Art and Craft Material Market

Art and Craft Material Market Outlook from 2024 to 2034

The Art And Craft Material Market is set to register a CAGR of 5.4% through 2034. The market is targeting to increase from USD 23.1 billion in 2024 to USD 39.0 billion by 2034.

Attributes	Details
Market Size, 2024	USD 23.1 billion
Market Size, 2034	USD 39.0 billion
Value CAGR (2024 to 2034)	5.4%

Investment Opportunities in the Art and Craft Material Market

• Customizations in products present numerous investment opportunities in the current period for manufacturers. They can innovate their product line by adding some unique designs and colors or offering customized packaging options for their customers. This customization strategy can differentiate producers from their competitors as well.
• Manufacturers can construct partnerships and collaborations with social media influencers to gain a major market share during the forecast period by reaching more customers. By offering sponsorships to influencers, manufacturers can advertise and promote their product line worldwide
• Expanding product lines globally presents another lucrative investment opportunity for manufacturers of art and craft materials. By setting up their own manufacturing plants and facilities abroad, manufacturers can increase their sales internationally.

Some Challenges for the Art and Craft Material Market

• Trend of online purchasing has been hampering the market in recent years. More and more people are ordering online arts and crafts material through online platforms. Thus, it has put pressure on brick-and-mortar stores these days. Store owners are finding alternatives to sell their products and differentiate themselves from their online counterparts.
• Cost fluctuations of raw materials are hindering the market in the current period. Some materials of arts and crafts products are derived from natural resources. Moreover, government initiatives towards environmentally friendly products and sustainability are projected to become significant growth barriers for manufacturers.

Category-wise Insights

The Marking Materials Segment is Dominating the Market by Type

Attributes	Details
Type	Marking Materials
Market CAGR from 2024 to 2034	5.2%

The versatility of marking materials is anticipated to drive demand in the industry. Marking materials are considered essential tools for arts such as drawing, coloring, sketching, and others. Easy availability and affordability make marking material an ideal choice for artists. Furthermore, the popularity of the DIY culture is contributing to the growth of this segment.

The Educational Institute Segment is Dominating the Market by Application

Attributes	Details
Application	Educational Institute
Market CAGR from 2024 to 2034	5.0%

Increasing number of arts and crafts activities in educational institutes is driving the appeal of this segment. Many schools now recognize the value of art education and are investing more resources in this area.

Given the requirement of a large number of arts and crafts materials for their students, the education institute segment is anticipated to gain a major market share during the forecast period.

Country-wise insights

Countries	CAGR from 2024 to 2034
United States	5.7%
China	6.1%
United Kingdom	6.6%
Japan	7.0%
South Korea	6.9%

People Seeking Out Alternative Ways to Relax and Unwind in the United States

The CAGR of the market for the forecast period in the United States is anticipated to be 5.7%. Some of the factors influencing market growth in the country are:

• A sudden upsurge in the usage of social media platforms is contributing to the growth of the market in the United States. More individuals are creating their own unique crafts and decorations in the current period. Platforms such as Pinterest, Instagram, and others are actively helping consumers showcase their art globally.
• Today's busy lifestyle is becoming a significant driver for the art and craft material industry. As people seek out alternative ways to relax and unwind, individuals are recognizing arts and crafts activities as therapeutic activities in the United States. Moreover, the online retail industry plays a key role in the market growth in the country.

Educational Institutes are Gaining Major Market Share in China

The market is expected to register a CAGR of 6.1% in China through 2034. China is one of the largest exporters of art and crafts materials worldwide. Manufacturers have numerous opportunities to stand out globally by creating unique craft materials in the country.

Moreover, educational institutes are gaining major market share in the country due to the increasing arts and crafts activities in schools, colleges, and other institutions in China.

Manufacturers are Innovating Unique and Creative Products in the United Kingdom

The market is expected to progress at a CAGR of 6.6% in the United Kingdom for the forecast period. Surge in the gig economy is considered a major market driver in the United Kingdom. There is an increasing interest in creative hobbies and creative arts in the country.

Manufacturers are innovating unique and creative products to attract consumers in the current period. Many people are seeking ways to express themselves through art and craft activities. This trend is particularly evident among younger generations, who are increasingly seeking new and innovative ways to express their individuality.

Traditional Art Activities Represent Significant Growth Opportunities in Japan

The market is expected to progress at a CAGR of 7.0% in Japan throughout the forecast period. The traditional art activities represent lucrative growth opportunities for the art and craft material manufacturers.

Crafts such as origami, traditional Japanese painting, and other arts are gaining popularity worldwide. Thus, manufacturers are heavily investing in the creation of products that help artists in the country.

