The blackout fabric market is estimated to be valued at US$ 10 billion in 2023 and is expected to be valued at US$ 19 billion by 2033. The adoption of blackout fabric is likely to advance at a CAGR of 6.6% during the forecast period.
Blackout fabric is a foam-backed fabric that has a sandwich-like structure with two white exterior layers. This is constructed in an extruded film or pre-made layer of substrate that is typical with adhesive or thermal adhesion, boosting sales of blackout fabric.
According to a global study on the blackout fabric market, the fabric is used to blackout light and, due to its opaqueness and high density, can also be used for noise dampening. Lighting and heating of the structure can also be monitored because the blackout fabric prevents light from penetrating the walls or ceiling, boosting sales of blackout fabric laminates.
Attribute | Details |
---|---|
Estimated Market Size (2023) | US$ 10 billion |
Projected Market Size (2033) | US$ 19 billion |
CAGR from 2023 to 2033 | 6.6% |
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The global demand for blackout fabrics is projected to increase at a CAGR of 6.6% during the forecast period between 2023 and 2033, reaching a total of US$ 19 billion in 2033, according to a report from Future Market Insights. From 2018 to 2022, sales witnessed significant growth, registering a CAGR of 3.9%.
The global market for blackout fabrics is anticipated to witness significant growth due to various potential advantages such as design aesthetic flexibility, lightweight, low maintenance, quick installation, and so on. Blackout fabric laminates can also preserve efficiency and cut energy costs by up to one-fourth, the requirement in emerging businesses for blackout fabric laminates.
The wide variety of coating/laminations, such as PVC laminations, PVDF/PVC top coating, and Titanium dioxide top coating, drive up prices for blackout fabric laminates. Mounting sales of such laminations are predicted to garner handsome growth in the blackout fabric market over the 2023 to 2033 forecast periods. Increase in the number of smart homes in developing countries due to economic growth is fuelling the blackout fabric market. High volume demand for a healthy lifestyle is spurring demand for blackout fabrics.
Luxury Beckons: Fueling the Soaring Demand for Blackout Fabrics in the World of Opulent Lifestyles
The market is being driven by an increase in investment in home renovations and interior decoration, as well as an increase in home purchases. The adoption of smart homes in cities has ushered in a new era of smart products such as blackout fabric, smart beds, and fire stick TV. The adoption of a lavish lifestyle that appeals to the consumers' necessities accordingly has led to a surge for blackout fabric, which serves well for both aesthetic and functional purposes.
The smart home trend has picked up steam over the years, fueling demand for blackout fabric. Hotels near airports, shopping malls, or any other place that is usually bright even at night can create a hostile atmosphere for visitors. Blackout fabric offers a dynamic atmosphere by obstructing light from outside while also providing an aesthetic look that complements the interior and decoration of the room.
Embracing the Night's Embrace: The Rise of Blackout Fabrics in Resolving Chronic Sleep Deprivation
An increasing prevalence of chronic sleep deprivation has a detrimental effect on a person's livability. Many clinical results illustrate that a variety of factors can affect sleep, including jet lag, breathing disorders, disturbances caused by unavoidable light or sound, an unhealthy diet, and a variety of other major factors.
Light and sound can be absorbed by using the proper curtains as a window supplement made of a denser fabric designed for such situations. Blackout fabric laminates, for example, are incorporated into the window covering designs to strengthen performance and value, fueling demand for blackout fabric laminates.
A darker room is more soothing and makes it far easier to prevent weight gain. Sleep deprivation caused by stress or light disruption can lead to obesity. This reduces the likelihood of weight gain. A dark room makes it easier to fall asleep. Darkness promotes relaxation and stimulates the secretion of melatonin, the hormone implicated in the body's sleep-wake cycle.
Revealing the Shades: Overcoming Obstacles in the Blackout Fabric Market's Path to Growth
Blackout fabric is as elegant and functional as it is relevant; however, it is also prohibitively expensive for the average person to purchase. Furthermore, because the fabric is usually fire-resistant, it cannot be chemically treated to keep its shape. All of these additional costs, associated with the market price of blackout fabric, act as market restrictions.
Because they cannot be awoken by ambient daylight, blackout curtains may disturb babies' sleep as well. This aids in the development of their circadian rhythm, and without it, it can be hard to ascertain sleep patterns.
