Bone and Joint Health Supplement Market Outlook from 2024 to 2034

In its latest report, Future Market Insights (FMI) estimates the global bone and joint health supplement market size to reach USD 11,525.3 million in 2024. This upward trajectory is a result of growing geriatric population and the high prevalence of orthopedic disorders.

Emerging trends like escalating interest in preventive healthcare will provide additional thrust to the market, with global sales of bone and joint health supplements set to soar at 6.8% CAGR. Courtesy of this, the market revenue is forecast to total USD 22,165.8 million by 2034.

Attributes Key Insights
Global Bone and Joint Health Supplement Market Value in 2024 USD 11,525.3 million
Bone and Joint Health Supplement Market Size in 2034 USD 22,165.8 million
Value-based CAGR (2024 to 2034) 6.8%

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Overview of Bone and Joint Support Supplement Market

The target audience for the supplements is young adults moving into the middle and later life stages. This is because they are more attracted to bone and joint health supplements to support an active lifestyle and prevent fall-related injuries.

Bone and joint health supplements are formulated with essential nutrients, which include calcium, vitamin D, glucosamine, chondroitin, and collagen. They offer the strength to maintain joint function and strengthen bone integrity. Escalating awareness of the importance of bone and joint health will directly impact sales growth through 2034.

Growing geriatric population is putting bone and joint supplements into the limelight. According to the World Health Organization (WHO), around 2.1 billion people will be aged 60 or over by 2050. This suggests a higher need for nutritional supplements in the coming years.

Older people are susceptible to conditions like arthritis and osteoporosis, prompting them to use various dietary supplements and nutraceuticals. Maintaining an active lifestyle in older years requires developing strength and muscular mass and promoting joint health. This can be achieved by consuming age-related health supplements.

The market has a growing trend for formulations tailored to their customer's unique needs. Key manufacturers are introducing innovative products for specific customers to gain a competitive edge in the market.

Escalating health awareness and wellness trends are acting as catalysts triggering growth of the bone and joint health supplement market. A shift towards clean and natural supplements and booming e-commerce will further create growth opportunities for bone and joint supplement manufacturers.

Historical Performance Vs. Future Bone and Joint Health Supplement Outlook

Global bone and joint health supplement sales grew at a CAGR of 5.8% from 2019 to 2023. However, the future market prospects look brighter, with global demand for bone and joint health supplements set to surge at 6.8% CAGR.

The market is witnessing robust growth, pushed by growing health concerns, aging population, and high demand for preventive healthcare supplements. The aging population seeks to have a solution for maintaining body mobility, joint movement, and vitality, thereby propelling bone and joint health supplement demand.

Lifestyle trends are also supporting the growth of the global bone and joint health supplement industry. Working professionals with desk and office-based jobs are seeking supplements to manage the effects of prolonged sitting and physical inactivity. This is directing them toward bone and joint health supplements.

Digital health platforms, personalized nutrition solutions, and telephonic health services are forecast to increase the utilization of bone and joint health supplements. Manufacturers are prioritizing raw materials transparency, with standard regulatory frameworks to govern the growth in the bone and joint health supplement product market.

There is also a surging demand for specialized supplements due to consumer’s personalized fitness and nutrition plans. This can create lucrative growth opportunities for manufacturers between 2024 and 2034.

The global bone and joint health supplement industry is witnessing shift toward supplements derived from plant extracts, herbs, and marine ingredients like collagen. This is due to growing consumer preference for natural and organic supplements.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Country-wise Insights

The below section shows the estimated growth projection of the top nations. The United States, Germany, and China remain the top consumers of bone and joint health supplements. On the other hand, Japan and South Korea are set to witness higher CAGRs of 7.9% and 7.3%, respectively, through 2034.

Countries Bone and Joint Health Supplement Market CAGR (2024 to 2034)
Germany 4.7%
United States 4.1%
Japan 7.9%
China 6.3%
South Korea 7.3%
Countries Bone and Joint Health Supplement Market Revenue in 2034
United States USD 3,989.8 million
Germany USD 1,884.6 million
Japan USD 912.5 million
China USD 1,721.4 million
South Korea USD 487.1 million

Rising Interest in Preventive Healthcare Fueling Sales in the United States

When it comes to bone and joint health supplement consumption, the United States leads from the forefront. Sales of bone and joint health supplements in the nation are forecast to surge at 4.1% CAGR, with total valuation touching USD 3,989.8 million market by 2034.

The importance of holistic health is becoming more widely recognized in the United States as more customers understand how important it is to be mentally and physically fit. This is resulting in rising demand for bone and joint health supplements.

Consumers in the United States are seeking a healthier lifestyle due to their desire to 'feel healthy'. Supplements that might assist customers in following an all-inclusive wellness course are gaining popularity, creating growth opportunities for bone and joint supplement manufacturers.

