The global home Wi-Fi security solutions market size reached USD 19.9 billion in 2021 and is likely to touch a valuation of USD 23.0 billion in 2022. Furthermore, with the increasing need for securing Wi-Fi to protect devices from getting hacked, the overall demand for home Wi-Fi security solutions is projected to grow at an impressive CAGR of 16.7% between 2022 and 2032, reaching a market valuation of USD 107.6 billion by 2032.
Home WiFi security solutions are smart security devices that can protect connected devices from various virtual intruders such as viruses, malware, and hackers. Home wireless network security solutions include various network architectures including Wi-Fi routers, modems and routers as one device, Wi-Fi range extenders, and others.
Currently, the home Wi-Fi security solutions market accounts for around 34.0% of the global home security solutions market and this number is expected to further increase over the next ten years due to the rising adoption of various wireless security solutions across homes.
| Attribute | Key Insights |
|---|---|
| Home Wi-Fi Security Solutions Market Estimated Size (2022) | USD 23.0 billion |
| Projected Market Size (2032) | USD 107.6 billion |
| Value-based CAGR% (2022 to 2032) | 16.7% |
| Top 5 Vendor Market Share | Around 40% |
Rising internet penetration and increasing usage of IoT devices are encouraging people to install home Wi-Fi security solutions and this trend is likely to continue during the forecast period.
The internet has been such a boon because it offers so many benefits in daily life, from staying in touch to picking up new skills and protecting houses. Around 5 billion individuals worldwide currently have an internet connection. IoT refers to a system where computing devices are linked together across a network utilizing unique identifiers (UIDs) and transfer the data without any human-to-computer or human-to-human interaction.
A router that is connected to the internet and a controller or hub which is connected to the IoT devices or sensors are needed for the deployment of home automation utilizing IoT devices. The most popular IoT connectivity standard is Wi-Fi, which connects wired or wireless IoT devices to a central controller or hub that is connected to a router via an Ethernet cable.
With the aid of a smartphone and the internet, it is convenient to manage and automate numerous IoT devices from a distance. The internet of things (IoT) gadgets will be able to convey information like room temperature, voltage supply, energy usage, live video stream, etc. to the smartphone app and facilitate remote monitoring of homes.
In 2021, there were more than 10 billion IoT devices that were in use. The adoption of these devices allows users to handle and monitor home security from anywhere through Wi-Fi. This in turn necessitates the use of home Wi-Fi security solutions, which will eventually boost the growth of the home Wi-Fi security solutions market over the next ten years.
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The home Wi-Fi security solutions market is estimated to rise at 16.7% CAGR between 2022 and 2032 in comparison to the 15.2% CAGR registered during the historical period of 2017 to 2021. Increasing penetration of the internet across the globe, growing usage of IoT devices, and rising adoption of Wi-Fi protection systems are some of the key factors driving the global home wi-fi security solutions market.
Home wi-fi security solutions are being increasingly adopted to secure wireless connections. They keep data hidden and protect communications while blocking hackers from users’ networks.
These security devices are connected to a wireless internet network, making the service available to all customers regardless of wireless or home broadband service provider. They can be managed from home or remotely via smartphone, tablet, or PC with secure login. These home Wi-Fi security solutions offer features such as setting up for internet usage, apps, and internet usage, per device profiles, internet stop button, and weekly usage report.
The increasing incidence of cyberattacks along with the growing adoption of wireless security to prevent unauthorized access or damage to computers or data using wireless networks will continue to boost sales of home Wi-Fi security solutions in the global market.
Similarly, growing awareness about the benefits of using various wi-fi security solutions, especially across emerging economies will bode well for the home wi-fi security solutions market growth during the next ten years.
By network architecture, the modem and router as one device segment is expected to grow at the highest CAGR of 19.4% during the forecasted period. Similarly, by component segment, the software segment is anticipated to grow at the highest CAGR of 18.8% from 2022 to 2032.
Regionally, North America is expected to dominate the global home Wi-Fi security solutions market, reaching around ~USD 31.3 billion by 2032. However, South Asia & Pacific home wi-fi security solutions market is anticipated to grow at the highest CAGR of 21.1% during the forecast period of 2022 to 2032.
Rapid Surge in the Number of Internet Users and Smart Devices to Bolster Demand
One of the key elements fueling the expansion of the smart home market is the use of smart gadgets. The demand for smart devices like Amazon Echo, Alexa, Google Home, smart TVs, home theatres, fitness bands, and other products is increasing at a robust pace and the trend is likely to continue during the upcoming years. Since internet users and smart devices are integrated, as their usage grows, there will likely be a corresponding rise in demand for internet users.
The internet connects smart devices, enabling users to control features like home security access, temperature, lighting, HVAC control, and entertainment. Smart gadgets make it simple to multitask, give users the power to rapidly find information and answers, assist in setting reminders and appointments, and much more.
