The blanket market is projected to be worth US$ 8,732.1 million in 2024. The market is anticipated to reach US$ 13,176.4 million by 2034. The market is further expected to surge at a CAGR of 4.2% during the forecast period 2024 to 2034.
| Attributes | Key Insights |
|---|---|
| Blanket Market Estimated Size in 2024 | US$ 8,732.1 million |
| Projected Market Value in 2034 | US$ 13,176.4 million |
| Value-based CAGR from 2024 to 2034 | 4.2% |
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Consumers are increasingly seeking products that reflect their individual preferences and lifestyles. Blanket manufacturers are responding to this trend by offering customizable and personalized options, such as blankets with custom designs, colors, and sizes.
The scope for blanket rose at a 4.6% CAGR between 2019 and 2023. The global market is anticipated to grow at a moderate CAGR of 4.2% over the forecast period 2024 to 2034.
Economic expansion and rising disposable incomes often correlate with increased consumer spending on home goods and furnishings, including blankets. Consumers became more willing to invest in higher quality blankets and bedding products, during the historical period, as economies grew and household incomes rose.
Technological innovations in materials science, manufacturing processes, and product design had also driven the growth in the blanket market. For instance, the development of new fabrics with enhanced moisture wicking properties, temperature regulation, and antimicrobial features appealed to consumers seeking high performance bedding solutions.
Blanket manufacturers are anticipated to explore opportunities to expand their presence in international markets during the forecast period. Emerging economies with rising middle class populations present untapped potential for growth in the market.
The proliferation of e-commerce platforms and online retail channels has transformed the way consumers shop for home goods, including blankets. Blanket manufacturers that establish a strong online presence and leverage digital marketing strategies may be better positioned to reach a wider audience and drive sales growth.
Principal Consultant
The demand for home textiles, including blankets, is expected to rise due to factors such as increasing disposable income, changing lifestyles, and the desire for more comfortable living spaces.
Fluctuations in the prices of raw materials, such as cotton, wool, synthetic fibers, and dyes, can impact production costs for blanket manufacturers. Sudden increases in raw material prices may lead to higher production costs, which can either reduce profit margins for manufacturers or result in higher prices for consumers, potentially dampening demand.
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The below table showcases revenues in terms of the top 5 leading countries, spearheaded by China and the United States. The countries are expected to lead the market through 2034.
| Countries | Forecast CAGRs from 2024 to 2034 |
|---|---|
| The United States | 5.4% |
| Germany | 5.1% |
| Japan | 4.3% |
| China | 6.9% |
| Australia | 4.0% |
The blanket market in the United States expected to expand at a CAGR of 5.4% through 2034. The country has a large and diverse population with a strong emphasis on home comfort and aesthetics. The demand for blankets as essential home textiles is expected to increase, as homeowners and renters seek to create cozy and inviting living spaces.
The United States experiences diverse climate conditions across different regions, including cold winters in northern states and mild to warm climates in southern regions.
The need for blankets varies accordingly, with consumers in colder climates requiring heavier and warmer blankets while those in warmer regions may prefer lightweight and breathable options. The diversity in weather patterns drives demand for a wide range of blanket types and materials.
The blanket market in Germany is anticipated to expand at a CAGR of 5.1% through 2034. The concept of hygge, which emphasizes coziness, comfort, and well being in the home, resonates with German consumers.
Blankets play a central role in creating a cozy and inviting atmosphere, particularly during the colder months. The demand for blankets as essential home textiles is expected to increase, as Germans prioritize home comfort and relaxation.
Germans place a strong emphasis on quality and craftsmanship when purchasing home goods and textiles. There is a preference for high quality materials and durable construction in blankets, with consumers willing to invest in premium products that offer superior comfort and longevity.
Blanket trends in China are taking a turn for the better. A 6.9% CAGR is forecast for the country from 2024 to 2034. In major Chinese cities, rapid urbanization has led to the prevalence of compact living spaces, particularly in high rise apartment buildings. Consumers are seeking space saving and multifunctional home furnishings, including blankets, that offer warmth and comfort without taking up excessive space.
