such as cereals, snacks, frozen foods, beverages, and more. The growing consumption of food products is driving the need for boxboard packaging in this segment.
The food and beverage industry requires packaging solutions that can ensure the safety and freshness of the products. Boxboard packaging provides a protective barrier against external factors like moisture, light, and air, preserving the quality and integrity of food items.
Sustainability has become a key focus for both consumers and brands. Boxboard packaging, made from renewable and recyclable materials, aligns with eco-friendly packaging practices. The demand for sustainable boxboard packaging in the food and beverage industry is increasing, as consumers seek environmentally responsible products.
The boxboard packaging market is anticipated to witness growth globally. Geographically, Asia Pacific is a region where the sales of boxboard packaging will grow at an exponential rate in the coming years due to developing countries like India and China, where food and beverages, electronics, FMCG, and pharmaceutical industries are emerging due to economic development. The region is expected to hold a CAGR of 6.4% over the analysis period.
The European region will display rapid growth in the demand for boxboard packaging at a moderate and steady pace because of the paper recycling regulations imposed by the government. In North America, the sales of boxboard packaging are likely to exhibit a slow growth rate due to the matured market demand.
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Key players in the boxboard packaging market are strongly focusing on profit generation from their existing product portfolios along while exploring potential new applications.
The players are emphasizing on increasing their boxboard packaging production capacities, to cater to the demand from numerous end use industries. Prominent players are also pushing for geographical expansion to decrease the dependency on imported boxboard packaging.
Recent Developments:
Attribute | Details |
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Forecast Period | 2023 to 2033 |
Historical Data Available for | 2018 to 2022 |
Market Analysis | US$ billion for Value and Tons for Volume |
Key Regions Covered |
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Key Countries Covered |
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Key Segments Covered |
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Key Companies Profiled |
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Customization & Pricing | Available upon Request |
The market is estimated to secure a valuation of US$ 62.1 million in 2023.
The market is estimated to reach US$ 116.7 million by 2033.
The food & beverages sector holds high revenue potential.
The United States, Japan, and China dominate the global market.
The market is forecast to register a CAGR of 6.5% through 2033.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand-side Trends 1.3. Supply-side Trends 1.4. Technology Roadmap Analysis 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Background 3.1. Market Dynamics 3.1.1. Drivers 3.1.2. Restraints 3.1.3. Opportunity 3.1.4. Trends 3.2. Scenario Forecast 3.2.1. Demand in Optimistic Scenario 3.2.2. Demand in Likely Scenario 3.2.3. Demand in Conservative Scenario 3.3. Opportunity Map Analysis 3.4. Product Life Cycle Analysis 3.5. Supply Chain Analysis 3.5.1. Supply Side Participants and their Roles 3.5.1.1. Producers 3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers) 3.5.1.3. Wholesalers and Distributors 3.5.2. Value Added and Value Created at Node in the Supply Chain 3.5.3. List of Raw Material Suppliers 3.5.4. List of Existing and Potential Buyer’s 3.6. Investment Feasibility Matrix 3.7. Value Chain Analysis 3.7.1. Profit Margin