Thus, with the rising penetration of the internet and smart devices across the globe, the overall home security systems. Is likely to witness a strong growth rate during the forecast period.
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The surge in Cyberattacks and Need for Improved Wireless Network Security Driving Demand
The USA Home Wi-Fi security solutions market is anticipated to exhibit a growth rate of over 13.8% CAGR during the forecast period, reaching a valuation of around USD 6.8 billion in 2022. Growing security concerns due to the rise in cyberattacks and increasing adoption of advanced technologies are some of the key factors driving growth in the USA market.
Similarly, the heavy presence of leading market players and novel product launches in the country will bode well for market growth during the next ten years.
The USA home wi-fi security solutions market will be further strengthened by the expanding research and development within this sector, which is creating a space for the internet of things, home alarm systems & security home automation, and remote monitoring.
Growing Adoption of Advanced Security Solutions to Boost the Sales
The home wi-fi security solutions market in Germany is anticipated to grow at a prolific CAGR of 18.5% during the forecast period of 2022 and 2032, making it one of the most prominent markets in Europe.
Increasing rates of crime, growing awareness related to security and safety, declining prices of security products and the rising adoption of cloud-based technologies in the country are fueling the demand for home Wi-Fi security solutions.
Similarly, constant developments in security technologies like sensors and smart cameras and the growing adoption of machine learning and artificial intelligence software in the residential security sector will propel the demand for Wi-Fi security solutions in the country during the next ten years.
Rise in Internet Users Propelling Demand for Wi-Fi Security Solutions in China
China is likely to remain one of the most dominating markets for home wi-fi security solutions across East Asia and is expected to grow at an impressive CAGR of 18.5% from 2022 to 2032. This can be attributed to factors such as increasing internet penetration, rising government support, growing IoT market, & increasing awareness about smart home technology.
Similarly, increasing urbanization, the rising need for home monitoring from remote locations, and stringent government rules and regulation are expected to spur the demand for Wi-Fi security solutions in the country during the forecast period.
Demand to Remain High for Software Components in Home Wi-Fi Security Solutions Market
Based on components, the hardware segment will continue to dominate the global home Wi-Fi security solutions market during the forecast period, accounting for the largest share by the end of 2032.
However, the software segment is set to register the highest growth rate of 18.8% CAGR during the forecast period (2022 to 32). This can be attributed to the rising usage of various wireless security software by end users to improve wireless network security and prevent cyberattacks.
Modem and Router as One Device Segment to Generate Highest Revenues Through 2032
Based on network architecture, the Wi-Fi router segment is anticipated to expand up to 4.3X through 2032. However, the modem and router as one device segment are likely to grow at the highest CAGR of 19.4% during the forecast period (2022 to 2032).
A modem, also known as an ISP, is a device that links home networks to internet service providers. A router is a simple box that lets all wireless and wired devices use that internet connection at once. The router and modem as one device help WiFi security hardware systems to perform better and thus demand modem and router as one device will continue to surge amid the growing need for improving wireless network security.
Demand for Wi-Fi Security Solutions to Remain High Across Independent Homes
Based on home type, the independent homes segment will continue to retain its dominance in the global home Wi-Fi security solutions market by accounting for the largest market share through 2032. Furthermore, FMI predicts a CAGR of around 17.5% CAGR for the independent homes segment throughout the forecast period. This can be attributed to the rapid urbanization and increasing adoption of home Wi-Fi security solutions across independent homes.
Home WiFi security solutions provide advantages to independent homes including real-time security alerts, remote monitoring & video surveillance, and control of household functions. Besides these, they save money on utility bills. Therefore, the adoption of home WiFi security solutions will continue to remain high in the independent homes segment.
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Leading players in the home Wi-Fi security solutions market are concentrating on investing heavily in innovation, research, and development practices. They are also adopting strategies such as launching new security solutions and establishing partnerships and collaborations to gain a competitive edge in the market. For instance,
CUJO AI is the industry pioneer in the creation and use of artificial intelligence to enhance the safety, management, and privacy of connected devices in homes and workplaces. The CUJO AI Engine was developed using billions of actual data points. By discretely monitoring network traffic, it efficiently detects and stops harmful activities. The objective is to protect the overall connected experience while fusing artificial intelligence and machine learning.
The company brings to network, mobile, and public wi-fi operators around the world a complete portfolio of products to provide their customers with a seamlessly integrated suite of digital life protection services. The company recently (September 2021) announced that its security products and services are now available in more than 40 million households.
CUJO AI is continuously striving to provide effective security solutions to end users by launching new products and services, for instance, in October 2020, in order to effectively identify and safeguard devices that employ MAC address randomization, CUJO AI unveiled its recently patented Device Identification function.
Similarly, in September 2020, CUJO AI announced that its Digital Life Protection services are currently being implemented in the networks of five key North American operators at scale.
Another leading provider of home wi-fi security solutions is ASSA ABLOY. The company offers a complete range of access solutions making people feel safe and secure in simple and convenient ways.