Chinese consumers value quality, durability, and longevity when purchasing home textiles and furnishings. There is a preference for blankets made from premium materials and manufactured to high standards of quality and craftsmanship. Manufacturers that offer high quality and durable blankets are likely to appeal to Chinese consumers seeking long lasting bedding solutions.
The blanket market in Japan is poised to expand at a CAGR of 4.3% through 2034. Japanese consumers value aesthetics and design when purchasing home furnishings, including blankets.
Manufacturers offer a wide variety of blankets in contemporary designs, fashionable patterns, and colors to appeal to the tastes of Japanese consumers and complement their home decor styles.
The growth of e-commerce platforms and digital retail channels has transformed the way Japanese consumers shop for bedding products, including blankets. Online shopping offers convenience, accessibility, and a vast selection of products, allowing consumers to explore and purchase blankets from the comfort of their homes. Manufacturers and retailers leverage digital marketing strategies to reach a broader audience and drive sales growth.
The blanket market in Australia is anticipated to expand at a CAGR of 4.0% through 2034. Australia is a popular tourist destination known for its diverse landscapes, natural beauty, and outdoor activities.
The tourism and hospitality industry drives demand for high quality bedding products, including blankets, in hotels, resorts, vacation rentals, and other accommodation facilities. The demand for durable and comfortable blankets for guest accommodations contributes to market growth.
Blankets are essential household items that undergo regular replacement and upgrading cycles. Consumers seek new blankets to replace old blankets, as they wear out or become outdated. The cyclical nature of blanket replacement and upgrading drives recurring sales and sustains market demand over time.
The below table highlights how electric blanket segment is projected to lead the market in terms of product type, and is expected to account for a share of 15.5% in 2024. Based on material type, the wool segment is expected to account for a share of 47.9% in 2024.
| Category | Market Share in 2024 |
|---|---|
| Electric Blanket | 15.5% |
| Wool | 47.9% |
Based on product type, the electric blanket segment is expected to continue dominating the blanket market. Consumers are increasingly seeking products that offer comfort and convenience, particularly during colder seasons.
Electric blankets provide warmth and coziness with the added benefit of adjustable heat settings, making them highly desirable for individuals looking to stay warm without excessive layers of bedding.
Electric blankets are perceived as a source of therapeutic warmth, particularly for individuals with conditions such as arthritis, muscle pain, or poor circulation. The ability to control and regulate heat levels in electric blankets can provide targeted relief to specific areas of the body, promoting relaxation and alleviating discomfort.
In terms of material type, the wool segment is expected to continue dominating the blanket market, attributed to several key factors. Wool blankets are renowned for their exceptional thermal insulation properties, providing warmth and comfort in colder climates.
Wool fibers trap air pockets, creating a natural barrier against cold air while allowing moisture to escape, keeping sleepers warm and dry throughout the night. The insulating properties of wool make it a popular choice for winter bedding.
Wool possesses inherent moisture wicking properties that help regulate body temperature and moisture levels during sleep. Wool fibers can absorb moisture vapor from the body and release it into the air, preventing overheating and maintaining a comfortable sleeping environment. The breathability of wool blankets enhances sleep quality by reducing the risk of night sweats and discomfort.
The competitive landscape of the blanket market is characterized by a diverse array of manufacturers, brands, and retailers competing to capture market share and meet the evolving needs and preferences of consumers.
The market encompasses a wide range of blankets, including various types such as electric blankets, fleece blankets, wool blankets, weighted blankets, and luxury blankets, catering to different consumer segments and usage scenarios.