Analysis 3.7.2. Wholesalers and Distributors 3.7.3. Retailers 3.8. PESTLE and Porter’s Analysis 3.9. Regulatory Landscape 3.9.1. By Key Regions 3.9.2. By Key Countries 3.10. Regional Parent Market Outlook 3.11. Production and Consumption Statistics 3.12. Import and Export Statistics 4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033 4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022 4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033 4.2.1. Y-o-Y Growth Trend Analysis 4.2.2. Absolute $ Opportunity Analysis 5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Product Type 5.1. Introduction / Key Findings 5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2018 to 2022 5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2023 to 2033 5.3.1. Boxes 5.3.2. Cartons 5.3.3. Clamshells 5.3.4. Trays 5.3.5. Cups 5.3.6. Dividers 5.3.7. Others 5.4. Y-o-Y Growth Trend Analysis By Product Type, 2018 to 2022 5.5. Absolute $ Opportunity Analysis By Product Type, 2023 to 2033 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Grade 6.1. Introduction / Key Findings 6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Grade, 2018 to 2022 6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Grade, 2023 to 2033 6.3.1. Virgin 6.3.2. Recycled 6.4. Y-o-Y Growth Trend Analysis By Grade, 2018 to 2022 6.5. Absolute $ Opportunity Analysis By Grade, 2023 to 2033 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use 7.1. Introduction / Key Findings 7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By End Use, 2018 to 2022 7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By End Use, 2023 to 2033 7.3.1. Food & Beverage 7.3.2. Pharmaceuticals 7.3.3. Cosmetics & Personal Care 7.3.4. Home Care 7.3.5. Electrical & Electronics 7.3.6. Automotive 7.3.7. Other Industries 7.4. Y-o-Y Growth Trend Analysis By End Use, 2018 to 2022 7.5. Absolute $ Opportunity Analysis By End Use, 2023 to 2033 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region 8.1. Introduction 8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022 8.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033 8.3.1. North America 8.3.2. Latin America 8.3.3. Western Europe 8.3.4. Eastern Europe 8.3.5. South Asia and Pacific 8.3.6. East Asia 8.3.7. Middle East and Africa 8.4. Market Attractiveness Analysis By Region 9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 9.2.1. By Country 9.2.1.1. USA 9.2.1.2. Canada 9.2.2. By Product Type 9.2.3. By Grade 9.2.4. By End Use 9.3. Market Attractiveness Analysis 9.3.1. By Country 9.3.2. By Product Type 9.3.3. By Grade 9.3.4. By End Use 9.4. Key Takeaways 10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 10.2.1. By Country 10.2.1.1. Brazil 10.2.1.2. Mexico 10.2.1.3. Rest of Latin America 10.2.2. By Product Type 10.2.3. By Grade 10.2.4. By End Use 10.3. Market Attractiveness Analysis 10.3.1. By Country 10.3.2. By Product Type 10.3.3. By Grade 10.3.4. By End Use 10.4. Key Takeaways 11. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 11.2.1. By Country 11.2.1.1. Germany 11.2.1.2. UK 11.2.1.3. France 11.2.1.4. Spain 11.2.1.5. Italy 11.2.1.6. Rest of Western Europe 11.2.2. By Product Type 11.2.3. By Grade 11.2.4. By End Use 11.3. Market Attractiveness Analysis 11.3.1. By Country 11.3.2. By Product Type 11.3.3. By Grade 11.3.4. By End Use 11.4. Key Takeaways 12. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 12.2.1. By Country 12.2.1.1. Poland 12.2.1.2. Russia 12.2.1.3. Czech Republic 12.2.1.4. Romania 12.2.1.5. Rest of Eastern Europe 12.2.2. By Product Type 12.2.3. By Grade 12.2.4. By End Use 12.3. Market Attractiveness Analysis 12.3.1. By Country 12.3.2. By Product Type 12.3.3. By Grade 12.3.4. By End Use 12.4. Key Takeaways 13. