The global better for you snacks market is expected to reach a valuation of US$ 38,372.3 million by 2023, accelerating at a CAGR of 3.3% from 2023 to 2033. The market is anticipated to reach a valuation of US$ 53,183.7 million by the end of 2033. The better for you snacks market is likely to account for 20% of the total snack market globally in 2023 and is expected to grow steadily due to rapid changes in consumer lifestyle and increasing disposable income.
| Attribute | Details |
|---|---|
| Better For You Snacks Market (2023) | US$ 38,372.3 million |
| Better For You Snacks Market (2033) | US$ 53,183.7 million |
| Better For You Snacks Market (CAGR) | 3.3% |
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Consumers are gradually shifting towards healthy snacking habits in order to maintain good health. As a result, manufacturers are focusing on introducing various food products that are rich in essential nutrients. One of the commonly purchased better for you snack foods is crackers made of almond flour. They can be consumed with hummus or cheese. They are sweet and salty nublets that are rich in proteins, vitamin E, and fiber.
Increasing demand for packaged better for your candy made from a blend of fruits and pectin that can satisfy hunger and does not contain extra sugar is projected to aid growth. Health enthusiasts highly prefer salted popcorn as it contains high fiber and low calories and its delicious flavors. It is available in a large number of grab-and-go packaging.
Better for you chocolate-covered almonds are consumed by people belonging to various age groups as they provide the much needed energy required for the body to function. High demand for dehydrated fruits like apple and banana chips and better for you pasta is another vital factor that would fuel growth.
Better for you snacks are referred to as snacks that are perceived to be healthier alternatives to tasty but unhealthy eatables. These products can improve one’s overall health and are nutritious & convenient to carry to work, in addition to being flavorful.
Moreover, these products are low in carbs, high in protein, plant-based, have lower fat content, and are naturally sourced. The availability of different variants of healthy snack alternatives is expected to push the better for you snacks market.
Rising demand for unique snack flavors is expected to drive the market. Consumers are consistently looking for healthier alternatives to conventional chips, pretzels, and puffs. Emergence of alternative better-for-you snacks in a wide variety of flavors is thus anticipated to augment the market.
Protein and cheese-based snacks are also gaining immense popularity worldwide. Consumers are searching for new options that have the same flavor, texture, and nostalgia as snack staples like chips and crackers. Brands are expected to continue to upgrade their classic flavors with superior seasonings and natural ingredients to deliver the same taste in a cleaner format.
Principal Consultant
| Regions | CAGR (2023 to 2033) |
|---|---|
| United States | 20.7% |
| United Kingdom | 6.6% |
Geriatric Population in the United States to Look for Healthy Organic Snacks
As consumers are focusing on maintaining good health, demand for better for you snacks is surging in the United States. Key players in the country are concentrating on crafting new flavors that would appeal to consumers’ palates.
The increasing prevalence of chronic illnesses among the geriatric population is also compelling manufacturers to offer nutrient-dense snacks to help them improve their immunity.
Consumers to Shift towards Healthy and Organic Puffs in the United Kingdom.
Increasing cases of obesity and high blood pressure in the United Kingdom are set to drive the market in the next decade. In order to prevent the severity of these disorders, consumers are shifting towards healthy snacks.
Demand for low-fat, low-sugar snacks has skyrocketed in the UNITED KINGDOM Consumers are purchasing small-sized packs to control the food portions they consume. Key players are also investing in developing new snacks that would have a high nutritional profile but would still maintain a texture and flavor similar to that of conventional snacks.
| Segment | Segment Share |
|---|---|
| Baking | 40.0% |
| Offline Sales Channel | 60.0% |
High Demand for Low-Calorie Snacks in the Baking Sector to Drive Growth
Bakery snacks account for nearly 40% of the global better for you snacks market share. Consumers are preferring new snacks that have organic ingredients and that would be able to fulfill the nutritional requirement of their bodies.
Easy availability of multi-grain breads, low-calorie banana chips, and apple pies is expected to push the demand for better for you bakery snacks in the next decade. Ongoing development of cheese variants that are low in fat and are considered to be healthy substitutes for baking powder are also expected to create new opportunities in the baking sector.