Company Portfolio
| Attribute | Details |
|---|---|
| Estimated Market Size in 2024 | US$ 8,732.1 million |
| Projected Market Valuation in 2034 | US$ 13,176.4 million |
| Value-based CAGR 2024 to 2034 | 4.2% |
| Forecast Period | 2024 to 2034 |
| Historical Data Available for | 2019 to 2023 |
| Market Analysis | Value in US$ million |
| Key Regions Covered |
|
| Key Market Segments Covered |
|
| Key Countries Profiled |
|
| Key Companies Profiled |
|
The blanket market is projected to reach a valuation of US$ 8,732.1 Million in 2024.
The blanket industry is set to expand by a CAGR of 4.2% through 2034.
The blanket market is forecast to reach US$ 13,176.4 Million by 2034.
China is expected to be the top performing market, exhibiting a CAGR of 6.9% through 2034.
Wool segment is preferred, and is expected to account for a shared of 47.9% in 2024.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023
4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2019 to 2023
5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2024 to 2034
5.3.1. Electric Blanket
5.3.2. Regular Blanket
5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023
5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Material Type
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material Type, 2019 to 2023
6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material Type, 2024 to 2034
6.3.1. Wool
6.3.2. Cotton
6.3.3. Polyester
6.3.4. Others
6.4. Y-o-Y Growth Trend Analysis By Material Type, 2019 to 2023
6.5. Absolute $ Opportunity Analysis By Material Type, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End User
7.1. Introduction / Key Findings
7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By End User, 2019 to 2023
7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By End User, 2024 to 2034
7.3.1. Commercial
7.3.2. Residential
7.4. Y-o-Y Growth Trend Analysis By End User, 2019 to 2023
7.5. Absolute $ Opportunity Analysis By End User, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
8.1. Introduction / Key Findings
8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2019 to 2023
8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2024 to 2034
8.3.1. Hypermarkets/Supermarkets
8.3.2. Specialty Stores
8.3.3. Multi-Brand Stores
8.3.4. Independent Stores Retailers
8.3.5. Online Retailers
8.3.6. Others
8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2019 to 2023
8.5. Absolute $ Opportunity Analysis By Sales Channel, 2024 to 2034
9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
9.1. Introduction
9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2019 to 2023
9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2024 to 2034
9.3.1. North America
9.3.2. Latin America
9.3.3. Western Europe
9.3.4. Eastern Europe
9.3.5. South Asia and Pacific
9.3.6. East Asia
9.3.7. Middle East and Africa
9.4. Market Attractiveness Analysis By Region
10. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
10.2.1. By Country
10.2.1.1. USA
10.2.1.2. Canada
10.2.2. By Product Type
10.2.3. By Material Type
10.2.4. By End User
10.2.5. By Sales Channel
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Product Type
10.3.3. By Material Type
10.3.4. By End User
10.3.5. By Sales Channel
10.4. Key Takeaways
11. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
11.2.1. By Country
11.2.1.1. Brazil
11.2.1.2. Mexico
