Beverage Clouding Agent Market Outlook (2023 to 2033)

In 2023, the global beverage clouding agent market is valued at USD 1,293.5 million. The market is anticipated to reach nearly USD 2,469.7 million by 2033, with a growing CAGR of 7.1% from 2023 to 2033.

Future Market Insights states that the demand for beverage clouding agents from beverage manufacturers is likely to witness sustained growth during the forecast period owing to increasing disposable income amongst consumers. Clouding agents are primary additives added to beverages to give them opacity or cloudiness to a clear beverage. This is done to make the beverage visually appealing to the customers.

Report Attribute Details
Beverage Clouding Agent Market Value (2023) USD 1,293.5 million
Beverage Clouding Agent Market Anticipated Value (2033) USD 2,469.7 million
Beverage Clouding Agent Projected Growth Rate (2023 to 2033) 7.1%

These clouding agents can be synthetic, natural, or microbial-derived sources. Generally, the cloudy appearance of beverages is visually not appealing to consumers. Therefore the presence of clouding agents can decrease the consumption of drinks. Several clouding agents, such as palm oil, Arabic gum, citrus fruit extracts, etc., are being widely used across the beverage industry to enhance the overall properties of the beverage.

The aim of many beverage manufacturers to enhance the stability and shelf life of products and make them look as natural as possible will continue to encourage the sales of beverage clouding agents over the forecast period. Moreover, increasing demand for new and exclusive flavored drinks and a swift rise in the global population will also aid in inflating the market size.

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5 Influential Factors Beverage Clouding Agents Market

  • In the past few years, demand for beverage clouding agents has experienced a considerable increase across the beverages industry as these agents increase the shelf life and stability of the beverages.
  • With the introduction of the invention in the formulation of beverage clouding agents, the demand and application of these agents rely on their end use. Therefore the market is anticipated to grow gradually during the forecast period.
  • Over the forecast period, the demand for cloud agents is said to grow due to their application in lemonades, fresh fruit juices, and guava-based beverages.
  • The beverage clouding agent market is anticipated to experience lasting growth across the globe due to the increasing customer base of the beverages market and rising acceptance of energy drinks and sports drinks.
  • The growing inclination of the population in developing countries towards a high-end lifestyle, which consists of everyday consumption of fresh fruit juices. This is said to be the most crucial driving factor for this industry.

North America Homes the Most Numbers of Key Market Players

North America is accountable for 34% global beverage clouding agent market share. This region is said to be the positively growing market for clouding agents due to the excessive consumption of beverages, the heavy presence of leading market manufacturers, and increasing consumer awareness.

Extremely developed nations such as the USA are known to be the core center where the adoption of beverage clouding agents is more owing to its characteristic of enhancing shelf life, stability, and opacity of beverages, growing preference of consumers towards consuming organic energy drinks, and other beverages.

The key market players in this region have come to terms with the fact that the masses prefer non-alcoholic beverages. National Health and Nutrition Examination Survey says that consumption of diet beverages and fruit beverages is progressively increasing among USA adults.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Asia Pacific Climbing Up at a Significant Pace

Asia Pacific is anticipated to grow fast and steadily with the beverage clouding agent. It is anticipated to grow at a significant CAGR during the forecast period owing to the increasing beverages market and growing popularity of sports drinks in this region.

Additional factors such as rising disposable income, swiftly growing population, altering lifestyle, and growing production and consumption of beverages in this region, the Asia Pacific beverage clouding agent market is like to portray constant growth in the future.

In countries like India and China, demand for beverage clouding agents is specifically increasing due to the fast-expanding food and beverage industry, increasing adoption of sports and energy drinks, and swelling population. Additionally, new entrants across novel regional and domestic beverage manufacturers are backing the growth of this market and this trend is said to stay constant in the future.

An Eye on the Start ups

Who Joywell Foods
When May 2022
What Joywell Foods employs microbes to produce nature-identical ultra-sweet proteins found in fruits and berries, it recently raised USD 25 million in a funding round that Piva Capital led as it gears up for the launch of its first consumer products which features the sweeteners.
Who De Soi
When July 2022
What De Soi, a start-up in making of non-alcoholic aperitifs, raised D4 million in seed funding. The start-up will make use of the injection of capital to expand its retail footprint across the nation.