Consumers Prefer Buying High Protein Snacks from Online Sales Channels
Consumers prefer buying snacks from supermarket aisles that are fully stocked. These shops have a large selection of snacks in various flavors and pack sizes. Furthermore, consumers can check all the ingredients that were used to make food products by comparing them with different brands to choose the one that better fulfills their requirements.
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Key companies present in the better for you snacks market are investing huge sums in launching new healthy food items to fulfill the high consumer demand for nutritious snacks. They are also focusing on developing attractive product packaging and are striving to extend the shelf life of products.
For instance
Nestlé S.A. and The Kellogg Company are Creating Healthy Better for You Snacks to Woo Consumers
Life on the road for work or a short vacation can lend itself to eating snacks and meals that are cost-effective and quick but can be high in calories and fat. Snacking nowadays has become a way of life for many people, and if well chosen, it can contribute to an individual’s daily nutrient requirements. Snacks are considered to be an ideal way to help keep one’s energy level balanced, and the mind alert until the next full meal.
Some studies have found that eating small meals frequently is a better weight management tool than eating one or two heavy meals in a day. Consumption of healthy between-meal snacks can help prevent a person from feeling very hungry and overeating and keep their blood sugar levels stable.
Several companies are investing huge sums in the development of new snacks to satiate consumer demand worldwide. Nestlé S.A. and The Kellogg Company are set to remain at the forefront in the better for you snacks space.
Nestlé S.A. provides a wide range of healthy snacks, including yogurts, fat-free ice creams, low-calorie chocolates, and crackers. In October 2021, the company introduced its latest refrigerated snack called Rallies Nut Butter Bomb, containing cashew nut butter, almonds, peanut, and real chocolate.
It contains 40% less added sugar than its previous nut butter chocolate candy range. It also does not have any artificial flavors, preservatives, or colors. The treat would offer additional snacking options for those shopping the perimeter, like the dairy and produce sections of a store.
On the other hand, the Kellogg Company announced in June 2021 that it is getting divided into three independent public companies and is separating its cereal and plant-based food businesses based in North America. The remaining business accounts for about 80% of the company’s 2021 net sales. It would mainly focus on expanding its global snacks business.
In January 2021, Kellogg’s expanded its range of W.K Kellogg by Kids by adding new healthy snack bars that are made with real vegetables and fruits. The bars were specially made for kids in collaborative workshops as part of the company’s aim to encourage families to make healthy choices.
A US$ 38,372.3 million is projected for the market by 2023.
A 20.7% CAGR is expected throughout 2033 in the United States.
By 2033, the market is expected to reach US$ 53,183.7 million.
Revenue from the bakery snacks market is expected to reach 40% in 2023.
The United Kingdom is expected to develop at a 6.6% CAGR from 2023 to 2033.
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand-side Trends
1.3. Supply-side Trends
1.4. Technology Roadmap Analysis
1.5. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Market Background
3.1. Market Dynamics
3.1.1. Drivers
3.1.2. Restraints
3.1.3. Opportunity