11.2.1.3. Rest of Latin America
11.2.2. By Product Type
11.2.3. By Material Type
11.2.4. By End User
11.2.5. By Sales Channel
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Product Type
11.3.3. By Material Type
11.3.4. By End User
11.3.5. By Sales Channel
11.4. Key Takeaways
12. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
12.2.1. By Country
12.2.1.1. Germany
12.2.1.2. UK
12.2.1.3. France
12.2.1.4. Spain
12.2.1.5. Italy
12.2.1.6. Rest of Western Europe
12.2.2. By Product Type
12.2.3. By Material Type
12.2.4. By End User
12.2.5. By Sales Channel
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Product Type
12.3.3. By Material Type
12.3.4. By End User
12.3.5. By Sales Channel
12.4. Key Takeaways
13. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
13.2.1. By Country
13.2.1.1. Poland
13.2.1.2. Russia
13.2.1.3. Czech Republic
13.2.1.4. Romania
13.2.1.5. Rest of Eastern Europe
13.2.2. By Product Type
13.2.3. By Material Type
13.2.4. By End User
13.2.5. By Sales Channel
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Product Type
13.3.3. By Material Type
13.3.4. By End User
13.3.5. By Sales Channel
13.4. Key Takeaways
14. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
14.2.1. By Country
14.2.1.1. India
14.2.1.2. Bangladesh
14.2.1.3. Australia
14.2.1.4. New Zealand
14.2.1.5. Rest of South Asia and Pacific
14.2.2. By Product Type
14.2.3. By Material Type
14.2.4. By End User
14.2.5. By Sales Channel
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Product Type
14.3.3. By Material Type
14.3.4. By End User
14.3.5. By Sales Channel
14.4. Key Takeaways
15. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
15.2.1. By Country
15.2.1.1. China
15.2.1.2. Japan
15.2.1.3. South Korea
15.2.2. By Product Type
15.2.3. By Material Type
15.2.4. By End User
15.2.5. By Sales Channel
15.3. Market Attractiveness Analysis
15.3.1. By Country
15.3.2. By Product Type
15.3.3. By Material Type
15.3.4. By End User
15.3.5. By Sales Channel
15.4. Key Takeaways
16. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
16.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
16.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
16.2.1. By Country
16.2.1.1. GCC Countries
16.2.1.2. South Africa
16.2.1.3. Israel
16.2.1.4. Rest of MEA
16.2.2. By Product Type
16.2.3. By Material Type
16.2.4. By End User
16.2.5. By Sales Channel
16.3. Market Attractiveness Analysis
16.3.1. By Country
16.3.2. By Product Type
16.3.3. By Material Type
16.3.4. By End User
16.3.5. By Sales Channel
16.4. Key Takeaways
17. Key Countries Market Analysis
17.1. USA
17.1.1. Pricing Analysis
17.1.2. Market Share Analysis, 2023
17.1.2.1. By Product Type
17.1.2.2. By Material Type
17.1.2.3. By End User
17.1.2.4. By Sales Channel
17.2. Canada
17.2.1. Pricing Analysis
17.2.2. Market Share Analysis, 2023
17.2.2.1. By Product Type
17.2.2.2. By Material Type
17.2.2.3. By End User
17.2.2.4. By Sales Channel
17.3. Brazil
17.3.1. Pricing Analysis
17.3.2. Market Share Analysis, 2023
17.3.2.1. By Product Type
17.3.2.2. By Material Type
17.3.2.3. By End User
17.3.2.4. By Sales Channel
17.4. Mexico
17.4.1. Pricing Analysis
17.4.2. Market Share Analysis, 2023
17.4.2.1. By Product Type
17.4.2.2. By Material Type
17.4.2.3. By End User
17.4.2.4. By Sales Channel
17.5. Germany
17.5.1. Pricing Analysis
17.5.2. Market Share Analysis, 2023
17.5.2.1. By Product Type
