Bespoke Packaging Market

Bespoke Packaging Market Outlook from 2024 to 2034

Future Market Insights recently updated its report on bespoke packaging market after a detailed analysis of prevailing trends in consumer purchasing behavior. As per the findings, sales of bespoke packaging products hold a current valuation of USD 14.7 billion in 2024.

Going by this pattern, demand could rise and equate to a market value of USD 22.1 billion, experiencing a CAGR of 4.3% from 2024 to 2034. Analysts at Future Market Insights’ packaging division speculate that this market would expand 1.5x in the coming decade.

Attributes	Key Insights
Estimated Market Size in 2024	USD 14.7 billion
Projected Market Value in 2034	USD 22.1 billion
Value-based CAGR from 2024 to 2034	4.3%

Key Market Trends and Highlights

• The growing demand for customization in packaging is trending. Many customers seek personalized packaging solutions, driving the subject market.
• Premium packaging services are developing in different industries, such as fashion, cosmetics, and electronics. Due to this rising demand, the market innovates packaging solutions, driving growth.
• Sustainability has been trending. It demands sustainable packaging solutions, which drives the market in a new direction.
• Technological infrastructure develops the printing technology market. It is a key market trend, enabling the bespoke packaging market to innovate through differentiated printing solutions.

Demand Analysis of Bespoke Packaging Market from 2019 to 2023 vs. Outlook from 2024 to 2034

From 2019 to 2023, the market for bespoke packaging rose at a 4.1% CAGR. The growth is a result of key disruptions spawning in the global packaging industry. The growth of the e-commerce sector was the primary market driver during the historical period. Aforementioned developments translated into a market valuation of USD 13.8 billion in 2023.

Growing demand for personalized and customized packaging created demand for bespoke packaging. Customers started getting inclined toward brand connection through attractive and customizable packaging. Thus, this is another crucial market driver.

Historical CAGR from 2019 to 2023	4.1%
Forecast CAGR from 2024 to 2034	4.3%

The technological disruption governs the forecasted period. Technological evolution encourages manufacturers to innovate, which is evident in many key industries, like the printing industry. Innovative printing services diversify the subject market’s portfolio. Hence, this is a primary driver.

Organizations have started to rebrand themselves through better positioning of products and services in the market. Bespoke packaging delivers an optimum solution for attractive branding through innovative packaging. Hence, this is another key market demand.

Market Drivers

• The growing demand for luxurious and premium range products has been rising, which requires attractive packaging. This can be achieved through bespoke packaging. Hence, this is a key market driver.
• The disposable incomes of individuals are rising. It elevates the demand for premium products in different industries. Especially the beverage industry is experiencing a surge in demand for alcohol, driving the global bespoke packaging market.
• Organizations emphasize effective branding, providing lucrative chances for the subject market.
• The rising number of emerging markets elevates the growth prospects for the subject market as more audiences can be targeted.

Market Challenges

• Customized packaging requires specialized resources leaving no room for any error. Hence, a highly-skilled labor force is needed, which might be hard to find in emerging and underdeveloped countries, creating a key market challenge.
• The bespoke packaging market is highly saturated, which reduces the scope of new entrants. This might create a challenge for the market.

Country-wise Analysis

With the rapid industrial growth of various industries, including consumer electronics and the food and beverage market, North America produces the largest market landscape for the global bespoke packaging market. Moreover, developments in the region correspond to the growth of the subject market in different key countries.

The rise of emerging economies produces lucrative opportunities for the subject market due to the growing expenditure power of individuals in these countries. Due to this, many Asia-Pacific countries contribute significantly to the market. Europe is another prospective region for the market due to the emergence of luxurious lifestyles.

Forecast CAGRs from 2024 to 2034

Countries	Forecasted CAGR
The United States of America	2.7%
Spain	3.3%
China	5.6%
Thailand	5.7%
India	6.7%

Growing E-Commerce Network in the United States of America Drives the Bespoke Packaging Market

The United States of America is anticipated to lead North America. The American market is expected to progress sluggishly at a CAGR of 2.7%. The foremost attributing factor for the market’s growth is the rise of the e-commerce network.

Due to the growth in the sector, the requirement for packaging solutions and materials increases. Apart from this, brand connection is emphasized by key marketers while selling through online channels. This surges the demand for bespoke packaging that can deliver unique packaging solutions. Hence, this is a key driving force for the market.

The Spanish Market Progresses Due to the Growing Tourism Market

Spain is expected to lead the European bespoke packaging market in its growth rate. It will advance at a CAGR of 3.3% through 2034. The tourism market in Spain has been growing, and the country hosts 85.1 million tourists annually.

Due to this, significant growth is observed in the local products’ packaging solutions, which is supposed to attract more tourists. Apart from this, sustainability is a key requirement that can be fulfilled through bespoke packaging solutions. Therefore, this factor drives the Spanish market.

Technological Growth in Printing Fuels the Bespoke Packaging Market Growth in China

China is investing heavily to enhance technological infrastructure, which helps several markets, including the printing industry. Smart technologies are embedded in printing solutions, enabling manufacturers to equip packaging with RFID tags, QR codes, etc.

This revolutionizes the market and enables brands to position themselves better. Consequently, this drives the Chinese bespoke packaging industry. The country estimates moderate market advancement at a CAGR of 5.6%.

The Food and Craft Export in Thailand Reciprocates to the Bespoke Packaging Market Demand

Thailand is best known for its cultural goods export worldwide, including food items, handcrafted goods, and other products. Food exports are expected to rise by 5.5% in the next decade. This is the foremost fueling factor for the growth of the Thai bespoke packaging market.