3.1.4. Trends
3.2. Scenario Forecast
3.2.1. Demand in Optimistic Scenario
3.2.2. Demand in Likely Scenario
3.2.3. Demand in Conservative Scenario
3.3. Opportunity Map Analysis
3.4. Product Life Cycle Analysis
3.5. Supply Chain Analysis
3.5.1. Supply Side Participants and their Roles
3.5.1.1. Producers
3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
3.5.1.3. Wholesalers and Distributors
3.5.2. Value Added and Value Created at Node in the Supply Chain
3.5.3. List of Raw Material Suppliers
3.5.4. List of Existing and Potential Buyer’s
3.6. Investment Feasibility Matrix
3.7. Value Chain Analysis
3.7.1. Profit Margin Analysis
3.7.2. Wholesalers and Distributors
3.7.3. Retailers
3.8. PESTLE and Porter’s Analysis
3.9. Regulatory Landscape
3.9.1. By Key Regions
3.9.2. By Key Countries
3.10. Regional Parent Market Outlook
3.11. Production and Consumption Statistics
3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022
4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033
4.2.1. Y-o-Y Growth Trend Analysis
4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type
5.1. Introduction / Key Findings
5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Type, 2018 to 2022
5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Type, 2023 to 2033
5.3.1. Bakery Snacks
5.3.2. Candy
5.3.3. Confectionery
5.3.4. Sweet Frozen Treats
5.3.5. Fruit Snacks
5.3.6. Savory Snacks
5.4. Y-o-Y Growth Trend Analysis By Type, 2018 to 2022
5.5. Absolute $ Opportunity Analysis By Type, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Sales Channel
6.1. Introduction / Key Findings
6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2018 to 2022
6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2023 to 2033
6.3.1. Offline
6.3.1.1. Supermarkets/Hypermarkets
6.3.1.2. Departmental Stores
6.3.1.3. Convenience Store
6.3.1.4. Other
6.3.2. Online
6.3.2.1. Company Website
6.3.2.2. E-commerce Platform
6.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2018 to 2022
6.5. Absolute $ Opportunity Analysis By Sales Channel, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
7.1. Introduction
7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022
7.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033
7.3.1. North America
7.3.2. Latin America
7.3.3. Western Europe
7.3.4. Eastern Europe
7.3.5. South Asia and Pacific
7.3.6. East Asia
7.3.7. Middle East and Africa
7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
8.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
8.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
8.2.1. By Country
8.2.1.1. The USA
8.2.1.2. Canada
8.2.2. By Type
8.2.3. By Sales Channel
8.3. Market Attractiveness Analysis
8.3.1. By Country
8.3.2. By Type
8.3.3. By Sales Channel
8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
9.2.1. By Country
9.2.1.1. Brazil
9.2.1.2. Mexico
9.2.1.3. Rest of Latin America
9.2.2. By Type
9.2.3. By Sales Channel
9.3. Market Attractiveness Analysis
9.3.1. By Country
9.3.2. By Type
9.3.3. By Sales Channel
9.4. Key Takeaways
10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
10.2.1. By Country
10.2.1.1. Germany
10.2.1.2. United Kingdom
10.2.1.3. France
10.2.1.4. Spain
10.2.1.5. Italy
10.2.1.6. Rest of Western Europe
10.2.2. By Type
10.2.3. By Sales Channel
10.3. Market Attractiveness Analysis
10.3.1. By Country
10.3.2. By Type
10.3.3. By Sales Channel
10.4. Key Takeaways
11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
11.2.1. By Country
11.2.1.1. Poland
11.2.1.2. Russia
11.2.1.3. Czech Republic
11.2.1.4. Romania
11.2.1.5. Rest of Eastern Europe
11.2.2. By Type
11.2.3. By Sales Channel
11.3. Market Attractiveness Analysis
11.3.1. By Country