Rising sales of health supplements through online platforms are enhancing the United States’s bone & joint health supplement market share. Similarly, escalating trend of preventive healthcare will generate growth prospects for the market.

Online mode makes it more convenient for customers to purchase products from multiple brands and manufacturers in one location. Customers can easily compare products and explore their options due to the convenience of purchase.

Demand for Bone and Joint Health Supplements in Germany Remains Positive

Bone and joint health supplement demand in Germany is picking up pace, recording a steady CAGR of 4.7%. Total revenue in the country is forecast to reach USD 1,884.6 million by 2034, holding about 17.9% of the European bone and joint health supplement market share.

As consumers in Germany become more knowledgeable, their appetite for modified bone and joint health supplements increases. This, in turn, is creating higher demand for inventive personalized bone and joint health supplements in the country.

Growing Geriatric Population Propelling Demand in Japan

Japan is emerging as a hotbed for bone and joint health supplement manufacturers across East Asia. As per the latest analysis, Japan's bone and joint health supplement market is gathering pace, with demand rising at 7.9% CAGR.

One of the key factors fostering growth of the bone and joint health supplement industry in Japan is the growing geriatric population. Older people are prone to developing various bone and joint disorders, thereby necessitating usage of bone and health supplements.

According to the national data of Japan, more than 30% of the population, which is 125 million people, are above 65 years of age. Due to this broad target audience base, a robust CAGR for Japan's bone and joint support supplement market is on the horizon.

Category-wise Insights

The section covers the leading segments of the global bone and joint health supplement market. By form, the capsules segment will likely hold a market share of 36.4% in 2024. Similarly, the online pharmacies category by sales channel is likely to generate a share of 16.8% by 2024.

Easy-to-Consume Nature of Capsules Form Fuelling their Demand

Form Capsules
Market Share in 2024 36.4%

Consumers mostly prefer bone and joint health capsules over other forms, resulting in the target segment holding a prominent market share of 36.4% in 2024. Sales of bone and joint health supplement capsules are set to witness an uptick, rising at 4.4% CAGR and generating revenue worth USD 7,359.0 million by 2034.

Capsules have a longer shelf life when compared with liquid and soft gels. This form is easy to store in dry storage. Consumers prefer capsules due to their easy-to-consume format, which can greatly improve the bioavailability of active ingredients.

Easy to swallow nature of tablets makes it a suitable pill format for consumers of all ages. They have the ability to mask stingy odors and unpleasant tastes of certain ingredients. This gives the bone and joint health capsule segment a slight edge over other forms.

Emerging trends, however, predict the gummies segment to rise into fame between 2024 and 2034. This is due to their advantages like convenience and palatability. Hence, key manufacturers will look to capitalize on these opportunities by offering trending products like bone and joint health supplement gummies and capsules.

Convenience Offered by Online Pharmacies, Making them Popular

Sales Channel Online Pharmacies
Market Share in 2024 16.8%

When it comes to purchasing bone and joint health supplements in the modern world, consumers prefer online pharmacies. This is because these sales channels offer better convenience. A robust CAGR of 8.6% is on the cards for the online pharmacies segment. It will probably total a valuation of USD 6,256.3 million in 2034.

Online pharmacies allow consumers to purchase various bone and joint health supplements in the comfort of their homes without requiring a prescription. As a result, more and more customers are attracted to these sales channels.

For senior citizens over 65, online pharmacies are an advantage over store-based retail. Many online pharmacies also offer discounts, coupons, and bundle deals, making it attractive for people to purchase bone and joint health supplements from these online sales channels.

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Competitive Landscape

The bone and joint health supplement market has a diverse and dynamic competitive landscape. To survive and succeed in this thriving industry, manufacturers of bone and joint supplements are constantly introducing new formulations in attractive forms like gummies, candies, and drinks. They are also marketing their products to older people susceptible to bone and joint diseases.

Companies are trying to innovate new ingredients and formulations such as vitamin K, collagen, and omega-3 to use in bone and joint health supplements. Similarly, they are focusing on using sustainable sources to appeal to eco-conscious customers.

Several bone and joint health supplement manufacturers are solidifying their presence on e-commerce platforms to expand their customer base and boost sales. They also employ strategies like distribution agreements, partnerships, collaborations, celebrity endorsements, and acquisitions to stay ahead of this expanding market.

Recent Developments in the Bone and Joint Health Supplement Market:

  • In June 2022, Puritan’s Pride, a prominent vitamin and supplements brand, introduced an affordable personalized Vitamin Pack subscription program. This move is aimed at helping customers to choose supplements based on their specific needs.
  • In June 2020, Nestle Health Science and Bioiberica partnered to deliver innovative nutrition for joint health and mobility.
  • In 2023, Voltaren introduced two new non-prescription pain supplements for joint health and mobility.
  • Recently, AceBiome introduced 'AnaParactin' to support joints, bone health, and cartilage.

