The global anti-aging vitamins market was valued at USD 1.4 billion in 2022. The market is expected to expand at a CAGR of 8.8% and reach a valuation of USD 3.5 billion by 2033. The retinol segment is leading the market by ingredient type and accounted for a market share of 37.9% in 2022.
Anti-aging vitamins are widely used for the production of topical or ingestible skin/hair care products, boosting market growth. Consumers highly prefer wellness products such as skin creams, facial masks, nutritional supplements, powders, etc., enriched with these vitamins to slow down or prevent the signs of aging.
| Attributes | Details |
|---|---|
| Anti-aging Vitamins Market Value (2023) | USD 1.5 Billion |
| Projected Market Value (2033) | USD 3.5 Billion |
| Value-based CAGR (2023 to 2033) | 8.8% |
| Market Share of Top 5 Countries | 49.4% |
| Key Market Players | Estee Lauder Inc.; Procter & Gamble; Beiersdorf Limited; pmdbeauty.com & Age Sciences Inc.; Shiseido; Unilever; L’Oreal Paris; Revlon; Oriflame Cosmetics; Avon Products, Inc.; Natura & Co.; Coty Inc.; KaoCorporation; Johnson & Johnson Services, Inc.; ZO Skin Health, Inc.; Cynosure, Inc; Luminis, Inc. |
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The market value for anti-aging vitamins was around 2.5% of the global health and beauty supplements market worth USD 55.4 billion in 2022.
Sales of anti-aging vitamins grew at a CAGR of 7.2% from 2018 to 2022, owing to the advent of the COVID-19 pandemic.
| Anti-aging Vitamins Market Value (2022) | USD 1.4 Billion |
|---|---|
| Historical CAGR (2018 to 2022) | 7.2% |
The rise in demand for anti-aging vitamins is due to the increase in awareness about skin health and enhanced lifestyle standards of several people. According to the United Nations World Population Prospects 2019 report, the total population aged 40 to 59 was roughly 1.8 million in 2019, with a projected increase to 2.0 million by 2030.
This age group is anticipated to adopt preventive aging process solutions. Similarly, according to the International Society of Plastic Surgery (ISPAS) report 2019, 1.6 million people between the ages of 51 and 64 got botulinum toxin operations worldwide in 2019.
Furthermore, the global market is fueled by various factors, including an increasing aging population, rising awareness about body care, and the growing availability of anti-aging treatments. Other factors driving market growth include technical advancements in the production of novel, organic products, as well as rising disposable incomes of consumers.
The easy availability of resources and information on internet platforms has increased awareness of anti-aging vitamin products, boosting market expansion. The rising beauty care business, which includes healthcare professionals and cosmetologists, contributes to the market’s growth.
The abovementioned factors are expected to drive the global market. Sales of anti-aging vitamins are anticipated to progress at a CAGR of 8.8% over the forecast period from 2023 to 2033.
The market is set to present an opportunistic outlook, owing to the development of user-friendly anti-aging vitamin products.
Several cosmetic manufacturing companies are concerned about obtaining enough supply of high-quality natural antioxidants at a fair price. Natural antioxidants, such as Vitamin E, Vitamin C, and rosemary extract, are expensive due to higher raw material costs than that of butylated hydroxyanisole (BHA) and a, which are obtained from petroleum products.
Furthermore, existing natural antioxidants frequently lack the potency and quality of their synthetic counterparts. As a result, the high cost of natural antioxidants is expected to restrict market expansion. This factor acts as a major impeding factor in the growth of the market.
The market growth is also affected by the availability of alternative, non-branded anti-aging skin care products that can have a negative impact on the skin.
These factors cumulatively propose a negative effect on the developmental growth of the market.
| Countries | CAGR (2023 to 2033) |
|---|---|
| United States | 7.8% |
| China | 8.5% |
| Germany | 6.8% |
| India | 8.1% |
| Japan | 8.9% |
The United States dominates with a share of 90.3% of the market in North America. The demand for anti-aging vitamins is expected to expand at a CAGR of 7.8% over the forecast period.
The growing consumer awareness about health and wellness in the United States drives the market’s growth. Increasing expenditure on skincare/personal care products is boosting the market for anti-aging vitamins.
India holds around 25.8% share of the South Asia market. The market is projected to grow at a lucrative CAGR of 8.1% during the forecast period.
The easy availability of raw materials and increasing demand for cosmetic products in India are expected to fuel anti-aging vitamin sales.
The market in Germany is set to exhibit a CAGR of nearly 6.8% during the forecast period. Germany is highly popular for its robust research infrastructure in the health and wellness sector.
The development of novel products from natural ingredients, and increasing research funding to enhance the efficacy of these products, is expected to drive the market for anti-aging vitamins.
Japan has a significant market for anti-aging products, including vitamins and supplements. The market in Japan is expected to rise at a CAGR of 8.9% over the forecast period.