17.5.2.2. By Material Type
17.5.2.3. By End User
17.5.2.4. By Sales Channel
17.6. UK
17.6.1. Pricing Analysis
17.6.2. Market Share Analysis, 2023
17.6.2.1. By Product Type
17.6.2.2. By Material Type
17.6.2.3. By End User
17.6.2.4. By Sales Channel
17.7. France
17.7.1. Pricing Analysis
17.7.2. Market Share Analysis, 2023
17.7.2.1. By Product Type
17.7.2.2. By Material Type
17.7.2.3. By End User
17.7.2.4. By Sales Channel
17.8. Spain
17.8.1. Pricing Analysis
17.8.2. Market Share Analysis, 2023
17.8.2.1. By Product Type
17.8.2.2. By Material Type
17.8.2.3. By End User
17.8.2.4. By Sales Channel
17.9. Italy
17.9.1. Pricing Analysis
17.9.2. Market Share Analysis, 2023
17.9.2.1. By Product Type
17.9.2.2. By Material Type
17.9.2.3. By End User
17.9.2.4. By Sales Channel
17.10. Poland
17.10.1. Pricing Analysis
17.10.2. Market Share Analysis, 2023
17.10.2.1. By Product Type
17.10.2.2. By Material Type
17.10.2.3. By End User
17.10.2.4. By Sales Channel
17.11. Russia
17.11.1. Pricing Analysis
17.11.2. Market Share Analysis, 2023
17.11.2.1. By Product Type
17.11.2.2. By Material Type
17.11.2.3. By End User
17.11.2.4. By Sales Channel
17.12. Czech Republic
17.12.1. Pricing Analysis
17.12.2. Market Share Analysis, 2023
17.12.2.1. By Product Type
17.12.2.2. By Material Type
17.12.2.3. By End User
17.12.2.4. By Sales Channel
17.13. Romania
17.13.1. Pricing Analysis
17.13.2. Market Share Analysis, 2023
17.13.2.1. By Product Type
17.13.2.2. By Material Type
17.13.2.3. By End User
17.13.2.4. By Sales Channel
17.14. India
17.14.1. Pricing Analysis
17.14.2. Market Share Analysis, 2023
17.14.2.1. By Product Type
17.14.2.2. By Material Type
17.14.2.3. By End User
17.14.2.4. By Sales Channel
17.15. Bangladesh
17.15.1. Pricing Analysis
17.15.2. Market Share Analysis, 2023
17.15.2.1. By Product Type
17.15.2.2. By Material Type
17.15.2.3. By End User
17.15.2.4. By Sales Channel
17.16. Australia
17.16.1. Pricing Analysis
17.16.2. Market Share Analysis, 2023
17.16.2.1. By Product Type
17.16.2.2. By Material Type
17.16.2.3. By End User
17.16.2.4. By Sales Channel
17.17. New Zealand
17.17.1. Pricing Analysis
17.17.2. Market Share Analysis, 2023
17.17.2.1. By Product Type
17.17.2.2. By Material Type
17.17.2.3. By End User
17.17.2.4. By Sales Channel
17.18. China
17.18.1. Pricing Analysis
17.18.2. Market Share Analysis, 2023
17.18.2.1. By Product Type
17.18.2.2. By Material Type
17.18.2.3. By End User
17.18.2.4. By Sales Channel
17.19. Japan
17.19.1. Pricing Analysis
17.19.2. Market Share Analysis, 2023
17.19.2.1. By Product Type
17.19.2.2. By Material Type
17.19.2.3. By End User
17.19.2.4. By Sales Channel
17.20. South Korea
17.20.1. Pricing Analysis
17.20.2. Market Share Analysis, 2023
17.20.2.1. By Product Type
17.20.2.2. By Material Type
17.20.2.3. By End User
17.20.2.4. By Sales Channel
17.21. GCC Countries
17.21.1. Pricing Analysis
17.21.2. Market Share Analysis, 2023
17.21.2.1. By Product Type
17.21.2.2. By Material Type
17.21.2.3. By End User
17.21.2.4. By Sales Channel
17.22. South Africa
17.22.1. Pricing Analysis
17.22.2. Market Share Analysis, 2023
17.22.2.1. By Product Type
17.22.2.2. By Material Type
17.22.2.3. By End User
17.22.2.4. By Sales Channel
17.23. Israel
17.23.1. Pricing Analysis
17.23.2. Market Share Analysis, 2023
17.23.2.1. By Product Type
17.23.2.2. By Material Type
17.23.2.3. By End User