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 13.2.1. By Country 13.2.1.1. India 13.2.1.2. Bangladesh 13.2.1.3. Australia 13.2.1.4. New Zealand 13.2.1.5. Rest of South Asia and Pacific 13.2.2. By Product Type 13.2.3. By Grade 13.2.4. By End Use 13.3. Market Attractiveness Analysis 13.3.1. By Country 13.3.2. By Product Type 13.3.3. By Grade 13.3.4. By End Use 13.4. Key Takeaways 14. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 14.2.1. By Country 14.2.1.1. China 14.2.1.2. Japan 14.2.1.3. South Korea 14.2.2. By Product Type 14.2.3. By Grade 14.2.4. By End Use 14.3. Market Attractiveness Analysis 14.3.1. By Country 14.3.2. By Product Type 14.3.3. By Grade 14.3.4. By End Use 14.4. Key Takeaways 15. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country 15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022 15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033 15.2.1. By Country 15.2.1.1. GCC Countries 15.2.1.2. South Africa 15.2.1.3. Israel 15.2.1.4. Rest of MEA 15.2.2. By Product Type 15.2.3. By Grade 15.2.4. By End Use 15.3. Market Attractiveness Analysis 15.3.1. By Country 15.3.2. By Product Type 15.3.3. By Grade 15.3.4. By End Use 15.4. Key Takeaways 16. Key Countries Market Analysis 16.1. USA 16.1.1. Pricing Analysis 16.1.2. Market Share Analysis, 2022 16.1.2.1. By Product Type 16.1.2.2. By Grade 16.1.2.3. By End Use 16.2. Canada 16.2.1. Pricing Analysis 16.2.2. Market Share Analysis, 2022 16.2.2.1. By Product Type 16.2.2.2. By Grade 16.2.2.3. By End Use 16.3. Brazil 16.3.1. Pricing Analysis 16.3.2. Market Share Analysis, 2022 16.3.2.1. By Product Type 16.3.2.2. By Grade 16.3.2.3. By End Use 16.4. Mexico 16.4.1. Pricing Analysis 16.4.2. Market Share Analysis, 2022 16.4.2.1. By Product Type 16.4.2.2. By Grade 16.4.2.3. By End Use 16.5. Germany 16.5.1. Pricing Analysis 16.5.2. Market Share Analysis, 2022 16.5.2.1. By Product Type 16.5.2.2. By Grade 16.5.2.3. By End Use 16.6. UK 16.6.1. Pricing Analysis 16.6.2. Market Share Analysis, 2022 16.6.2.1. By Product Type 16.6.2.2. By Grade 16.6.2.3. By End Use 16.7. France 16.7.1. Pricing Analysis 16.7.2. Market Share Analysis, 2022 16.7.2.1. By Product Type 16.7.2.2. By Grade 16.7.2.3. By End Use 16.8. Spain 16.8.1. Pricing Analysis 16.8.2. Market Share Analysis, 2022 16.8.2.1. By Product Type 16.8.2.2. By Grade 16.8.2.3. By End Use 16.9. Italy 16.9.1. Pricing Analysis 16.9.2. Market Share Analysis, 2022 16.9.2.1. By Product Type 16.9.2.2. By Grade 16.9.2.3. By End Use 16.10. Poland 16.10.1. Pricing Analysis 16.10.2. Market Share Analysis, 2022 16.10.2.1. By Product Type 16.10.2.2. By Grade 16.10.2.3. By End Use 16.11. Russia 16.11.1. Pricing Analysis 16.11.2. Market Share Analysis, 2022 16.11.2.1. By Product Type 16.11.2.2. By Grade 16.11.2.3. By End Use 16.12. Czech Republic 16.12.1. Pricing Analysis 16.12.2. Market Share Analysis, 2022 16.12.2.1. By Product Type 16.12.2.2. By Grade 16.12.2.3. By End Use 16.13. Romania 16.13.1. Pricing Analysis 16.13.2. Market Share Analysis, 2022 16.13.2.1. By Product Type 16.13.2.2. By Grade 16.13.2.3. By End Use 16.14. India 16.14.1. Pricing Analysis 16.14.2. Market Share Analysis, 2022 16.14.2.1. By Product Type 16.14.2.2. By Grade 16.14.2.3. By End Use 16.15. Bangladesh 16.15.1. Pricing Analysis 16.15.2. Market Share Analysis, 2022 16.15.2.1. By Product Type 16.15.2.2. By Grade 16.15.2.3. By End Use 16.16. Australia 16.16.1. Pricing Analysis 16.16.2. Market Share Analysis, 2022 16.16.2.1. By Product Type 16.16.2.2. By Grade 16.16.2.3. By End Use 16.17. New Zealand 16.17.1. Pricing Analysis 16.17.2. Market Share Analysis, 2022 16.17.2.1. By Product Type 16.17.2.2. By Grade 16.17.2.3. By End Use 16.18. China 16.18.1. Pricing Analysis 16.18.2. Market Share Analysis, 2022 16.18.2.1. By Product Type 16.18.2.2. By Grade 16.18.2.3. By End Use 16.19. Japan 16.19.1. Pricing Analysis 16.19.2. Market Share Analysis, 2022 16.19.2.1. By Product Type 16.19.2.2. By Grade 