As per Future Market Insights, in 2023, North America is expected to account for a market share of over 33% with regard to blackout fabric sales. This is due to the rise in the number of interior projects, whether commercial, industrial, or residential, in major parts of the United States and Canada. Because the vast bulk of Canada is covered in snow and the temperature is below freezing, there is a high demand for blackout fabric to preserve the interior comfortable and warm.
Rapid urbanization, as well as semi-urban areas in North America, is expected to significantly contribute to and drive revenue of the blackout fabric market. Exponential gains in the manufacturing and service sectors have contributed to strong growth in global GDP over the last two decades. As a result, the global market for blackout fabric has benefitted immensely.
The region's continued growth for energy-efficient workarounds is a major trend driving the adoption of smart home solutions. According to the US Energy Information Administration, the average US household consumed 20.75 quadrillion BTUs of energy in 2020, indicating that some of that energy is being wasted. According to the US Department of Energy, the average household used energy that produced an estimated 17,320 lbs. of CO2. To put this estimate into context, the average household emits 70% more CO2 emissions than the average passenger vehicle on an annual basis. Such observations address the demand for smart home solutions.
From 2023 to 2033, the Chinese blackout fabric industry is expected to grow at a CAGR of 6.7%. The Chinese market's invasion can be attributed to rising temperatures in coastal and desert areas.
Tourists from cold countries usually prefer staying in hotels that provide a pleasant environment because it becomes challenging for them to survive and have a captivating journey if the weather continues to affect their stay, which will act as a containment on the tourism industry. The blackout fabric aids in gauging the sweltering summer climate, particularly in commercial and household spaces.
In China, advanced technology has grown exponentially. The region has a large number of internet subscribers. Smartphone permeability is also extremely high. Numerous companies in this region manufacture smartphones. This has aided the smart homes industry due to the technology that it employs, as well as its ability to be mobile and control specialized equipment. Bluetooth, GSM, Zigbee, Wi-Fi, and RFID technologies can be used to send signals to control the devices.
It is much simpler to install these systems in a new house than it is to retrofit an older one. This concept is increasingly being considered by architects for future smart houses. Thus, these factors are poised to enhance the blackout fabric market in the China.
In terms of revenue, the 2-3 ply segments is expected to hold the largest market share in 2023, accounting for over 5.7%. Most customers prefer this fabric because it absorbs more light, temperature, and sound than 1 ply and is also less exorbitant than 3-ply fabric. The base fabric can be polyester, cotton, or a blend, depending on the consumer's preference.
Over the forecast period, the above 3 Ply segment is projected to grow at a CAGR of 6.3%. This is the thickest type of blackout fabric, and it is also the most costly, as opposed to the 1-ply or 2-ply segments. The fabric's base is sprayed with white acrylic foam, abided by a black opaque membrane in the middle and another layer of white acrylic foam at the bottom. This fabric is more resistant to light, heat, and sound than the other two segments.
From 2023 to 2033, photography laboratories are presumed to make maximum use of blackout fabrics, growing at a CAGR of 6.7%. The use of blackout fabric in photography laboratories is critical because it permits the studio's lighting to be controlled.
Several companies provide blackout curtains that are adaptable to the space, effortlessly moved as required, fire resistant, and come in a variety of color combinations such as black/black, black/white, and white/white color.
The competitive landscape of the blackout fabric market is characterized by several key players vying for market share. These companies strive to offer a diverse range of blackout fabrics that meet the evolving demands of consumers. They focus on product innovation, incorporating advanced technologies and materials to enhance the functionality and aesthetics of blackout fabrics.
Strategic collaborations, partnerships, and acquisitions are common in the market as companies aim to expand their geographic presence and customer base. Players in the market invest in marketing and promotional activities to create brand awareness and maintain a competitive edge. Overall, the competitive landscape showcases a dynamic market environment with intense competition and a constant drive for innovation.
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Strategies for Blackout Fabric Manufacturers to Expand in the Market
Product Portfolio
Report Attribute | Details |
---|---|
Market Value in 2023 | US$ 10 billion |
Market Value in 2033 | US$ 19 billion |
Growth Rate | CAGR of 6.6% from 2023 to 2033 |
Base Year for Estimation | 2022 |
Historical Data | 2018 to 2022 |
Forecast Period | 2023 to 2033 |
Quantitative Units | Revenue in US$ billion and CAGR from 2023 to 2033 |
Report Coverage | Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis |
Segments Covered |
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Regions Covered |
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Key Countries Profiled |
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Key Companies Profiled |
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Customization & Pricing | Available Upon Request |
The growth potential of this market is 6.6% through 2033
The United States is projected to emerge as a lucrative market.