17.23.2.4. By Sales Channel
18. Market Structure Analysis
18.1. Competition Dashboard
18.2. Competition Benchmarking
18.3. Market Share Analysis of Top Players
18.3.1. By Regional
18.3.2. By Product Type
18.3.3. By Material Type
18.3.4. By End User
18.3.5. By Sales Channel
19. Competition Analysis
19.1. Competition Deep Dive
19.1.1. Pendleton Woolen Mills
19.1.1.1. Overview
19.1.1.2. Product Portfolio
19.1.1.3. Profitability by Market Segments
19.1.1.4. Sales Footprint
19.1.1.5. Strategy Overview
19.1.1.5.1. Marketing Strategy
19.1.1.5.2. Product Strategy
19.1.1.5.3. Channel Strategy
19.1.2. New Zealand Wool Blankets Ltd.
19.1.2.1. Overview
19.1.2.2. Product Portfolio
19.1.2.3. Profitability by Market Segments
19.1.2.4. Sales Footprint
19.1.2.5. Strategy Overview
19.1.2.5.1. Marketing Strategy
19.1.2.5.2. Product Strategy
19.1.2.5.3. Channel Strategy
19.1.3. Faribault Woolen Mill Co.
19.1.3.1. Overview
19.1.3.2. Product Portfolio
19.1.3.3. Profitability by Market Segments
19.1.3.4. Sales Footprint
19.1.3.5. Strategy Overview
19.1.3.5.1. Marketing Strategy
19.1.3.5.2. Product Strategy
19.1.3.5.3. Channel Strategy
19.1.4. Biddeford Blankets LLC
19.1.4.1. Overview
19.1.4.2. Product Portfolio
19.1.4.3. Profitability by Market Segments
19.1.4.4. Sales Footprint
19.1.4.5. Strategy Overview
19.1.4.5.1. Marketing Strategy
19.1.4.5.2. Product Strategy
19.1.4.5.3. Channel Strategy
19.1.5. Hudson’s Bay Company, Boll & Branch Co.
19.1.5.1. Overview
19.1.5.2. Product Portfolio
19.1.5.3. Profitability by Market Segments
19.1.5.4. Sales Footprint
19.1.5.5. Strategy Overview
19.1.5.5.1. Marketing Strategy
19.1.5.5.2. Product Strategy
19.1.5.5.3. Channel Strategy
19.1.6. American Company
19.1.6.1. Overview
19.1.6.2. Product Portfolio
19.1.6.3. Profitability by Market Segments
19.1.6.4. Sales Footprint
19.1.6.5. Strategy Overview
19.1.6.5.1. Marketing Strategy
19.1.6.5.2. Product Strategy
19.1.6.5.3. Channel Strategy
19.1.7. Shanghai Easun Group
19.1.7.1. Overview
19.1.7.2. Product Portfolio
19.1.7.3. Profitability by Market Segments
19.1.7.4. Sales Footprint
19.1.7.5. Strategy Overview
19.1.7.5.1. Marketing Strategy
19.1.7.5.2. Product Strategy
19.1.7.5.3. Channel Strategy
19.1.8. Medline Industries Inc.
19.1.8.1. Overview
19.1.8.2. Product Portfolio
19.1.8.3. Profitability by Market Segments
19.1.8.4. Sales Footprint
19.1.8.5. Strategy Overview
19.1.8.5.1. Marketing Strategy
19.1.8.5.2. Product Strategy
19.1.8.5.3. Channel Strategy
19.1.9. Kanata Company
19.1.9.1. Overview
19.1.9.2. Product Portfolio
19.1.9.3. Profitability by Market Segments
19.1.9.4. Sales Footprint
19.1.9.5. Strategy Overview
19.1.9.5.1. Marketing Strategy
19.1.9.5.2. Product Strategy
19.1.9.5.3. Channel Strategy
19.1.10. Morphy Richards Ltd.
19.1.10.1. Overview
19.1.10.2. Product Portfolio
19.1.10.3. Profitability by Market Segments
19.1.10.4. Sales Footprint
19.1.10.5. Strategy Overview
19.1.10.5.1. Marketing Strategy
19.1.10.5.2. Product Strategy
19.1.10.5.3. Channel Strategy
19.1.11. Beurer GmbH
19.1.11.1. Overview
19.1.11.2. Product Portfolio
19.1.11.3. Profitability by Market Segments
19.1.11.4. Sales Footprint
19.1.11.5. Strategy Overview
19.1.11.5.1. Marketing Strategy
19.1.11.5.2. Product Strategy
19.1.11.5.3. Channel Strategy
20. Assumptions & Acronyms Used
21. Research Methodology
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