11.3.2. By Type
11.3.3. By Sales Channel
11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
12.2.1. By Country
12.2.1.1. India
12.2.1.2. Bangladesh
12.2.1.3. Australia
12.2.1.4. New Zealand
12.2.1.5. Rest of South Asia and Pacific
12.2.2. By Type
12.2.3. By Sales Channel
12.3. Market Attractiveness Analysis
12.3.1. By Country
12.3.2. By Type
12.3.3. By Sales Channel
12.4. Key Takeaways
13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
13.2.1. By Country
13.2.1.1. China
13.2.1.2. Japan
13.2.1.3. South Korea
13.2.2. By Type
13.2.3. By Sales Channel
13.3. Market Attractiveness Analysis
13.3.1. By Country
13.3.2. By Type
13.3.3. By Sales Channel
13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
14.2.1. By Country
14.2.1.1. GCC Countries
14.2.1.2. South Africa
14.2.1.3. Israel
14.2.1.4. Rest of MEA
14.2.2. By Type
14.2.3. By Sales Channel
14.3. Market Attractiveness Analysis
14.3.1. By Country
14.3.2. By Type
14.3.3. By Sales Channel
14.4. Key Takeaways
15. Key Countries Market Analysis
15.1. USA
15.1.1. Pricing Analysis
15.1.2. Market Share Analysis, 2022
15.1.2.1. By Type
15.1.2.2. By Sales Channel
15.2. Canada
15.2.1. Pricing Analysis
15.2.2. Market Share Analysis, 2022
15.2.2.1. By Type
15.2.2.2. By Sales Channel
15.3. Brazil
15.3.1. Pricing Analysis
15.3.2. Market Share Analysis, 2022
15.3.2.1. By Type
15.3.2.2. By Sales Channel
15.4. Mexico
15.4.1. Pricing Analysis
15.4.2. Market Share Analysis, 2022
15.4.2.1. By Type
15.4.2.2. By Sales Channel
15.5. Germany
15.5.1. Pricing Analysis
15.5.2. Market Share Analysis, 2022
15.5.2.1. By Type
15.5.2.2. By Sales Channel
15.6. United Kingdom
15.6.1. Pricing Analysis
15.6.2. Market Share Analysis, 2022
15.6.2.1. By Type
15.6.2.2. By Sales Channel
15.7. France
15.7.1. Pricing Analysis
15.7.2. Market Share Analysis, 2022
15.7.2.1. By Type
15.7.2.2. By Sales Channel
15.8. Spain
15.8.1. Pricing Analysis
15.8.2. Market Share Analysis, 2022
15.8.2.1. By Type
15.8.2.2. By Sales Channel
15.9. Italy
15.9.1. Pricing Analysis
15.9.2. Market Share Analysis, 2022
15.9.2.1. By Type
15.9.2.2. By Sales Channel
15.10. Poland
15.10.1. Pricing Analysis
15.10.2. Market Share Analysis, 2022
15.10.2.1. By Type
15.10.2.2. By Sales Channel
15.11. Russia
15.11.1. Pricing Analysis
15.11.2. Market Share Analysis, 2022
15.11.2.1. By Type
15.11.2.2. By Sales Channel
15.12. Czech Republic
15.12.1. Pricing Analysis
15.12.2. Market Share Analysis, 2022
15.12.2.1. By Type
15.12.2.2. By Sales Channel
15.13. Romania
15.13.1. Pricing Analysis
15.13.2. Market Share Analysis, 2022
15.13.2.1. By Type
15.13.2.2. By Sales Channel
15.14. India
15.14.1. Pricing Analysis
15.14.2. Market Share Analysis, 2022
15.14.2.1. By Type
15.14.2.2. By Sales Channel
15.15. Bangladesh
15.15.1. Pricing Analysis
15.15.2. Market Share Analysis, 2022
15.15.2.1. By Type
15.15.2.2. By Sales Channel
15.16. Australia
15.16.1. Pricing Analysis
15.16.2. Market Share Analysis, 2022
15.16.2.1. By Type
15.16.2.2. By Sales Channel
15.17. New Zealand
15.17.1. Pricing Analysis
15.17.2. Market Share Analysis, 2022
15.17.2.1. By Type
15.17.2.2. By Sales Channel
15.18. China
15.18.1. Pricing Analysis
15.18.2. Market Share Analysis, 2022
15.18.2.1. By Type
15.18.2.2. By Sales Channel
15.19. Japan
15.19.1. Pricing Analysis
15.19.2. Market Share Analysis, 2022
15.19.2.1. By Type
15.19.2.2. By Sales Channel
15.20. South Korea
15.20.1. Pricing Analysis
15.20.2. Market Share Analysis, 2022
15.20.2.1. By Type
15.20.2.2. By Sales Channel
15.21. GCC Countries
15.21.1. Pricing Analysis
15.21.2. Market Share Analysis, 2022
15.21.2.1. By Type
15.21.2.2. By Sales Channel
15.22. South Africa
15.22.1. Pricing Analysis