During 2018 to 2022, the market expanded at a CAGR of 3.9%.
China is predicted to record a CAGR of 6.7% through 2033.
Dunmore, Herculite, and Sotexpro are the key market players.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyers
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (Meters) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (Meters) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End Use
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Meters) Analysis By End Use, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (Meters) Analysis and Forecast By End Use, 2023 to 2033
5.3.1. Industrial Use
5.3.2. Schools and Colleges
5.3.3. Photography Laboratories
5.3.4. Hotels & Restaurants
5.3.5. Others
5.4. Y-o-Y Growth Trend Analysis By End Use, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By End Use, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Thickness
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Meters) Analysis By Thickness, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (Meters) Analysis and Forecast By Thickness, 2023 to 2033
6.3.1. Up to 1 Ply
6.3.2. 2-3 Ply
6.3.3. Above 3 Ply
6.4. Y-o-Y Growth Trend Analysis By Thickness, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Thickness, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
7.1. Introduction
7.2. Historical Market Size Value (US$ Million) & Volume (Meters) Analysis By Region, 2018 to 2022
7.3. Current Market Size Value (US$ Million) & Volume (Meters) Analysis and Forecast By Region, 2023 to 2033
7.3.1. North America
7.3.2. Latin America
7.3.3. Western Europe
7.3.4. Eastern Europe
7.3.5. South Asia and Pacific
7.3.6. East Asia
7.3.7. Middle East and Africa
7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
8.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
8.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
8.2.1. By Country
8.2.1.1. USA
8.2.1.2. Canada
8.2.2. By End Use
8.2.3. By Thickness
8.3. Market Attractiveness Analysis
8.3.1. By Country
8.3.2. By End Use
8.3.3. By Thickness
8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
9.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
9.2.1. By Country
9.2.1.1. Brazil
9.2.1.2. Mexico
9.2.1.3. Rest of Latin America
9.2.2. By End Use
9.2.3. By Thickness
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By End Use
9.3.3. By Thickness
9.4. Key Takeaways
10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. Germany
10.2.1.2. UK
10.2.1.3. France
10.2.1.4. Spain
10.2.1.5. Italy
10.2.1.6. Rest of Western Europe
10.2.2. By End Use
10.2.3. By Thickness
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By End Use
10.3.3. By Thickness
10.4. Key Takeaways
11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. Poland
11.2.1.2. Russia
11.2.1.3. Czech Republic
11.2.1.4. Romania
11.2.1.5. Rest of Eastern Europe
11.2.2. By End Use
11.2.3. By Thickness
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By End Use
11.3.3. By Thickness
11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. India
12.2.1.2. Bangladesh
12.2.1.3. Australia
12.2.1.4. New Zealand
12.2.1.5. Rest of South Asia and Pacific
12.2.2. By End Use
12.2.3. By Thickness
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By End Use
12.3.3. By Thickness
12.4. Key Takeaways
13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
13.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Country
13.2.1.1. China
13.2.1.2. Japan
13.2.1.3. South Korea
13.2.2. By End Use
13.2.3. By Thickness
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By End Use
13.3.3. By Thickness
13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Meters) Trend Analysis By Market Taxonomy, 2018 to 2022
14.2. Market Size Value (US$ Million) & Volume (Meters) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Country
14.2.1.1. GCC Countries
14.2.1.2. South Africa
14.2.1.3. Israel
14.2.1.4. Rest of MEA
14.2.2. By End Use
14.2.3. By Thickness
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By End Use
14.3.3. By Thickness
14.4. Key Takeaways
15. Key Countries Market Analysis
15.1. USA
15.1.1. Pricing Analysis
15.1.2. Market Share Analysis, 2022
15.1.2.1. By End Use
15.1.2.2. By Thickness
15.2. Canada
15.2.1. Pricing Analysis