The aging population in Japan has led to a growing demand for products that promote healthy aging and skincare. These products often contain ingredients like collagen, hyaluronic acid, and antioxidants. The Japanese culture places a strong emphasis on skincare and health, which contributes to the demand for anti-aging products.
China's aging population, increasing disposable income, rising health awareness are the demand for anti-aging products.
The eCommerce platforms in China play a significant role in the distribution of anti-aging products, making it easier for consumers to access a wide range of supplements and skincare items. Collagen and hyaluronic acid have gained popularity in China and are often used in skincare products and supplements for their anti-aging properties.
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| Top Product | Creams |
|---|---|
| Market Share in 2023 | 34.5% |
Creams are expected to present high growth at a CAGR of 9.9% by the end of the forecast period, with a projected market share of about 34.5% in the global market in 2023.
Creams are specially formulated products that aid in the retention of moisture, firmness, and elasticity in the skin, thereby preventing wrinkles and lines. Rising consumer awareness about wellness products and their benefits is expected to drive sales of anti-aging vitamin products.
| Top Application | Skin Care |
|---|---|
| Market Share in 2023 | 66.5% |
Skin care holds a share of 66.5% of the market by application. The segment is expected to grow at a CAGR of 8.3% over the forecast period.
The demand for skin care has been increasing as consumers are well aware of the benefits of vitamins and minerals for the skin. Increasing beauty enhancement by all age groups and within all demographics is anticipated to boost the segment’s growth over the forecast period.
| Top Ingredient | Retinol |
|---|---|
| Market Share in 2023 | 37.9% |
The retinol segment holds a market share of 37.9% in 2023 and is expected to display a steady growth over the forecast period. The demand vitamin A solution has been considered the most important ingredient in anti-aging products as it makes the skin appear younger and smoother.
Retinol is an important component of skin and personal care products. Experts have identified that this can promote the synthesis of collagen, which can be used to cure wrinkles and deteriorating skin. This is projected to propel the segment’s growth over the given forecast period.
| Top Distribution Channel | Supermarkets/hypermarkets |
|---|---|
| Market Share in 2023 | 42.7% |
Supermarkets/Hypermarkets hold a significant market share of 42.7% during the year 2023. The easy availability of affordable wellness products under one roof provides a convenient shopping experience to consumers, propelling sales of the overall market.
The market is highly fragmented with several competitors in the anti-aging vitamin production landscape. To meet consumer demand and expand their customer base, major companies are adopting methods such as mergers and acquisitions, partnerships and collaborations, and new product launches.
Key Developments in the Anti-aging Vitamins Market
| Attribute | Details |
|---|---|
| Forecast Period | 2017 to 2022 |
| Historical Data Available for | 2023 to 2033 |
| Market Analysis | USD Million for Value |
| Key Regions Covered | North America; Latin America; Europe; South Asia; East Asia; Oceania; and Middle East & Africa |
| Key Countries Covered | USA, Canada, Brazil, Mexico, Argentina, UK, Germany, Italy, Russia, Spain, France, BENELUX, India, Thailand, Indonesia, Malaysia, Japan, China, South Korea, Australia, New Zealand, Turkey, GCC, and South Africa |
| Key Market Segments Covered | Product, Application, Ingredients, Distribution Channel, and Region |
| Key Companies Profiled | Estee Lauder Inc.; Procter & Gamble; Beiersdorf Limited; pmdbeauty.com & Age Sciences Inc.; Shiseido; Unilever; L’Oreal Paris; Revlon; Oriflame Cosmetics; Avon Products, Inc.; Natura & Co.; Coty Inc.,; KaoCorporation; Johnson & Johnson Services, Inc.; ZO Skin Health, Inc.; Cynosure, Inc; Luminis, Inc |
| Pricing | Available upon Request |
The global anti-aging vitamins market worth was USD 1.4 billion in 2022, and is set to expand by 2.5X over the next ten years.
The anti-aging vitamins market is expected to reach USD 3.3 billion by 2033, with sales revenue expected to register an 8.8% CAGR over the forecast period.
Growing adoption of cosmetic products to enhance beauty, increasing geriatric population, and innovative product development, are a few of the key trends in the market.
India, the United States, China, Germany, and Japan are expected to drive the demand for the anti-aging vitamins industry.
North America is one of the key markets for Anti-aging vitamins, with the United States accounting for about 90.3% of the North American Anti-aging vitamins market in the year 2022.
Demand for Anti-aging vitamins in Europe is expected to register a growth of 7.9% over the next ten years.
India, China and, the United States are the key markets for anti-aging vitamin sales.
| Market Value for 2024 | USD 60,764.40 million |
|---|---|
| Market Value for 2034 | USD 1,01,843.40 million |
| Market CAGR from 2024 to 2034 | 5.30% |
| Expected Market Value (2023) | USD 51.65 Million |
|---|---|
| Anticipated Forecast Value (2033) | USD 150.7 Million |
| Projected Growth Rate (2023 to 2033) | 11.3% CAGR |
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Anti-aging Vitamins Market
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