15.22.2. Market Share Analysis, 2022
15.22.2.1. By Type
15.22.2.2. By Sales Channel
15.23. Israel
15.23.1. Pricing Analysis
15.23.2. Market Share Analysis, 2022
15.23.2.1. By Type
15.23.2.2. By Sales Channel
16. Market Structure Analysis
16.1. Competition Dashboard
16.2. Competition Benchmarking
16.3. Market Share Analysis of Top Players
16.3.1. By Regional
16.3.2. By Type
16.3.3. By Sales Channel
17. Competition Analysis
17.1. Competition Deep Dive
17.1.1. Nestlé
17.1.1.1. Overview
17.1.1.2. Product Portfolio
17.1.1.3. Profitability by Market Segments
17.1.1.4. Sales Footprint
17.1.1.5. Strategy Overview
17.1.1.5.1. Marketing Strategy
17.1.1.5.2. Product Strategy
17.1.1.5.3. Channel Strategy
17.1.2. The Kellogg Company
17.1.2.1. Overview
17.1.2.2. Product Portfolio
17.1.2.3. Profitability by Market Segments
17.1.2.4. Sales Footprint
17.1.2.5. Strategy Overview
17.1.2.5.1. Marketing Strategy
17.1.2.5.2. Product Strategy
17.1.2.5.3. Channel Strategy
17.1.3. Unilever
17.1.3.1. Overview
17.1.3.2. Product Portfolio
17.1.3.3. Profitability by Market Segments
17.1.3.4. Sales Footprint
17.1.3.5. Strategy Overview
17.1.3.5.1. Marketing Strategy
17.1.3.5.2. Product Strategy
17.1.3.5.3. Channel Strategy
17.1.4. PepsiCo
17.1.4.1. Overview
17.1.4.2. Product Portfolio
17.1.4.3. Profitability by Market Segments
17.1.4.4. Sales Footprint
17.1.4.5. Strategy Overview
17.1.4.5.1. Marketing Strategy
17.1.4.5.2. Product Strategy
17.1.4.5.3. Channel Strategy
17.1.5. Mondel?z International
17.1.5.1. Overview
17.1.5.2. Product Portfolio
17.1.5.3. Profitability by Market Segments
17.1.5.4. Sales Footprint
17.1.5.5. Strategy Overview
17.1.5.5.1. Marketing Strategy
17.1.5.5.2. Product Strategy
17.1.5.5.3. Channel Strategy
17.1.6. Hormel Foods Corporation
17.1.6.1. Overview
17.1.6.2. Product Portfolio
17.1.6.3. Profitability by Market Segments
17.1.6.4. Sales Footprint
17.1.6.5. Strategy Overview
17.1.6.5.1. Marketing Strategy
17.1.6.5.2. Product Strategy
17.1.6.5.3. Channel Strategy
17.1.7. Dole Packaged Foods, LLC.
17.1.7.1. Overview
17.1.7.2. Product Portfolio
17.1.7.3. Profitability by Market Segments
17.1.7.4. Sales Footprint
17.1.7.5. Strategy Overview
17.1.7.5.1. Marketing Strategy
17.1.7.5.2. Product Strategy
17.1.7.5.3. Channel Strategy
17.1.8. Del Monte Foods, Inc.
17.1.8.1. Overview
17.1.8.2. Product Portfolio
17.1.8.3. Profitability by Market Segments
17.1.8.4. Sales Footprint
17.1.8.5. Strategy Overview
17.1.8.5.1. Marketing Strategy
17.1.8.5.2. Product Strategy
17.1.8.5.3. Channel Strategy
17.1.9. Select Harvests
17.1.9.1. Overview
17.1.9.2. Product Portfolio
17.1.9.3. Profitability by Market Segments
17.1.9.4. Sales Footprint
17.1.9.5. Strategy Overview
17.1.9.5.1. Marketing Strategy
17.1.9.5.2. Product Strategy
17.1.9.5.3. Channel Strategy
17.1.10. Monsoon Harvest
17.1.10.1. Overview
17.1.10.2. Product Portfolio
17.1.10.3. Profitability by Market Segments
17.1.10.4. Sales Footprint
17.1.10.5. Strategy Overview
17.1.10.5.1. Marketing Strategy
17.1.10.5.2. Product Strategy
17.1.10.5.3. Channel Strategy
17.1.11. Danone
17.1.11.1. Overview
17.1.11.2. Product Portfolio
17.1.11.3. Profitability by Market Segments
17.1.11.4. Sales Footprint
17.1.11.5. Strategy Overview
17.1.11.5.1. Marketing Strategy
17.1.11.5.2. Product Strategy
17.1.11.5.3. Channel Strategy
17.1.12. B&G Foods
17.1.12.1. Overview
17.1.12.2. Product Portfolio
17.1.12.3. Profitability by Market Segments
17.1.12.4. Sales Footprint
17.1.12.5. Strategy Overview
17.1.12.5.1. Marketing Strategy
17.1.12.5.2. Product Strategy
17.1.12.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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Better for You Snacks Market