15.2.2. Market Share Analysis, 2022
15.2.2.1. By End Use
15.2.2.2. By Thickness
15.3. Brazil
15.3.1. Pricing Analysis
15.3.2. Market Share Analysis, 2022
15.3.2.1. By End Use
15.3.2.2. By Thickness
15.4. Mexico
15.4.1. Pricing Analysis
15.4.2. Market Share Analysis, 2022
15.4.2.1. By End Use
15.4.2.2. By Thickness
15.5. Germany
15.5.1. Pricing Analysis
15.5.2. Market Share Analysis, 2022
15.5.2.1. By End Use
15.5.2.2. By Thickness
15.6. UK
15.6.1. Pricing Analysis
15.6.2. Market Share Analysis, 2022
15.6.2.1. By End Use
15.6.2.2. By Thickness
15.7. France
15.7.1. Pricing Analysis
15.7.2. Market Share Analysis, 2022
15.7.2.1. By End Use
15.7.2.2. By Thickness
15.8. Spain
15.8.1. Pricing Analysis
15.8.2. Market Share Analysis, 2022
15.8.2.1. By End Use
15.8.2.2. By Thickness
15.9. Italy
15.9.1. Pricing Analysis
15.9.2. Market Share Analysis, 2022
15.9.2.1. By End Use
15.9.2.2. By Thickness
15.10. Poland
15.10.1. Pricing Analysis
15.10.2. Market Share Analysis, 2022
15.10.2.1. By End Use
15.10.2.2. By Thickness
15.11. Russia
15.11.1. Pricing Analysis
15.11.2. Market Share Analysis, 2022
15.11.2.1. By End Use
15.11.2.2. By Thickness
15.12. Czech Republic
15.12.1. Pricing Analysis
15.12.2. Market Share Analysis, 2022
15.12.2.1. By End Use
15.12.2.2. By Thickness
15.13. Romania
15.13.1. Pricing Analysis
15.13.2. Market Share Analysis, 2022
15.13.2.1. By End Use
15.13.2.2. By Thickness
15.14. India
15.14.1. Pricing Analysis
15.14.2. Market Share Analysis, 2022
15.14.2.1. By End Use
15.14.2.2. By Thickness
15.15. Bangladesh
15.15.1. Pricing Analysis
15.15.2. Market Share Analysis, 2022
15.15.2.1. By End Use
15.15.2.2. By Thickness
15.16. Australia
15.16.1. Pricing Analysis
15.16.2. Market Share Analysis, 2022
15.16.2.1. By End Use
15.16.2.2. By Thickness
15.17. New Zealand
15.17.1. Pricing Analysis
15.17.2. Market Share Analysis, 2022
15.17.2.1. By End Use
15.17.2.2. By Thickness
15.18. China
15.18.1. Pricing Analysis
15.18.2. Market Share Analysis, 2022
15.18.2.1. By End Use
15.18.2.2. By Thickness
15.19. Japan
15.19.1. Pricing Analysis
15.19.2. Market Share Analysis, 2022
15.19.2.1. By End Use
15.19.2.2. By Thickness
15.20. South Korea
15.20.1. Pricing Analysis
15.20.2. Market Share Analysis, 2022
15.20.2.1. By End Use
15.20.2.2. By Thickness
15.21. GCC Countries
15.21.1. Pricing Analysis
15.21.2. Market Share Analysis, 2022
15.21.2.1. By End Use
15.21.2.2. By Thickness
15.22. South Africa
15.22.1. Pricing Analysis
15.22.2. Market Share Analysis, 2022
15.22.2.1. By End Use
15.22.2.2. By Thickness
15.23. Israel
15.23.1. Pricing Analysis
15.23.2. Market Share Analysis, 2022
15.23.2.1. By End Use
15.23.2.2. By Thickness
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By End Use
16.3.3. By Thickness
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. UNITEC Textile Decoration Co., Ltd.
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.1.5.2. Product Strategy
17.1.1.5.3. Channel Strategy
17.1.2. Etremonde Polycoaters Limited
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.2.5.2. Product Strategy
17.1.2.5.3. Channel Strategy
17.1.3. Indiana Coated Fabrics
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.3.5.2. Product Strategy
17.1.3.5.3. Channel Strategy
17.1.4. Hunter Douglas
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.4.5.2. Product Strategy
17.1.4.5.3. Channel Strategy
17.1.5. Dunmore
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.5.5.2. Product Strategy
17.1.5.5.3. Channel Strategy
17.1.6. Herculite
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.6.5.2. Product Strategy
17.1.6.5.3. Channel Strategy
17.1.7. P.W. Greenhalgh & Company Limited
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.7.5.2. Product Strategy
17.1.7.5.3. Channel Strategy
17.1.8. Sotexpro
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.8.5.2. Product Strategy
17.1.8.5.3. Channel Strategy
17.1.9. Bandalux
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.9.5.2. Product Strategy
17.1.9.5.3. Channel Strategy
17.1.10. Création Baumann
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
17.1.10.5.2. Product Strategy
17.1.10.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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