Key Players in the Bone and Joint Health Supplement Market Report

  • Nature's Bounty Co.
  • GNC Holdings, Inc.
  • NOW Foods
  • Reckitt Benckiser Group plc
  • Pfizer Inc.
  • Bayer AG
  • GlaxoSmithKline (GSK)
  • Nestlé Health Science
  • DSM
  • Puritan's Pride
  • Dr. Reddy's Laboratories
  • Angelini Pharma

Key Coverage in Global Bone and Joint Health Supplement Market Research Report

  • Adjacent Study on Global Bone Health Supplements Industry, Joint Health Supplements Market, Osteoarthritis Supplements Market, Arthritis Supplements Market, and Joint Pain Relief Supplements Market
  • Key Players in Bone Density Supplements Market
  • Market Dynamics of Joint Health Supplements Market
  • Analysis of Bone Health Supplements Industry, with Special Focus on Latest Developments
  • Emerging Trends in Osteoarthritis Supplements Industry
  • Popular Bone and Joint Pain Supplements in the Market
  • Factors Encouraging Adoption of Natural Supplements for Bone and Joint Health
  • Effective Supplements for Arthritis and Joint Pain

Global Bone and Joint Health Supplement Market Segmentation

By Product Type:

  • Calcium Supplements
  • Vitamin D Supplements
  • Glucosamine and Chondroitin Supplements
  • Omega-3 Fatty Acid Supplements
  • Herbal Supplements
  • Multivitamins with Minerals

By Form:

  • Tablets
  • Capsules
  • Liquids
  • Powders
  • Gummies
  • Soft Gels

By Sale Channels:

  • Store-based
    • Modern Trade
    • Hospital Pharmacies
    • Retail Pharmacies
    • Drug Stores
  • Online Pharmacies

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

Frequently Asked Questions

How big is the bone and joint health supplement market?

The global market value is forecast to total USD 11,525.3 million in 2024.

What was the historical CAGR of the bone and joint health supplement industry?

The target industry recorded a 5.8% CAGR between 2019 and 2023.

What is the demand outlook for bone and joint health supplements?

Global demand is set to rise at 6.8% CAGR through 2034.

What is the projected market size for 2034?

The bone & joint health supplement market size is set to reach USD 22,165.8 million by 2034.

Who are the top bone and joint health supplement manufacturers?

Nature's Bounty Co., NOW Foods, Pfizer Inc., and Bayer AG.

How is the North American bone and joint health supplement market shaping?

North America is set to hold a revenue share of 32.2% through 2034.

How big is the bone health market?

The global bone health supplement market size reached USD 18,234.1 million in 2023.

What is the best supplement for joint and bone health?

Glucosamine.

What is the largest market for supplements?

North America.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Dynamics
	4. Value Chain Analysis
	5. Global Market- Pricing Analysis
	6. Global Market Size in Value (USD million) and Analysis 2019 to 2023 and Forecast, 2024 to 2034
	7. Global Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
		7.1. Calcium Supplements
		7.2. Vitamin D Supplements
		7.3. Glucosamine and Chondroitin Supplements
		7.4. Omega-3 Fatty Acid Supplements
		7.5. Herbal Supplements
		7.6. Multivitamins with Minerals
	8. Global Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034, By Form
		8.1. Tablets
		8.2. Capsules
		8.3. Liquids
		8.4. Powders
		8.5. Gummies
		8.6. Soft Gels
	9. Global Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
		9.1. Store Based
			9.1.1. Modern Trade
			9.1.2. Hospital Pharmacies
			9.1.3. Retail Pharmacies
			9.1.4. Drug Stores
		9.2. Online Pharmacies
	10. Global Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
		10.1. North America
		10.2. Latin America
		10.3. Europe
		10.4. East Asia
		10.5. South Asia
		10.6. Oceania
		10.7. Middle East & Africa
	11. North America Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	12. Latin America Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	13. Europe Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	14. East Asia Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	15. South Asia Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	16. Oceania Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	17. Middle East & Africa Market Size in Value (USD million) Analysis 2019 to 2023 and Forecast 2024 to 2034
	18. Country-level Market Analysis, 2024
	19. Market Structure Analysis
	20. Competition Analysis
		20.1. Nature's Bounty Co.
		20.2. GNC Holdings, Inc.
		20.3. NOW Foods
		20.4. Reckitt Benckiser Group plc
		20.5. Pfizer Inc.
		20.6. Bayer AG
		20.7. GlaxoSmithKline (GSK)
		20.8. Nestlé Health Science
		20.9. DSM
		20.10. Puritan's Pride
		20.11. Dr. Reddy's Laboratories
		20.12. Angelini Pharma
		20.13. Other Players (On Additional Requests)
	21. Assumptions and Acronyms Used
	22. Research Methodology
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