Also, the food packaging industry is highly fragmented, resulting in rising production. The rising demand for culturally rich elements is surging the production of these goods, increasing the packaging demand. Therefore, this drives the Thai market at a moderate CAGR of 5.7%.

Growing Number of Alcohol Consumers Creates a Demand Surge in India

India is a growing economy, and due to the recent developments in the country, the average disposable income of individuals is rising. This creates a demand drive for the beverage industry, boosting the total number of alcohol consumers.

Consequently, bespoke packaging is required for the industry, which drives the subject market. Hence, India is the fastest-growing market through 2034, forecasting its progress at a CAGR of 6.7%.

Category-wise Insights

Category	Product - Boxes & Cartons
Market Share in 2024	37.4%
Market Segment Drivers	Better handling of boxes drives the demand for the market segment. The growth in the e-commerce sector fuels the demand for boxes and cartons, justifying the market share. The end-user industries find boxes a convenient packaging solution, which surges the demand for the market segment.

Category	End Use - Fashion Accessories & Apparel
Market Share in 2024	23.8%
Market Segment Drivers	Custom-built packaging is a growing trend in the fashion accessories and apparel industry, driving the market segment. Key players are rebranding through better packaging solutions, fueling the segment growth.

Competitive Landscape

The market competition corresponds to how key players expand within the competitive landscape. Marketers employ various key strategies. This includes mergers and acquisitions, strategic collaborations, digital branding, etc.

A new entrant produces efficient opportunities and packaging solutions due to their lower marginal prices. This can ease the penetration in the market. Hence, an aggressive pricing strategy can give them a satisfactory market space.

Key Market Developments

• In December 2020, Diamond Packaging Corporation launched child-resistant (CR) packaging for medical and recreational marijuana products, certified by Lockbox. The product elevated the standards of cannabis brand packaging, delivering luxurious and user-friendly packaging options for high-end cosmetic brands.
• In April 2021, DS Smith Plc. extended the strategic collaboration with SIES. It was a social initiative by the business, expanding its packaging services and resources to create employment among disabled people.
• In April 2023, Mayr-Melnhof Karton AG strategically invested at MM Kwidzyn, Poland. The aim behind the strategic move was to elevate the competitiveness of the organization.

Key Coverage of Bespoke Packaging Market Report

• Market forces and market dynamics.
• Market drivers, restraints, opportunities, and threats.
• Coverage of demand-side and supply-side trends affecting the market.
• Emerging regions and scope of growth in the global landscape.

Report Scope

Attributes	Details
Estimated Market Size in 2024	USD 14.7 billion
Projected Market Valuation in 2034	USD 22.1 billion
Value-based CAGR 2024 to 2034	4.3%
Forecast Period	2024 to 2034
Historical Data Available for	2019 to 2023
Market Analysis	Value in USD billion
Key Regions Covered	North America; Latin America; Western Europe; Eastern Europe; South Asia and Pacific; East Asia; The Middle East and Africa
Key Market Segments Covered	Product, Material, End Use, Region
Key Countries Profiled	The United States, Canada, Brazil, Mexico, Germany, The United Kingdom, France, Spain, Italy, Poland, Russia, Czech Republic, Romania, India, Bangladesh, Australia, New Zealand, China, Japan, South Korea, GCC Countries, South Africa, Israel
Key Companies Profiled	WestRock Company; DS Smith Plc; Burt Rigid Box Inc.; Diamond Packaging Corporation; Gatto Astucci Spa; GPA Luxury; GWP Group Ltd.; K-1 Packaging Group; KOLBUS GmbH & Co. KG; Lil Packaging Limited.; Mayr-Melnhof Karton AG; McLaren Packaging Limited; Pollard Boxes Ltd.; Quadpack Industries; Robinson Plc; Saxon Packaging; Solutia Italia Srl; Stevenage Packaging Limited; Sunrise Packaging Inc.; To Be Packing Srl.

Bespoke Packaging Market - Key Segments

By Product:

• Mailers & Envelopes
• Boxes & Cartons
• Bags & Totes
• Pouches
• Bottles
• Others (Composite Cans, Wraps, & Others)

By Material:

• Paper & Paperboard
• Glass
• Plastic
• Metal
• Textile
• Leather
• Wood

By End Use:

• Fashion Accessories & Apparels
• Food
• Beverages
• Consumer Goods & Durables
• Personal Care & Cosmetics
• Others

By Region:

• North America
• Latin America
• Western Europe
• Eastern Europe
• South Asia and Pacific
• East Asia
• The Middle East and Africa

Frequently Asked Questions

At what rate is the bespoke packaging market progressing through 2034?

The bespoke packaging market is projected to advance at a CAGR of 4.3% through 2034.

What will the market size of the bespoke packaging market be by 2034?

The bespoke packaging market is expected to reach USD 22.1 billion by 2034.

What will the market size of the bespoke packaging market be by 2024?

The bespoke packaging market will be reaching USD 14.7 billion in 2024.

Based on product type, which segment will hold the largest market share in the bespoke packaging market in 2024?

The bespoke packaging market's boxes & cartons segment will hold 37.4% of the market space in 2024.

Based on end use, which segment will hold the largest market share in the bespoke packaging market in 2024?

The bespoke packaging market's fashion accessories & apparel segment will hold 23.8% of the market space in 2024.