16.19.2.3. By End Use 16.20. South Korea 16.20.1. Pricing Analysis 16.20.2. Market Share Analysis, 2022 16.20.2.1. By Product Type 16.20.2.2. By Grade 16.20.2.3. By End Use 16.21. GCC Countries 16.21.1. Pricing Analysis 16.21.2. Market Share Analysis, 2022 16.21.2.1. By Product Type 16.21.2.2. By Grade 16.21.2.3. By End Use 16.22. South Africa 16.22.1. Pricing Analysis 16.22.2. Market Share Analysis, 2022 16.22.2.1. By Product Type 16.22.2.2. By Grade 16.22.2.3. By End Use 16.23. Israel 16.23.1. Pricing Analysis 16.23.2. Market Share Analysis, 2022 16.23.2.1. By Product Type 16.23.2.2. By Grade 16.23.2.3. By End Use 17. Market Structure Analysis 17.1. Competition Dashboard 17.2. Competition Benchmarking 17.3. Market Share Analysis of Top Players 17.3.1. By Regional 17.3.2. By Product Type 17.3.3. By Grade 17.3.4. By End Use 18. Competition Analysis 18.1. Competition Deep Dive 18.1.1. Stora Enso 18.1.1.1. Overview 18.1.1.2. Product Portfolio 18.1.1.3. Profitability by Market Segments 18.1.1.4. Sales Footprint 18.1.1.5. Strategy Overview 18.1.1.5.1. Marketing Strategy 18.1.1.5.2. Product Strategy 18.1.1.5.3. Channel Strategy 18.1.2. Sappi 18.1.2.1. Overview 18.1.2.2. Product Portfolio 18.1.2.3. Profitability by Market Segments 18.1.2.4. Sales Footprint 18.1.2.5. Strategy Overview 18.1.2.5.1. Marketing Strategy 18.1.2.5.2. Product Strategy 18.1.2.5.3. Channel Strategy 18.1.3. Nippon paper group 18.1.3.1. Overview 18.1.3.2. Product Portfolio 18.1.3.3. Profitability by Market Segments 18.1.3.4. Sales Footprint 18.1.3.5. Strategy Overview 18.1.3.5.1. Marketing Strategy 18.1.3.5.2. Product Strategy 18.1.3.5.3. Channel Strategy 18.1.4. Mondi 18.1.4.1. Overview 18.1.4.2. Product Portfolio 18.1.4.3. Profitability by Market Segments 18.1.4.4. Sales Footprint 18.1.4.5. Strategy Overview 18.1.4.5.1. Marketing Strategy 18.1.4.5.2. Product Strategy 18.1.4.5.3. Channel Strategy 18.1.5. Metsa Board Oyj 18.1.5.1. Overview 18.1.5.2. Product Portfolio 18.1.5.3. Profitability by Market Segments 18.1.5.4. Sales Footprint 18.1.5.5. Strategy Overview 18.1.5.5.1. Marketing Strategy 18.1.5.5.2. Product Strategy 18.1.5.5.3. Channel Strategy 18.1.6. Mayr-Melnhof Karton 18.1.6.1. Overview 18.1.6.2. Product Portfolio 18.1.6.3. Profitability by Market Segments 18.1.6.4. Sales Footprint 18.1.6.5. Strategy Overview 18.1.6.5.1. Marketing Strategy 18.1.6.5.2. Product Strategy 18.1.6.5.3. Channel Strategy 18.1.7. ITC Limited 18.1.7.1. Overview 18.1.7.2. Product Portfolio 18.1.7.3. Profitability by Market Segments 18.1.7.4. Sales Footprint 18.1.7.5. Strategy Overview 18.1.7.5.1. Marketing Strategy 18.1.7.5.2. Product Strategy 18.1.7.5.3. Channel Strategy 18.1.8. International Paper 18.1.8.1. Overview 18.1.8.2. Product Portfolio 18.1.8.3. Profitability by Market Segments 18.1.8.4. Sales Footprint 18.1.8.5. Strategy Overview 18.1.8.5.1. Marketing Strategy 18.1.8.5.2. Product Strategy 18.1.8.5.3. Channel Strategy 18.1.9. DS Smith Plc 18.1.9.1. Overview 18.1.9.2. Product Portfolio 18.1.9.3. Profitability by Market Segments 18.1.9.4. Sales Footprint 18.1.9.5. Strategy Overview 18.1.9.5.1. Marketing Strategy 18.1.9.5.2. Product Strategy 18.1.9.5.3. Channel Strategy 18.1.10. Huhtamaki Oyj 18.1.10.1. Overview 18.1.10.2. Product Portfolio 18.1.10.3. Profitability by Market Segments 18.1.10.4. Sales Footprint 18.1.10.5. Strategy Overview 18.1.10.5.1. Marketing Strategy 18.1.10.5.2. Product Strategy 18.1.10.5.3. Channel Strategy 18.1.11. Smurfit Kappa Group PLC 18.1.11.1. Overview 18.1.11.2. Product Portfolio 18.1.11.3. Profitability by Market Segments 18.1.11.4. Sales Footprint 18.1.11.5. Strategy Overview 18.1.11.5.1. Marketing Strategy 18.1.11.5.2. Product Strategy 18.1.11.5.3. Channel Strategy 19. Assumptions & Acronyms Used 20. Research Methodology
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