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Key Players Benchmarking the Beverage Clouding Agent Market

Some of the key players in the beverage clouding agent market are Eastman Chemical Company, Cargill, ADM Wild Flavours, Alsiano, Gat Foods, GLCC Co., Kerry Ingredients Givaudan Canada Co., Danisco (DuPont), Chr. Hansen Holding A/S, and Flachsmann Flavors and Extracts. The buying giants in the market include The Coco-Cola Company, PepsiCo, Del Monte Foods, and Real Fruit Juice (Dabur)

Who Cargill
When July 2022
Strategic Move Cargill and Continental Grain Company announced the completion of the previously announced acquisition of Sanderson Farms, Inc. by a joint venture between the two companies. The acquisition of initially announced in August 2021.
Who Givaudan Canada Co.
When June 2022
Strategic Move Givaudan, a worldwide giant in taste and wellbeing, and Manus Bio, a biomanufacturer of natural products, announced the launch of BioNootkatone. It is an exclusive ingredient that answers market demand for natural, sustainable, clean-label citrus flavor without the cost and supply volatility of traditional citrus extracts.

Recent Developments:

  • May 2023: Kerry Group confirmed the official introduction of its new organic clouding product Innopearl, to use with dairy drinks.
  • April 2023: Cargill revealed the increase in the capacity for manufacturing its organic clouding agent, ClearFlo.
  • March 2023: ADM confirmed the official launch of its newest organic clouding agent, TruCalm.

Report Scope

Report Attribute Details
Growth Rate CAGR of 7.1% from 2023 to 2033
Base Year for Estimation 2022
Historical Data 2018 to 2022
Forecast Period 2023 to 2033
Quantitative Units Revenue in USD million and CAGR from 2023 to 2033
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered

Source, Property, Preparation, Form, Application, Region

Regions Covered

North America; Latin America; Europe; East Asia; South Asia; Oceania; Middle East and Africa

Key Countries Profiled United States of America, Canada, Brazil, Argentina, Germany, United Kingdom, France, Spain, Italy, Nordics, BENELUX, Australia & New Zealand, China, India, ASIAN, GCC Countries, South Africa
Key Companies Profiled

Eastman Chemical Company; Cargill; ADM Wild Flavours; Alano; Gat Foods; GLCC Co.; Kerry Ingredients Givaudan Canada Co.; Danisco (DuPont); Chr. Hansen Holding A/S; Flachsmann Flavors and Extracts

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Key Segments of the Beverage Clouding Agent Market

By Source:

  • Natural Clouding Agents
  • Synthetic Clouding Agents

By Property:

  • Neutral
  • Non-Neutral (Colored) Clouding Agents

By Preparation:

  • Citrus Clouding Agents
  • Non-Citrus Clouding Agents

By Form:

  • Oil-Based
  • Powder

By Application:

  • Instant Beverages
  • Fruit-based Beverage,
  • Energy Drinks
  • Sports Drinks
  • RTD and Smoothies
  • Others

By Region:

  • North America
  • Latin America
  • Asia Pacific
  • Middle East and Africa
  • Europe

Frequently Asked Questions

What is the Present Valuation of the Beverage Clouding Agent Market?

The beverage clouding agent market holds a valuation of USD 1,293.5 million in 2023.

What is the Beverage Clouding Agent Market Size Projected by 2033?

The projected value of the beverage clouding agent market is anticipated to attain USD 2,469.7 million by 2033.

What is the CAGR Prediction for the Beverage Clouding Agent Market?

The beverage clouding agent market is anticipated to register a CAGR of 7.1% through 2033.

Which Region Holds High Lucrativeness for Beverage Clouding Agents?

Growing consumer awareness makes North America a highly profitable market, commanding a 34% share of the global beverage clouding agent market.

Which is the Top Trend in the Beverage Clouding Agent Market?

The increasing demand for natural and clean label clouding agents stands as the top trend in the beverage clouding agent market.

Table of Content
	1. Executive Summary
	2. Market Overview
	3. Market Background
	4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
	5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Source
		5.1. Natural
		5.2. Synthetic
	6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Property
		6.1. Neutral
		6.2. Non-Neutral (Colored)
	7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Preparation
		7.1. Citrus Clouding Agents
		7.2. Non-Citrus Clouding Agents
	8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Form
		8.1. Oil-Based
		8.2. Powder
	9. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application
		9.1. Instant Beverages
		9.2. Fruit-based Beverage
		9.3. Energy Drinks
		9.4. Sports Drinks
		9.5. RTD and Smoothies
		9.6. Others
	10. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
		10.1. North America
		10.2. Latin America
		10.3. Western Europe
		10.4. Eastern Europe
		10.5. South Asia and Pacific
		10.6. East Asia
		10.7. Middle East and Africa
	11. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	12. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	13. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	14. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	15. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	16. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	17. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
	18. Key Countries Market Analysis
	19. Market Structure Analysis
	20. Competition Analysis
		20.1. Cargill
		20.2. ADM Wild Flavours
		20.3. Alano
		20.4. Gat Foods
		20.5. GLCC Co.
		20.6. Kerry Ingredients Givaudan Canada Co.
		20.7. Danisco (DuPont)
		20.8. Chr. Hansen Holding A/S
		20.9. Flachsmann Flavors and Extracts
	21. Assumptions & Acronyms Used
	22. Research Methodology
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