The global market for the bathroom mirror wiper market is estimated to be worth USD 674.0 million in 2021 and is anticipated to reach a value of USD 1,363.5 million by 2031. Sales are projected to rise at a CAGR of 7.3% over the forecast period between 2021 and 2031. The revenue generated by the bathroom mirror wiper market in 2020 was USD 637.1 million. The industry is anticipated to exhibit a Y-o-Y growth of 5.8% in 2021.
Global Bathroom Mirror Wiper Market Industry Assessment
| Attributes | Key Insights |
|---|---|
| Historical Size, 2020 (A) | USD 637.1 million |
| Estimated Size, 2021 (E) | USD 674.0 million |
| Projected Size, 2031 (F) | USD 1,363.5 million |
| Value-based CAGR (2021 to 2031) | 7.3% |
The target market is segmented under application and distribution channels. The market is further sub-categorized under these segments to provide a granular aspect which will benefit the businesses operating in the market to improve on their products, gain a competitive edge over other players, and grasp a major portion of the market, in parallel.
The bathroom mirror wiper market is in the growth stage since more people are looking for effective ways and products to prevent foggy mirrors after taking a shower. These products are easy to use, and their visibility is clear, making them quite popular in areas of high humidity. Increasing concern for hygiene and cleanliness is another factor that fuels adoption due to its ability to eliminate streaks and water stains.
The market is also growing due to increasing home improvement and remodelling, as clients want functional and inexpensive tools for maintaining bathroom appearance. This makes mirror wipers preferred by many families since they are compact and have simple designs.
The competitive landscape of the bathroom mirror wiper market is characterized by a mix of established players and emerging brands, each vying to capture a share of this growing segment. Key players in the market include DesignRulz, Autodesk Inc., SUCK UK LTD, and Ningbo Yangfar Industry Co. Ltd, among others. Key companies compete on factors such as design innovation, material quality, and brand reputation.
The industry is set to experience upward growth during the forecast period. It is projected to create an incremental opportunity of USD 689.5 million and is predicted to rise approximately 2.0 times the current market value through 2031.
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Fogging refers to a process in which a glass surface is covered with water droplets. People are facing a problem of fogging while taking a shower because after the shower it is very difficult for the people to grooming themselves in front of the foggy mirror, everything looks like a blur. Therefore people install a wiper in their bathroom mirror to avoid such problems.
The bathroom mirror wiper removes the surface energy of the stream of water vapour that covers the surface of the mirror, as a result, it removes water effectively and leave the bathroom mirror cleaner and protect it away from scratches and also, help in improving the visibility and appearance. Such a factor derives the market of the bathroom mirror wiper all around the globe.
Furthermore, evolving end-user inclination towards eco-friendly products has raised the demand for sustainable fogless mirrors made with various sustainable materials which do not contribute to environmental pollution.
The sales of bathroom mirror wipers are expected to experience growth during the forecast period because of the emergence of the concept washroom. The trend of spending more on home decoration and bathroom renovation encourages people to install mirrors with attached wipers in their space, which gives a decent look to the bathroom and removes the water droplets on the surface while bathing. This raises the sales of bathroom mirror wipers in the global market.
Furthermore, to get customers attention many owners of the hotels and the resorts uses this wiper mirror in their bathrooms to satisfy customer needs. These extra efforts help the hotel management to get positive reviews from the visitors and make a good reputation in the region. These are some factors that fuel the sales of bathroom mirror wiper in the hospitality sector.
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The most technologically advanced generations are thought to be the youngest ones. Because these generations have witnessed several technological advancements, millennials expect firms to supply a greater choice of items. The younger generation is captivated by smart products. Millennials are the generation most interested in having smart technology in their houses.
People of the USA and Canada install a mirror wiper with a demister feature in their bathroom. This installation saves the time that they unnecessarily spend while shaving and bathing. Because it is very difficult for the people to do shaving on mirror covered with fog while hot water tap is open in the bathroom. This mirror wiper dismisses such a problem. People enjoy the fog-free mirror experience of shaving with bathing at a time and are contributing to the growing market
Many countries in Europe have been severely impacted by the COVID-19 crisis, which has led to a decline in economic activities. Amid the covid-19 outbreak, the bathroom mirror wiper market has faced extensive growth challenges, due to store closures across different regions of Europe.
Besides this, the consumers’ shift from retail stores to online buying has opened new sales opportunities for online retailers in the market. In addition, the specular shift of customers from essential to discretionary spending has significantly impacted the demand for bathroom mirror wipers in the regional market.
During the forecast period, the demand for this mirror wiper remains fragmented with the presence and entering of a large number of key players in the European market. Many key players in the market are providing unique styles and designs for the mirror wiper. Many pro-players are having skilled labor to manufacture and design products.
Furthermore, many players supply their bathroom mirrors wipers through their distribution channels. Moreover, to maintain good relations with customers, players are providing advisory and technical services along with a warranty to their consumers. This helps the players to gain competitive advantages in the European market.
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The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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Bathroom Mirror Wiper Market