The Trend toward Sustainability and Eco-friendly Products Drives Market Growth in South Korea

The market is expected to progress at a CAGR of 6.9% in South Korea. Consumers in South Korea are increasingly aware of sustainability and eco-friendly products. Also, manufacturers are introducing recycled and biodegradable products to attract the large consumer base of arts and crafts material.

Furthermore, online retailers are standing out as major market shareholders as consumers are increasingly ordering craft material through online platforms in South Korea.

Competitive Landscape

Several handmade art and craft material manufacturers are currently working to improve the consumer experience by implementing innovative marketing tactics. Stakeholders are now working to improve the consumer experience by using new marketing tactics.

Several manufacturers and distributors, as well as their geographical positions, have a considerable influence on global market competitiveness. Participants and stakeholders are aiming to improve their production abilities in the market.

Recent Development

• In 2022, Jack Richeson & Co. Inc., a renowned manufacturer of art materials in the United States, was acquired by DecoArt LLC, a leading USA-based manufacturer of art and craft paint, in partnership with MPE Partners, an American investment firm. This strategic acquisition is expected to bolster DecoArt's position in the art supplies market by expanding its product portfolio and market reach. Meanwhile, Jack Richeson & Co. Inc. will benefit from DecoArt's resources and expertise to accelerate its growth and expand its customer base.
• In 2021, Target Corporation, a retail corporation headquartered in Minnesota, launched a new art and craft brand, Mondo Llama. The brand offers over 400 different products, ranging from drawing kits to paint sets, canvases, scissors, and sharpeners. The brand aims to cater to the growing demand for art and craft supplies by providing high-quality and affordable products to its customers. With the launch of Mondo Llama, Target Corporation hopes to expand its product portfolio and attract more customers interested in exploring their creativity.
• In 2023, CommerceHub, an eCommerce technology platform based in the United States, teamed up with Michaels, a retail company specializing in arts, crafts, and wall decor. The partnership aims to launch a new online marketplace, named Michaels.com, which will offer a wide range of products for creative enthusiasts. The platform will feature products from over 1,200 providers, including handmade and unique items that customers may not be able to find easily elsewhere. Michaels.com will also provide a seamless shopping experience, with easy-to-use search filters, curated collections, and personalized recommendations.

Key Coverage in the Art and Craft Material Market

• Art and Craft Supplies Market Report
• Wholesale Art and Craft Material Market Analysis
• Art and Craft Tools Market Assessment
• Art and Craft Material Online Platforms Market Overview
• Crafts Materials Pricing Outlook

Global Art and Craft Material Market Report Scope

Attribute	Details
Estimated Market Size (2024)	USD 23.1 billion
Projected Market Size (2034)	USD 39.0 billion
Anticipated Growth Rate (2024 to 2034)	5.4%
Forecast Period	2024 to 2034
Historical Data Available for	2019 to 2023
Market Analysis	USD million or billion for Value and Units for Volume
Key Regions Covered	North America; Latin America; Europe; Middle East & Africa (MEA); East Asia; South Asia and Oceania
Key Countries Covered	United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa
Key Segments Covered	By Type, By Application, Distribution Channel
Key Companies Profiled	Michaels; Hobby Lobby; Jo-Ann Stores; Blick Art Materials; A.C. Moore; Amazon; Walmart; Etsy; Art Supply Warehouse; Utrecht Art Supplies
Report Coverage	Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives

Key Segments

By Type:

• Basic Materials
  • Colored Pencils
  • Crayons
  • Others
• Marking Materials
  • Watercolors
  • Acrylic
  • Oil Paints
  • Others

By Application:

• Household
• Educational Institute
• Office
• Others

By Distribution Channel:

• Convenience Store
• Hypermarket/Supermarket
• Online Store
• Specialty Store

By Region:

• North America
• Latin America
• Asia Pacific
• Middle East and Africa (MEA)
• Europe

Frequently Asked Questions

How will the Art and Craft Material Market Progress in the United States?

The CAGR of the market in the United States from 2024 to 2034 is estimated to be 5.7%.

What is the Scope of the Art and Craft Material Market?

The market is expected to develop at a CAGR of 5.4% from 2024 to 2034.

How Big is the Art and Craft Material Market?

The market size is expected to be worth USD 23.1 billion in 2024.

How will the Art and Craft Material Market Progress in China?

The CAGR of the market in China from 2024 to 2034 period is estimated to be 6.1%.

How Big Will the Art and Craft Material Market be by 2034?

The market is estimated to get as big as USD 39.0 billion by 2034.

What are the Segments of the Art and Craft Material Market?

The market can be divided into the following segments: type, application, distribution channel, and region.