Future Market Insights recently updated its report on bespoke packaging market after a detailed analysis of prevailing trends in consumer purchasing behavior. As per the findings, sales of bespoke packaging products hold a current valuation of USD 14.7 billion in 2024.
Going by this pattern, demand could rise and equate to a market value of USD 22.1 billion, experiencing a CAGR of 4.3% from 2024 to 2034. Analysts at Future Market Insights’ packaging division speculate that this market would expand 1.5x in the coming decade.
Attributes | Key Insights |
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Estimated Market Size in 2024 | USD 14.7 billion |
Projected Market Value in 2034 | USD 22.1 billion |
Value-based CAGR from 2024 to 2034 | 4.3% |
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From 2019 to 2023, the market for bespoke packaging rose at a 4.1% CAGR. The growth is a result of key disruptions spawning in the global packaging industry. The growth of the e-commerce sector was the primary market driver during the historical period. Aforementioned developments translated into a market valuation of USD 13.8 billion in 2023.
Growing demand for personalized and customized packaging created demand for bespoke packaging. Customers started getting inclined toward brand connection through attractive and customizable packaging. Thus, this is another crucial market driver.
Historical CAGR from 2019 to 2023 | 4.1% |
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Forecast CAGR from 2024 to 2034 | 4.3% |
The technological disruption governs the forecasted period. Technological evolution encourages manufacturers to innovate, which is evident in many key industries, like the printing industry. Innovative printing services diversify the subject market’s portfolio. Hence, this is a primary driver.
Organizations have started to rebrand themselves through better positioning of products and services in the market. Bespoke packaging delivers an optimum solution for attractive branding through innovative packaging. Hence, this is another key market demand.
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With the rapid industrial growth of various industries, including consumer electronics and the food and beverage market, North America produces the largest market landscape for the global bespoke packaging market. Moreover, developments in the region correspond to the growth of the subject market in different key countries.
The rise of emerging economies produces lucrative opportunities for the subject market due to the growing expenditure power of individuals in these countries. Due to this, many Asia-Pacific countries contribute significantly to the market. Europe is another prospective region for the market due to the emergence of luxurious lifestyles.
Forecast CAGRs from 2024 to 2034
Countries | Forecasted CAGR |
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The United States of America | 2.7% |
Spain | 3.3% |
China | 5.6% |
Thailand | 5.7% |
India | 6.7% |
The United States of America is anticipated to lead North America. The American market is expected to progress sluggishly at a CAGR of 2.7%. The foremost attributing factor for the market’s growth is the rise of the e-commerce network.
Due to the growth in the sector, the requirement for packaging solutions and materials increases. Apart from this, brand connection is emphasized by key marketers while selling through online channels. This surges the demand for bespoke packaging that can deliver unique packaging solutions. Hence, this is a key driving force for the market.
Spain is expected to lead the European bespoke packaging market in its growth rate. It will advance at a CAGR of 3.3% through 2034. The tourism market in Spain has been growing, and the country hosts 85.1 million tourists annually.
Due to this, significant growth is observed in the local products’ packaging solutions, which is supposed to attract more tourists. Apart from this, sustainability is a key requirement that can be fulfilled through bespoke packaging solutions. Therefore, this factor drives the Spanish market.
China is investing heavily to enhance technological infrastructure, which helps several markets, including the printing industry. Smart technologies are embedded in printing solutions, enabling manufacturers to equip packaging with RFID tags, QR codes, etc.
This revolutionizes the market and enables brands to position themselves better. Consequently, this drives the Chinese bespoke packaging industry. The country estimates moderate market advancement at a CAGR of 5.6%.
Thailand is best known for its cultural goods export worldwide, including food items, handcrafted goods, and other products. Food exports are expected to rise by 5.5% in the next decade. This is the foremost fueling factor for the growth of the Thai bespoke packaging market.
Also, the food packaging industry is highly fragmented, resulting in rising production. The rising demand for culturally rich elements is surging the production of these goods, increasing the packaging demand. Therefore, this drives the Thai market at a moderate CAGR of 5.7%.
India is a growing economy, and due to the recent developments in the country, the average disposable income of individuals is rising. This creates a demand drive for the beverage industry, boosting the total number of alcohol consumers.
Consequently, bespoke packaging is required for the industry, which drives the subject market. Hence, India is the fastest-growing market through 2034, forecasting its progress at a CAGR of 6.7%.
Category | Product - Boxes & Cartons |
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Market Share in 2024 | 37.4% |
Market Segment Drivers |
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Category | End Use - Fashion Accessories & Apparel |
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Market Share in 2024 | 23.8% |
Market Segment Drivers |
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The market competition corresponds to how key players expand within the competitive landscape. Marketers employ various key strategies. This includes mergers and acquisitions, strategic collaborations, digital branding, etc.
A new entrant produces efficient opportunities and packaging solutions due to their lower marginal prices. This can ease the penetration in the market. Hence, an aggressive pricing strategy can give them a satisfactory market space.
Key Market Developments
Attributes | Details |
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Estimated Market Size in 2024 | USD 14.7 billion |
Projected Market Valuation in 2034 | USD 22.1 billion |
Value-based CAGR 2024 to 2034 | 4.3% |
Forecast Period | 2024 to 2034 |
Historical Data Available for | 2019 to 2023 |
Market Analysis | Value in USD billion |
Key Regions Covered | North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; The Middle East and Africa |
Key Market Segments Covered | Product, Material, End Use, Region |
Key Countries Profiled | The United States, Canada, Brazil, Mexico, Germany, The United Kingdom, France, Spain, Italy, Poland, Russia, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC Countries, South Africa, Israel |
Key Companies Profiled | WestRock Company; DS Smith Plc; Burt Rigid Box Inc.; Diamond Packaging Corporation; Gatto Astucci Spa; GPA Luxury; GWP Group Ltd.; K-1 Packaging Group; KOLBUS GmbH & Co. KG; Lil Packaging Limited.; Mayr-Melnhof Karton AG; McLaren Packaging Limited; Pollard Boxes Ltd.; Quadpack Industries; Robinson Plc; Saxon Packaging; Solutia Italia Srl; Stevenage Packaging Limited; Sunrise Packaging Inc.; To Be Packing Srl. |
The bespoke packaging market is projected to advance at a CAGR of 4.3% through 2034.
The bespoke packaging market is expected to reach USD 22.1 billion by 2034.
The bespoke packaging market will be reaching USD 14.7 billion in 2024.
The bespoke packaging market's boxes & cartons segment will hold 37.4% of the market space in 2024.
The bespoke packaging market's fashion accessories & apparel segment will hold 23.8% of the market space in 2024.
Market Size, 2024 | USD 46.6 billion |
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Market Size, 2034 | USD 58.4 billion |
Value CAGR (2024 to 2034) | 2.3% |
Estimated Market Value (2023) | USD 10.4 billion |
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Projected Market Value (2033) | USD 17.9 billion |
Value-based CAGR (2023 to 2033) | 5.5% |
Market Value (2022) | USD 3 Billion |
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Market Value (2032) | USD 7.10 Billion |
Market CAGR (2022 to 2032) | 9% |
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