ASSA ABLOY’s wireless control solutions can upgrade existing security or build a completely new access system that effectively secures the wireless connection and prevents cyberattacks. The company is increasingly adopting merger and acquisition strategies to expand its global footprint. For instance, in 2021, ASSAT ABLOY acquired B&B Roadway and Security Solutions in the USA.
Paul Judge and Mike Van Bruinisse, who have previously collaborated at cybersecurity companies CipherTrust and Purewire, founded Luma in 2014. The creators' perception of inconsistent Wi-Fi throughout private houses and the necessity for greater security as the Internet of Things (IoT) spreads was the inspiration for the idea.
Luma was an Atlanta, Georgia-based provider of Wi-Fi solutions. The business offers mesh networking-enabled Wi-Fi routers for distributing a steady Wi-Fi signal across individual houses, as well as a related mobile app for parental controls and additional levels of protection. The company (LUMA) was acquired by Mural in March 2022.
| Attribute | Details |
|---|---|
| Estimated Market Value (2022) | USD 23.0 billion |
| Projected Market Value (2032) | USD 107.6 billion |
| Market CAGR 2022 to 2032 | 16.7% |
| Share of top 5 players | Around 40% |
| Forecast Period | 2022 to 2032 |
| Historical Data Available for | 2017 to 2021 |
| Market Analysis | USD Billion for Value |
| Key Regions Covered | North America; Latin America; Europe; East Asia; South Asia & Pacific; and the Middle East & Africa |
| Key Countries Covered | The USA, Canada, Germany, The United Kingdom, France, Italy, Spain, BENELUX, Russia, China, Japan, South Korea, India, Malaysia, Indonesia, Singapore, Australia & New Zealand, GCC Countries, Turkey, and South Africa |
| Key Segments Covered | Component, Network Architecture, Home Type, and Region |
| Key Companies Profiled | Honeywell International; ASSA ABLOY; Vivint, Inc.; SimpliSafe, Inc.; Axis Communications AB; NETGEAR Inc.; Hangzhou Hikvision Digital Technology Co. Ltd; Cove Smart, LLC; Bosch Service Solutions GmbH; Metadata; Eero; Securifi |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The global home wi-fi security solutions market is expected to reach USD 23.0 billion in 2022.
As per FMI, the overall wi-fi security solutions market is set to grow at 16.7% CAGR from 2022 to 2032, reaching a valuation of USD 107.6 billion by 2032.
South Asia & Pacific is projected to register strong growth in the market, exhibiting a CAGR of nearly 21.1% during the forecast period.
Some of the leading companies in this landscape are Honeywell International, ASSA ABLOY, Vivint, SimpliSafe, and Axis Communications among others.
Independent homes segment is expected to dominate the market over the forecast period, generating the highest revenue by the end of 2032.
The global home wi-fi security solutions market in the last 5 years (2017 to 2021) grew at a CAGR of 15.2%.
Increasing internet penetration and rising usage of IoT devices are some of the key trends driving demand for home wi-fi security solutions in the market.
Countries involved in providing home Wi-Fi security solutions include the USA., Japan, China, Germany, and the United Kingdom.
The global wi-fi security solutions market grew at around 15.8% between 2021 and 2022.
The top 5 countries driving demand for home Wi-Fi security solutions include the USA, Japan, Germany, India, and China.
The United Kingdom is expected to account for 23.2% of the Europe home wi-fi security solutions market through 2032.
1. Executive Summary 2. Market Overview 3. Key Market Trends 4. Pricing Analysis 5. Global Market Demand (in Value in USD million) Analysis 2017 to 2021 and Forecast, 2022 to 2032 6. Market Background 7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Component 7.1. Hardware 7.2. Software 8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Network Architecture 8.1. Wito Fi router 8.2. Modem and router as one device 8.3. Modem and router as separate device 8.4. Wito Fi range extender 8.5. Market Attractiveness Analysis By Network Architecture 9. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Home Type 9.1. Independent Homes 9.2. Condominiums/ Apartments 10. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Region 10.1. North America 10.2. Latin America 10.3. Europe 10.4. East Asia 10.5. South Asia & Pacific 10.6. Middle East & Africa 11. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032 12. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032 13. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032 14. South Asia & Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032 15. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032 16. Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032 17. Key Countries Analysis to Market 18. Market Structure Analysis 19. Competition Analysis 19.1. Honeywell International Inc. 19.2. ASSA ABLOY 19.3. Vivint, Inc. 19.4. SimpliSafe, Inc. 19.5. Axis Communications AB 19.6. NETGEAR Inc. 19.7. Hangzhou Hikvision Digital Technology Co. Ltd 19.8. Cove Smart, LLC 19.9. Bosch Service Solutions GmbH 19.10. Metadata 19.11. Eero 19.12. Securifi 20. Assumptions and Acronyms Used 21. Research Methodology
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Home Wi-Fi Security Solutions Market
